Key Concepts In E Commerce PDF Download
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Author | : Alan Charlesworth |
Publisher | : Bloomsbury Publishing |
Total Pages | : 328 |
Release | : 2007-03-22 |
Genre | : Study Aids |
ISBN | : 0230206727 |
Download Key Concepts in e-Commerce Book in PDF, ePub and Kindle
E-Commerce is making an ever-bigger impact on the way businesses operate. Key Concepts in e-Commerce offers readers an introduction to the many words, terms and phrases that abound in this fast developing and increasingly popular discipline.
Author | : Alan Charlesworth |
Publisher | : Bloomsbury Publishing |
Total Pages | : 230 |
Release | : 2007-03-22 |
Genre | : Study Aids |
ISBN | : 135031482X |
Download Key Concepts in e-Commerce Book in PDF, ePub and Kindle
E-Commerce is making an ever-bigger impact on the way businesses operate. Key Concepts in e-Commerce offers readers an introduction to the many words, terms and phrases that abound in this fast developing and increasingly popular discipline.
Author | : Lawrence J. Gitman |
Publisher | : |
Total Pages | : 0 |
Release | : 2023-05-19 |
Genre | : |
ISBN | : 9781998109319 |
Download Introduction to Business Book in PDF, ePub and Kindle
Author | : Jeffrey F. Rayport |
Publisher | : |
Total Pages | : 516 |
Release | : 2003 |
Genre | : Commerce électronique |
ISBN | : 9780071232661 |
Download Introduction to E-commerce Book in PDF, ePub and Kindle
A test bank features 80 questions per chapter designed totest students on knowledge and comprehension of topics.
Author | : Zheng Qin |
Publisher | : Springer Science & Business Media |
Total Pages | : 527 |
Release | : 2010-06-30 |
Genre | : Computers |
ISBN | : 3540496459 |
Download Introduction to E-commerce Book in PDF, ePub and Kindle
Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.
Author | : Richard T. Watson |
Publisher | : Orange Grove Texts Plus |
Total Pages | : 0 |
Release | : 2009 |
Genre | : Electronic commerce |
ISBN | : 9781616100292 |
Download Electronic Commerce Book in PDF, ePub and Kindle
This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.
Author | : Gottschalk, Petter |
Publisher | : IGI Global |
Total Pages | : 351 |
Release | : 2005-12-31 |
Genre | : Business & Economics |
ISBN | : 1599040069 |
Download E-Business Strategy, Sourcing and Governance Book in PDF, ePub and Kindle
"This book is based on the premise that it is difficult, if not impossible, to manage a modern business or public organization without at least some knowledge of the planning, use, control and benefits of information technology"--Provided by publisher.
Author | : Tawfik Jelassi |
Publisher | : Springer Nature |
Total Pages | : 793 |
Release | : 2020-06-28 |
Genre | : Business & Economics |
ISBN | : 3030489507 |
Download Strategies for e-Business Book in PDF, ePub and Kindle
This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies. It provides a solid introduction to understanding e-business and e-commerce by combining fundamental concepts and application models with practice-based case studies. An ideal classroom companion for business schools, the authors use their extensive knowledge to show how corporate strategy can imbibe and thrive by adopting vibrant e-business frameworks with proper tools. Students will gain a thorough knowledge of developing electronic and mobile commerce strategies and the methods to deal with these issues and challenges.
Author | : Zheng Qin |
Publisher | : Springer Nature |
Total Pages | : 432 |
Release | : 2022-11-07 |
Genre | : Computers |
ISBN | : 9811964386 |
Download E-Commerce Book in PDF, ePub and Kindle
This book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce. This book has formed a theoretical system of e-commerce with a clear integration boundary. The introduction of the systematic theory is guided by the background of e-commerce, centered on the model of e-commerce, paved with the principles of e-commerce and integrated with the cutting-edge cases. This book defines the basic concepts, models and principle of e-commerce in the form of mathematical analysis and analyzes the basic theory of e-commerce from the perspective of mathematical model. This enables readers to form an abstract understanding of the connotation and extension of e-commerce. It establishes a knowledge system with the background of social ecology, engineering ecology and innovative ecology, taking the models of e-commerce as the core, the principles of e-commerce as the process, the architecture of e-commerce as the platform and the operation and management of e-commerce as the means to integrate the knowledge into application. This book uses case study to comprehensively analyze and apply the knowledge system involved in e-commerce, combining theoretical research with engineering research. Through this book, readers can systematically master all kinds of theories involved in e-commerce. This book aims at different professional and diverse reader groups. It can be used as the basic books for students of various e-commerce-related specialties.
Author | : Lee, In |
Publisher | : IGI Global |
Total Pages | : 2838 |
Release | : 2008-12-31 |
Genre | : Computers |
ISBN | : 1605660574 |
Download Electronic Business: Concepts, Methodologies, Tools, and Applications Book in PDF, ePub and Kindle
Enhances libraries worldwide through top research compilations from over 250 international authors in the field of e-business.