Inside Art Direction Interviews And Case Studies PDF Download
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| Author | : Steven Brower |
| Publisher | : Fairchild Books |
| Total Pages | : 232 |
| Release | : 2015 |
| Genre | : Commercial art |
| ISBN | : 9781474223591 |
Download Inside Art Direction Book in PDF, ePub and Kindle
"For many design students, the expectation is that they will one day reach the top of the ladder within a design studio or corporation and become an art director. But what does this mean and how does a design student get there? What does an art director do? How is it different from being a designer? How does one lead and inspire a team, work with freelance designers, illustrators and photographers? How do they sell this work to editors, department heads and clients? Becoming a Successful Art Director answers all these questions for design students and professionals alike. It is at once an illustrated art book, a handbook on how to be creative in this exciting work environment, and a guide to what to expect on entering the workplace. Giving practical, hands-on advice for both beginning and advanced students, It will provide a clear picture for graphic design and illustration students of how to work with art directors and the range of industries where an art director might be employed."--
| Author | : Steven Brower |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 224 |
| Release | : 2016-02-11 |
| Genre | : Design |
| ISBN | : 1472569113 |
Download Inside Art Direction: Interviews and Case Studies Book in PDF, ePub and Kindle
Honorable Mention in the Foreword Indie Awards 2016 For many design students, the expectation is that they will one day reach the top of the ladder within a design studio or corporation and become an art director. But what does this mean and how does a design student get there? What does an art director do? How is it different from being a designer? How does one lead and inspire a team, work with freelance designers, illustrators and photographers? Inside Art Direction answers all these questions for design students and professionals alike. Through interviews with 18 art directors working in a range of different industries from books and magazines to music and film to web and app design, students learn about how they got to where they are, what the art director's job really entails, and receive advice about the future of art direction. In the 28 case studies, illustrators, art directors and editors discuss specific assignments that they worked on, how they came up with ideas and the process of getting to the final result. With practical, hands-on advice, tips and art direction assignments that students can try out, Inside Art Direction provides insights about this fascinating field.
| Author | : Steven Heller |
| Publisher | : Laurence King Publishing |
| Total Pages | : 0 |
| Release | : 2009-09-16 |
| Genre | : Design |
| ISBN | : 9781856696241 |
Download Art Direction Explained, At Last! Book in PDF, ePub and Kindle
This book is a highly informative, highly entertaining introduction to what art direction is and what art directors do. Written by two of the world's leading experts on the subject, it covers the role of art director in numerous environments, including magazines and newspapers, advertising, corporate identity, museums, and publishing. It also provides an insight into what makes a successful art director, what an art director actually does all day, what makes things go right, and what makes things go wrong. Alongside perspectives on typography, illustration, and photography, there are case studies of successful art direction in different spheres, from McSweeney's to Vier5's web design. The authors have also invited pre-eminent international art directors to interpret their roles in special sections of the book that they have art directed themselves. The result is an impressive, enlightening, and often very funny diversity of perspectives and approaches. Clearly written, including a glossary of handy art director sayings, an "art director test," and more, Art Direction Explained, At Last! will provide students with insights into the world of art direction and professionals with a perceptive overview of their profession.
| Author | : Nik Mahon |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 184 |
| Release | : 2017-11-02 |
| Genre | : Business & Economics |
| ISBN | : 1350034568 |
Download Basics Advertising 02: Art Direction Book in PDF, ePub and Kindle
Art Direction examines the key techniques, approaches and 'secrets' involved in the development of creative advertising concepts. Mahon provides tips on how to use surprise, simplicity, provocation and visual drama to communicate the advertising message. The book examines the process of visualizing and exploring different ideas, and discusses the use of moving image, photography, illustration and typography to realize these ideas. It also explores the use of different advertising media, from traditional formats to new and alternative channels of communication.
