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How to Sell Property and Casualty Insurance 2nd Edition: Understanding Insurance Sales, Tips and Techniques.

How to Sell Property and Casualty Insurance 2nd Edition: Understanding Insurance Sales, Tips and Techniques.
Author: Michael Bonilla
Publisher: Independently Published
Total Pages: 178
Release: 2019-02-13
Genre: Business & Economics
ISBN: 9781796830897

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When a marketing rep comes into your office or someone from the management team and tells you to, 'Sell the value', how often do you find yourself rolling your eyes? As a former agency owner and now a consultant, I often find myself spouting the same slogan. Why? Because, I have done it and done it quite successfully. Whenever a rep came into my office and told me to sell the value of carrier X, I would think that's something an expensive company would say or an overpriced company, because what else could they say?We've officially entered a hard market cycle in California on the personal lines side, which is strange to even say. The market has tightened up and many carriers are non-renewing or reducing underwriting appetite to not take on a lot of new business in California. This is why I started writing in 2014 and again in 2017, 2018 and 2019. In my estimation our industry is going to see a massive shift over the next 3 or 4 years. A shift from judgement underwriting to block chain and data underwriting. Artificial intelligence has already been underwriting, selling and handling claims for smaller insure-tech companies for the past 4 years. This is a prevalent trend in our industry. But, why?Why? Because, we have shifted our focus from selling peace of mind to selling a price. Why? Because, we have put more value on talking about premium, payments and price, than having hard conversations about protecting assets and families. We have shifted hard on price, and almost every insurance company has followed suit in their marketing efforts. Almost exclusively every billboard, social media ad and print ad espouses X insurance carrier savings you up to 25-43% on your insurance per year. The conversation has shifted in a way that will cannibalize our industry and wrongfully set expectations for consumers.A recent study by insurancequotes.com found that around 80% of consumers self-report in blind surveys that consumers shop or are prompted to shop based on price. This study is congruent with most studies down on consumer behaviour.


How to Sell Property and Casualty Insurance

How to Sell Property and Casualty Insurance
Author: Michael Bonilla
Publisher:
Total Pages: 101
Release: 2018-02-03
Genre:
ISBN: 9781977088543

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This book is a comprehensive guidebook to selling Auto, Home and Umbrella Insurance. I've also put in some Commercial Lines tips as well. If you're having a hard time selling insurance based on value and keep getting price objections. This book might be what you have been looking for. I've detailed out methods, rebuttals, tips and techniques to help. This book answers a lot of common questions I receive from Agents. It's tougher now than ever to compete as an insurance agent. Give it a read and let me know what you think.


Insurance Selling Hacks

Insurance Selling Hacks
Author: Jacquetta Fayard
Publisher:
Total Pages: 96
Release: 2021-03-18
Genre:
ISBN:

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Selling insurance can be tricky, especially if you're a young or inexperienced insurance agent. Insurance can sometimes be expensive and isn't a product that the customer can see, hold, or touch. This can make selling insurance a challenge for some agents, but these insurance sales tips can help! And all are inside this book! What are you waiting for? Discover the book now. You may find: Rebuttals / Common Objections How to develop a process for selling life insurance. Life Insurance sales strategies Rapport Building Systems to Determine a Death Benefit. Why people buy life insurance. Common Sales Maxims and Mistakes. Selling based on value not price. Ways to differentiate yourself in your market. and so much more Buy this book now.


Property and Casualty Insurance Marketing

Property and Casualty Insurance Marketing
Author: Vanna Bondi
Publisher:
Total Pages: 96
Release: 2021-04-27
Genre:
ISBN:

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Selling insurance can be tricky, especially if you're a young or inexperienced insurance agent. Insurance can sometimes be expensive and isn't a product that the customer can see, hold, or touch. This can make selling insurance a challenge for some agents, but these insurance sales tips can help! And all are inside this book! What are you waiting for? Discover the book now. You may find: Rebuttals / Common Objections How to develop a process for selling life insurance. Life Insurance sales strategies Rapport Building Systems to Determine a Death Benefit. Why people buy life insurance. Common Sales Maxims and Mistakes. Selling based on value not price. Ways to differentiate yourself in your market. and so much more Buy this book now.


Insurance Commander

Insurance Commander
Author: Baxter Dunbar
Publisher: Business Insurance Pub
Total Pages: 333
Release: 1994-01-01
Genre: Political Science
ISBN: 9780962674792

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INSURANCE COMMANDER is the first "How To" book on property & casualty business insurance sales. The book helps agents tackle, simplify, & master the complex variables of commercial insurance sales with easy-to-follow, step-by-step instructions in every property & casualty business insurance sales & underwriting activity. INSURANCE COMMANDER is the useful new command post of information & sales solutions agents will refer to again & again. Agents can now find the facts they need to succeed all in one manual: sales techniques that get results, prospecting sources, pre-survey & survey interview checklists & work sheets, dozens of up-to-date proposal formats, special applications to help agents ask the right questions & gather the best underwriting information on the first prospect interview, simple directions to create brilliant underwriter submissions & powerful proposals that ask for the sale six ways! Packed with practical advice & realistic scenarios, INSURANCE COMMANDER teaches agents how to identify the 18 different personality types of insurance buyers & sell them what they want. To order: Business Insurance Publishing, P.O. Box 480022, Kansas City, MO 64145. 800-247-6553. FAX 419-281-6883.


