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| Author | : Rick Kirschner |
| Publisher | : Lulu.com |
| Total Pages | : 256 |
| Release | : 2007-07-27 |
| Genre | : Self-Help |
| ISBN | : 0615156312 |
A comprehensive communication and persuasion training for anyone wanting to use their influence to change the world. Ideal for parents, managers, business owners, community leaders, project managers, networkers, and advocates for change.
| Author | : Jason Harris |
| Publisher | : Currency |
| Total Pages | : 306 |
| Release | : 2019-09-10 |
| Genre | : Business & Economics |
| ISBN | : 198482256X |
WALL STREET JOURNAL, LOS ANGELES TIMES, AND PUBLISHERS WEEKLY BESTSELLER • The Soulful Art of Persuasion is a revolutionary guide to becoming a master influencer in an age of distrust through the cultivation of character-building habits that are essential to both personal growth and sustained business success. This isn’t a book full of tips and life-hacks. Instead, The Soulful Art of Persuasion will develop the habits that others want to be influenced by. This book is based on a radical idea: Persuasion isn’t about facts and argument. It’s all about personal character. Jason Harris, CEO of the powerhouse creative agency Mekanism, argues that genuine persuasion in the twenty-first century is about developing character rather than relying on the easy tactics of flattery, manipulation, and short-term gains. It is about engaging rather than insisting; it is about developing empathy and communicating your values. Based on his experience in and out of the boardroom, and drawing on the latest in-depth research on trust, influence, and habit formation, Harris shows that being persuasive in a culture plagued by deception means rejecting the ethos of the quick and embracing the commitment of putting your truest self forward and playing the long game.
| Author | : President Rick Kirschner |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2007-09 |
| Genre | : Self-Help |
| ISBN | : 9780615162164 |
When it's time to practice the Art of Persuasion, the Insider's Playbook is your gameplan for using your influence to change your world for the better. Whether you have a product, a service or an idea that can make a difference, the warmups and drills in this book will teach you how to have the confidence and skill necessary to be persuasive. The Insider's PLAYBOOK is designed as a self-paced learning program, your guide through the many skills, strategies, cues and clues that you must know how to use if you're serious about creating positive change.
| Author | : Imogen Moore |
| Publisher | : Oxford University Press |
| Total Pages | : 464 |
| Release | : 2022-02-21 |
| Genre | : Law |
| ISBN | : 0192635123 |
The Successful Law Student: An Insider's Guide to Studying Law is the ultimate companion for all prospective and current law students. Packed full of insights, advice and perspectives from current and past law students it is the only student guide to offer you the inside track on how to make the most of your law degree and your time at university. The Successful Law Student: An Insider's Guide to Studying Law is perfect for you whether you're taking a one-, two-, three- or four-year degree course or planning to take a year abroad, whether you're a full-time, part-time, or mature student, or whether you'll be balancing your studies with work or other commitments. The focus is on the things that will make a big difference to your student experience, including making a smooth transition to university level study, getting the most out of lectures and feedback from tutors, advice on how to approach law exams, and finding a rewarding career. Complemented by a variety of insider voices from students and alumni, which add valuable context and real-life insight, Imogen Moore and Craig Newbery-Jones use their extensive experience as law teachers to explore the learning process and look beyond it to consider the wider definition of success, and help you manage the pressures of legal study. Digital formats This edition is available for students and institutions to purchase in a variety of formats. The e-book offers a mobile experience and convenient access along with functionality tools and navigation features. www.oxfordtextbooks.co.uk/ebooks
| Author | : Juliet Erickson |
| Publisher | : Yellow Kite |
| Total Pages | : 201 |
| Release | : 2005-08-01 |
| Genre | : Self-Help |
| ISBN | : 1444722417 |
You may think you know what you want in life, but having the idea, the goal, the means, the business plan or the enthusiasm will only get you halfway there. Whatever it is that you want to make happen – whether a new business, community project or innovative idea – the one crucial factor by which it will stand or fall is how well you can communicate it to others. This invaluable book explains just why good communication is so critical and reveals the secrets of honing your skills to ensure your goal is realised. From planning your initiative tois realised. From planning your initiative to making an effective pitch when the stakes are high, international communication coach Juliet Erickson presents the best insights and techniques of persuasive communication that are essential to really make your great ideas happen.
| Author | : Justin Spizman |
| Publisher | : Simon and Schuster |
| Total Pages | : 240 |
| Release | : 2007-03-13 |
| Genre | : Education |
| ISBN | : 1440516901 |
A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.
