How to Win Customers and Keep Them for Life
| Author | : Michael LeBoeuf |
| Publisher | : |
| Total Pages | : 190 |
| Release | : 1989 |
| Genre | : Customer relations |
| ISBN | : |
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Clients for Life
| Author | : Andrew Sobel |
| Publisher | : Simon and Schuster |
| Total Pages | : 269 |
| Release | : 2001-02-21 |
| Genre | : Business & Economics |
| ISBN | : 0743215095 |
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Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for—the first in-depth, guide to developing lasting client relationships. Millions of people in this country earn their livings by serving clients, and their numbers are growing every day. Unfortunately, far too few develop the skills and strategies needed to rise to the top in a world where clients have almost unlimited access to information and expertise. Clients for Life sets forth a comprehensive framework for how professionals in all fields can develop breakthrough relationships with their clients and enjoy enduring client loyalty. Supported by more than 100 case studies and wisdom gleaned from interviews with dozens of leading CEOs and prominent business advisors, Clients for Life identifies what clients really want and lays out the core qualities that distinguish the client advisor—an irreplaceable resource—from the expert for hire, a tradable commodity. Readers will learn, for example, to develop selfless independence, which tempers complete emotional, intellectual, and financial independence with a powerful commitment to client needs; to become deep generalists and overcome the narrow perspective caused by specialization; to systematically build lifelong trust; and to cultivate the power of synthesis—big-picture thinking—that is so highly valued by clients. Portraits of history's most famously successful advisors, including Machiavelli, Sir Thomas More, and J. P. Morgan, underscore these timeless qualities that modern professionals need to develop to excel in today's competitive environment.
Customers for Life
| Author | : Carl Sewell |
| Publisher | : Crown Currency |
| Total Pages | : 241 |
| Release | : 2009-07-01 |
| Genre | : Business & Economics |
| ISBN | : 0307567311 |
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In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking “Ten Commandments of Customer Service” apply to today’s world. Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the secret of getting customers to return again and again in the original Customers for Life. A lively, down-to-earth narrative, it set the standard for customer service excellence and became a perennial bestseller. Building on that solid foundation, this expanded edition features five completely new chapters, as well as significant additions to the original material, based on the lessons Sewell has learned over the last ten years. Sewell focuses on the expectations and demands of contemporary consumers and employees, showing that businesses can remain committed to quality service in the fast-paced new millennium by sticking to his time-proven approach: Figure out what customers want and make sure they get it. His “Ten Commandants” provide the essential guidelines, including: • Underpromise, overdeliver: Never disappoint your customers by charging them more than they planned. Always beat your estimate or throw in an extra service free of charge. • No complaints? Something’s wrong: If you never ask your customers what else they want, how are you going to give it to them? • Measure everything: Telling your employees to do their best won’t work if you don’t know how they can improve.
Why Customers Come Back
| Author | : Manzie R, Lawfer |
| Publisher | : Red Wheel/Weiser |
| Total Pages | : 298 |
| Release | : 2003-11-17 |
| Genre | : Business & Economics |
| ISBN | : 1632658410 |
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Loyal customers are the most important asset of any company-more important than land, patents, equipment, or buildings. While finding new customers is often expensive, time-consuming, and ultimately unprofitable, retaining old customers is surprisingly easy and highly profitable. This book is not about slogans, banners, or promotions. It is about discovering and utilizing specific activities that will make your customers buy again and again...and tell the world why everyone else should buy from you too! Learning how to retain customers is important and profitable. Even a seemingly negligible increase in repeat business-just five percent-produces a whopping 60 percent increase in profits. The practical advice in Why Customers Come Back is based on the real buying habits of real customers. The five principles to follow are not brain surgery. Business people, entrepreneurs, corporate leaders, and front-line employees can understand, embrace, and implement them...right now.
How to Win Customers and Keep Them for Life, Revised Edition
| Author | : Michael LeBoeuf |
| Publisher | : Berkley |
| Total Pages | : 264 |
| Release | : 2000-08 |
| Genre | : Business & Economics |
| ISBN | : |
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One of the nation's foremost business consultants presents a hard-hitting, rewards-and-incentives program for creating a winning sales team. This classic, no-nonsense guide is completely updated for today's computer-driven world.
Uncommon Service
| Author | : Frances X. Frei |
| Publisher | : Harvard Business Press |
| Total Pages | : 262 |
| Release | : 2012 |
| Genre | : Customer relations |
| ISBN | : 1422133311 |
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Offers an organizational design model for service organizations, covering such topics as funding mechanisms, employee management systems, and customer management systems.
How to Win Customers for Life
| Author | : Ndiana-Abasi Udofia Ekarika |
| Publisher | : |
| Total Pages | : 142 |
| Release | : 2019-10-17 |
| Genre | : |
| ISBN | : 9781700359605 |
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The book HOW TO WIN CUSTOMERS FOR LIFE: Unique Words and Strategies To Attract Customers And Keep Them For Life, is made possible because of the concern the author has for the teaming businesses out there who are struggling to succeed and are at the verge of being failed. It is a practical approach aim at solving issues bothering on customer Relationship/services. The book treats issues such as 1. Your customer is your goldmine2. Power of positive and negative words3. Going beyond customer's expectation4. Business public outlook5. 25 Killer words and phrases to avoid6. Complaints as an opportunity7. Escalation procedures8. How to get more customers9. Customer's follow up10. Practical exercise on customer service11. ETCThis book is complete because it covers all aspect of customer service with proven solutions.
The Ultimate Online Customer Service Guide
| Author | : Marsha Collier |
| Publisher | : John Wiley & Sons |
| Total Pages | : 204 |
| Release | : 2010-12-15 |
| Genre | : Business & Economics |
| ISBN | : 1118007654 |
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Make your online customers happy—and create new ones—with this winning guide Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "happy birthday." They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. Authentically use social media to connect with customers to boost your bottom line Attract new customers through your online presence Achieve higher GMS (Gross Merchandise Sales) with quality customer service Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide.
How to Win Customers
| Author | : Heinz Goldman |
| Publisher | : Dutton Adult |
| Total Pages | : |
| Release | : 1985-06-03 |
| Genre | : |
| ISBN | : 9780801538988 |
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Win the Customer
| Author | : Flavio Martins |
| Publisher | : AMACOM |
| Total Pages | : 251 |
| Release | : 2015-09-23 |
| Genre | : Business & Economics |
| ISBN | : 0814436250 |
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Your prices can be beat. Your product can be improved upon. Your service is provided by others. But one key aspect about your company that cannot be duplicated or outdone is the unique, outstanding customer service experience that you continually provide for your customers. In Win the Customer, companies can learn practical, powerful techniques for energizing the way they interact with the people who drive their business, distinguishing themselves from the competition by providing their customers with something truly special. Author and vice president of operations Flavio Martin, named by the Huffington Post as a “most influential social customer service pro,” fills his invaluable guide with examples and inspiration in order to show readers how to:• Align the business around a customer service mission• Make every employee a customer service agent• Create an environment in which exceptional service experiences can happen• Humanize customer service, virtually and in person• Empower employees to find innovative solutions• All the random acts of WOW--they’re often the most memorable• And much moreProducts and prices can only get you in the door with new customers. But exceptional customer service will keep them lifelong fans. Win the Customer is your guidebook for building your fan base!
