Ieg Directory Of Sponsorship Marketing PDF Download

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The Directory

The Directory
Author: International Events Group
Publisher:
Total Pages: 624
Release: 1992
Genre: Corporate sponsorship
ISBN: 9780944807040

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IEG Sponsorship Sourcebook

IEG Sponsorship Sourcebook
Author:
Publisher:
Total Pages: 436
Release: 2005
Genre: Corporate sponsorship
ISBN:

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IEG's Complete Guide to Sponsorship

IEG's Complete Guide to Sponsorship
Author:
Publisher: Ieg, Incorporated
Total Pages: 56
Release: 1999
Genre: Corporate sponsorship
ISBN:

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IEG's Guide to Sponsorship

IEG's Guide to Sponsorship
Author: Lesa Ukman
Publisher: Ieg, Incorporated
Total Pages: 154
Release: 2008-01-01
Genre: Special events
ISBN: 9780944807668

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IEG's Guide to Sponsorship

IEG's Guide to Sponsorship
Author:
Publisher:
Total Pages: 141
Release: 2017
Genre: Special events
ISBN: 9780944807743

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Ieg's Complete Guide To Sponsorship

Ieg's Complete Guide To Sponsorship
Author: Lesa Ukman
Publisher: International Events Group
Total Pages: 44
Release: 1995-03-01
Genre: Business & Economics
ISBN: 9780944807132

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The Advertising Business

The Advertising Business
Author: John Philip Jones
Publisher: SAGE
Total Pages: 564
Release: 1999-02-10
Genre: Business & Economics
ISBN: 9780761912392

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This study provides an examination of the marketing technique of brand building. It covers aspects of brand management, brand equity, new and mature brands and extends the concept to new areas such as political marketing, green marketing and the arts.