| Author | : Terry O'Reilly |
| Publisher | : Catapult |
| Total Pages | : 353 |
| Release | : 2011-05-01 |
| Genre | : Business & Economics |
| ISBN | : 1582437246 |
Stop to consider the culture of the 21st century: Each morning, you might hear a half–dozen ads on the radio before your feet touch the floor. Staggering out of bed, you'll pass brand logos on your clothing and in your bathroom. By the end of the day, hundreds — perhaps thousands — of marketing messages have targeted you. And yet so little is understood about how marketing affects our lives, our society, and our world. Enter Terry O'Reilly and Mike Tennant, the ad men behind The Age of Persuasion, the popular radio show broadcast on the Canadian Broadcasting Corporation and Sirius Radio. They have made it their mission to share the back–room story of modern marketing, entertaining asides and all. "Think of advertisers as millions of ants in a colony, each working hard and each with its own objective. Except that in this colony, every single ant is competing against the others. That's the ad business. Almost every ad you see, hear, and otherwise experience is competing for a piece of your imagination. And like any cross–section of humanity, the vast, worldwide advertising community is diverse: composed of geniuses and idiots, saints and buffoons, and everything in between." From the early players to the Mad Men of the 1960s and beyond, O'Reilly and Tennant offer insights into a rapidly evolving industry. Smart and funny, The Age of Persuasion provides an entertaining — and eye–opening — look at a world driven by marketing.
| Author | : Brendan Kane |
| Publisher | : Waterside Productions |
| Total Pages | : 0 |
| Release | : 2020-09-29 |
| Genre | : Branding (Marketing) |
| ISBN | : 9781949001006 |
Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand--both online and off--so you can thrive in the new micro-attention world in which we live. A lot of people know who they are, what they do, and a few even know why they do it--but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention. There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person's attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth. Luckily, Brendan Kane, an out of the box thinker and strategist who's built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune 500 companies like Paramount, Viacom, and MTV has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World he reveals the power of hook points--a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whether you're promoting a brand, product, or service this book is the essential guide for making it in our three-second world.
| Author | : Elizabeth Borsting |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 200 |
| Release | : 2010-06-01 |
| Genre | : Travel |
| ISBN | : 0762765542 |
Your Travel Destination. Your Home. Your Home-To-Be. Orange County The quintessential California getaway. The real OC. Sunshine and surf. Suburban sensibilities and urban nuances. • A personal, practical perspective for travelers and residents alike • Comprehensive listings of attractions, restaurants, and accommodations • How to live & thrive in the area—from recreation to relocation • Countless details on shopping, arts & entertainment, and children’s activities
| Author | : Craig Mcsloan |
| Publisher | : |
| Total Pages | : 244 |
| Release | : 2021-01-13 |
| Genre | : Self-Help |
| ISBN | : 9781801587952 |
Looking For A Way To Achieve The Most Out Of Your Communication Skills And Start Influencing People To Your Advantage? Then Follow This Massive Guide To Elevate Your Persuasion Game Beyond The Limits! Are you having conversations that are almost about to play out the way you want, but in the end they twist their direction at almost 180 degrees, and leave you with empty hands? Quite a few people are struggling with the same issue... ... In any case, something is not right... Is it perhaps wrongly chosen words...? Or maybe too much (or too less) expressive body language? The answer is both. It's scientifically proven that verbal (your words) and non-verbal (your body) communication influence the conversation and define its direction, hence its outcome. Don't Leave Anything To Chance, Master The Persuasion Code, And Instantly Start Influencing Communication Towards Your Way By Following The Easy Principles Set In This Powerful Guide! By following the methods in This Book, you will: - Learn Killer Persuasion Strategies to immediately close the best deals possible (and by "deals" we are not explicitly talking sales) - Understand How To Balance Words and Body Language to effectively move your message across the room - Master Dark Psychology Methods to impact the conversation and get what you want out of it (don't hate the game, it's all psychology...) - Reveal Real Persuasive Tricks and recognize when other people are applying them to you (and not fall into the trap) - Translate The Art Of Persuasion Into Your Relationship to address delicate matters (but don't tell your spouse how you talked him/her into renovating the house!) - ... & so many other beneficial topics! You do not have to be the world's greatest TED-Talk person, or give influential speeches, but... Persuasion skills really are a thing. They empower you to receive more out of both your personal and professional life. Besides... Who Doesn't Want To Put Himself/Herself In A Better Position To Succeed? Let's Assume We All Know That Answer... ... Order Your Copy Now And Master The Craft Of Persuasion!