| Author | : Robert C. Jacobson |
| Publisher | : |
| Total Pages | : |
| Release | : 2020-06 |
| Genre | : Aerospace industries |
| ISBN | : 9781734205114 |
Download Space Is Open for Business Book in PDF, ePub and Kindle
For hundreds of thousands of years, humanity focused on space as a location. Today, space is not just a destination-it is a domain, an ecosystem, an enabler of progress, and quite possibly the most valuable industry of the twenty-first century.Three things you need to know: Space as an industry is notoriously complex-which means it's misunderstood. Space influences and benefits nearly every other industry on the planet. Accessing space has never been easier.Space investor and entrepreneur Robert C. Jacobson provides a comprehensive overview of this spectacular industry, allowing everyone on Earth to understand the integral role space plays in our lives and how it will continue to transform the world. Over one hundred industry experts share exclusive insights, presenting a 360-degree view of the wide-ranging space industry, its emerging opportunities, investment potential, benefits on Earth, and more.Space Is Open for Business provides a framework for those outside of the industry to understand the critical context that led to the commercial movement known as NewSpace, illustrating how private sector trailblazers have evolved this $350 billion global industry and how NewSpace's exponential growth will lead our world into a new era of progress.Foreword by David S. Rose Founder, New York Angels | Associate Founder, Singularity University"A sweeping guide that will inspire you to think big about space, the space economy, and your role within it."Matthew C. Weinzierl, Ph.D., Harvard Business School
| Author | : Nancy Skolos |
| Publisher | : Laurence King Publishing |
| Total Pages | : 192 |
| Release | : 2012-08-31 |
| Genre | : Design |
| ISBN | : 1780673639 |
Download Graphic Design Process Book in PDF, ePub and Kindle
The process of creating graphic design cannot be easily defined: each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies – Research, Inspiration, Drawing, Narrative, Abstraction, Development and Collaboration – examining the work of 23 graphic designers from around the world. Work featured includes projects by Philippe Apeloig, Michael Bierut, Ed Fella, James Goggin, Anette Lenz, Johnson Banks, Me Company, Graphic Thought Facility, Ahn Sang-Soo and Ralph Schraivogel. This book is aimed at students and educators, as well as practising designers interested in the working methodologies of their peers.
| Author | : Kelly Donahue-Wallace |
| Publisher | : Cambridge Scholars Publishing |
| Total Pages | : 160 |
| Release | : 2009-05-05 |
| Genre | : Education |
| ISBN | : 1443810304 |
Download Teaching Art History with New Technologies Book in PDF, ePub and Kindle
Digital images, Internet resources, presentation and social software, interactive animation, and other new technologies offer a host of new possibilities for art history instruction. Teaching Art History with New Technologies: Reflections and Case Studies assists faculty in negotiating the digital teaching terrain. The text documents the history of computer-mediated art history instruction in the last decade and provides an analysis of the increasing number of tools now at the disposal of art historians. It presents a series of reflections and case-studies by early adopters who have not just replaced older materials with new, but who have advanced the discipline's pedagogy in doing so. The essays illustrate how new technologies are changing the way art history is taught, summarize lessons learned, and identify challenges that remain. Given the transitional state of the field, with faculty ranging from the computer-phobic to the computer-savvy, these case studies represent a broad spectrum, from those that focus on the thoughtful integration of new technologies into traditional teaching to others that look beyond the familiar art history lecture or seminar format. They provide both practical suggestions and theoretical models for historians of art and visual culture interested in what computer-mediated applications have been successful in art history teaching and where such new approaches may be leading us.
| Author | : William Moner |
| Publisher | : Johns Hopkins University Press |
| Total Pages | : 349 |
| Release | : 2020-07-07 |
| Genre | : Education |
| ISBN | : 1421438216 |
Download Redesigning Liberal Education Book in PDF, ePub and Kindle
Voelker, Scott Windham, Mary C. Wright, Catherine Zeek
| Author | : Francesca Esmay |
| Publisher | : Guggenheim Museum Publications |
| Total Pages | : 324 |
| Release | : 2021 |
| Genre | : Art |
| ISBN | : 9780892075560 |
Download Object Lessons Book in PDF, ePub and Kindle
Case studies / Francesca Esmay, Ted Mann, and Jeffrey Weiss -- Decommission. Lost and found : history, policy, works / Francesca Esmay, Ted Mann, and Jeffrey Weiss -- Endgame / Martha Buskirk -- Enforcing the work of art / Virginia Rutledge -- Where eoes the work reside? a conversation between Martha Buskirk and Virginia Rutledge -- Selected correspondence and PCI interviews.
| Author | : Hope Mohr |
| Publisher | : |
| Total Pages | : 134 |
| Release | : 2021 |
| Genre | : Arts |
| ISBN | : 9781629221175 |
Download Shifting Cultural Power Book in PDF, ePub and Kindle
Shifting Cultural Power is a reckoning with white cultural power and a call to action. The book locates the work of curating performance in conversations about social change, with a special focus on advancing racial equity in the live arts. Based on the author's journey as a dancer, choreographer, and activist, Shifting Cultural Power invites us to imagine new models of relationship among artists and within arts organizations--models that transform our approach, rather than simply re-cast who holds power. Mohr covers such subjects as transitioning a hierarchical nonprofit to a model of distributed leadership; expanding the canon; having difficult conversations about race; and reckoning with aesthetic bias.