P&C Insurance Sales

P&C Insurance Sales
Author: Vicente Woodcock
Publisher:
Total Pages: 54
Release: 2021-05-17
Genre:
ISBN:

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To sell property and casualty insurance, you need to obtain a property/casualty license. Every state sets its own rules for insurance licensing. In New York, for example, you have to undergo a criminal background check, take an accredited licensing class, and then pass the state insurance test. In many states, having the license to sell property and casualty coverage won't entitle you to sell life insurance or health insurance - those require a separate licensing path. This book might be what you have been looking for. I've detailed out methods, rebuttals, tips, and techniques to help. This book answers a lot of common questions I receive from Agents. It's tougher now than ever to compete as an insurance agent. Give it a read and let me know what you think.


Quote, Bind, Sell, Repeat!: Mastering the Art of Property & Casualty Insurance

Quote, Bind, Sell, Repeat!: Mastering the Art of Property & Casualty Insurance
Author: P&c Guru
Publisher: VIP Ink Publishing Group, Incorporated / Printhouse Books
Total Pages: 104
Release: 2020-06-30
Genre: Business & Economics
ISBN: 9781792341601

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I ventured into the insurance industry by accident. I can remember the exact moment it happened. It was 2012 and I recently closed my night club after 12 long years of dealing with everything that came with the nightlife. Bar fights, alcohol liabilities, competition, law enforcement, etc. The money was awesome, but it did come with a price. My days often begun at 3:00 pm and ended at 6:00 am. I loved dealing with people on an everyday basis, but the life had taken its toll on me. I needed a change. I befriended a club DJ who was from Brooklyn, New York. Ironically, our stories were kind of similar he had just left the housing industry as an inspector and was Deejaying part time until he could get back into a successful trade industry. He mentioned a P&C insurance class he had signed up for and suggested I give it a try as well. My first response was. "Insurance, man I can't stand insurance, that stuff is boring and what is P&C?" He went on to say that he knew of a few insurance agents that were making six figure incomes and a P&C Insurance license was all that was required to start writing business and P&C stood for property & casualty. That sparked my interest so I agreed to sign up for the class, what could it hurt. Four 10-hour days of P & C insurance information was overwhelming to say the lease. How could someone learn all of this in this small amount of time, study for the test, take the state exam and expect to pass; it seemed IMPOSSIBLE. Until I turned it into a 7-million-dollar business in just 4 years.


Property and Casualty Insurance Concepts Simplified

Property and Casualty Insurance Concepts Simplified
Author: Christopher J. Boggs
Publisher: Lulu.com
Total Pages: 200
Release: 2010
Genre: Business & Economics
ISBN: 0578053977

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This book details key property and casualty concepts rarely discussed or found in print; rather they are often left to be "discovered" over time. These important concepts are now written down for all insurance practitioners to easily access. Examples of the topics and concepts found in this book include rules for reading ANY insurance policy; why losses are excluded; contractual risk transfer; legal liability theories; "COPE" details; and the proper explanation of coinsurance concepts. Also included is a rather extensive glossary of insurance and insurance-related terms. Readers will: 1) Gain a deeper understanding of insurance theories; 2) Be better prepared to explain insurance concepts to their clients; and 3) Develop a greater appreciation and understanding of the claims valuation process.


Property and Casualty Insurance License Exam Study Guide

Property and Casualty Insurance License Exam Study Guide
Author: Tpb Publishing
Publisher: Test Prep Books
Total Pages: 166
Release: 2020-08-21
Genre:
ISBN: 9781628459180

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Test Prep Books' Property and Casualty Insurance License Exam Study Guide: Property Casualty Insurance Book and Practice Test Questions [3rd Edition] Made by Test Prep Books experts for test takers trying to achieve a great score on the Property and Casualty exam. This comprehensive study guide includes: Quick Overview Test-Taking Strategies Introduction Types of Property Policies Covers sections such as Basic Insurance Principles, Insurable Risk, Risk Management, Property Insurance, Business Owner Policies and Commercial Insureds and Policies Property Insurance Terms and Related Concepts Covers the Property Insurance Terms and Related Concepts section Property Policy Provisions and Contract Law Covers the Property Policy Provisions and Contract Law section Types of Casualty Policies and Bonds Covers the Types of Casualty Insurance section Casualty Insurance Terms and Related Concepts Covers the Casualty Insurance section Casualty Policy Provisions Covers the Casualty Policy Provisions section Practice Questions Detailed Answer Explanations Studying can be hard. We get it. That's why we created this guide with these great features and benefits: Comprehensive Review: Each section of the test has a comprehensive review created by Test Prep Books that goes into detail to cover all of the content likely to appear on the test. Practice Test Questions: We want to give you the best practice you can find. That's why the Test Prep Books practice questions are as close as you can get to the actual Property and Casualty test. Answer Explanations: Every single problem is followed by an answer explanation. We know it's frustrating to miss a question and not understand why. The answer explanations will help you learn from your mistakes. That way, you can avoid missing it again in the future. Test-Taking Strategies: A test taker has to understand the material that is being covered and be familiar with the latest test taking strategies. These strategies are necessary to properly use the time provided. They also help test takers complete the test without making any errors. Test Prep Books has provided the top test-taking tips. Customer Service: We love taking care of our test takers. We make sure that you interact with a real human being when you email your comments or concerns.