How to Improve Your School Tax Levy Campaigns
Author | : Frank P. McNamara |
Publisher | : |
Total Pages | : 26 |
Release | : 1983 |
Genre | : Education |
ISBN | : |
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Author | : Frank P. McNamara |
Publisher | : |
Total Pages | : 26 |
Release | : 1983 |
Genre | : Education |
ISBN | : |
Author | : Ward Glen Reeder |
Publisher | : |
Total Pages | : 136 |
Release | : 1946 |
Genre | : Advertising |
ISBN | : |
Author | : American Association of School Administrators |
Publisher | : |
Total Pages | : 52 |
Release | : 1960 |
Genre | : Education |
ISBN | : |
Author | : Leah D. Miller |
Publisher | : |
Total Pages | : 181 |
Release | : 2014 |
Genre | : |
ISBN | : |
Historically, the national government has provided very little funding for public schools. While states have contributed a larger amount, the biggest burden has been shouldered by local school districts; for when state and federal funding sources fall short, public schools must derive the remaining revenue from local property taxes and a direct appeal to community citizens. The most increasingly common method for communities to recuperate these losses is to ask its voters to pass ballot initiatives at ever-increasing rates. These near-constant school levy campaigns are costing communities dearly, both financially and in terms of the good will that exists between the schools and its community.
Author | : Grace D. Miller |
Publisher | : |
Total Pages | : |
Release | : 1937 |
Genre | : |
ISBN | : |
Author | : Don E. Lifto |
Publisher | : |
Total Pages | : 184 |
Release | : 2019-07-12 |
Genre | : Education |
ISBN | : 9781475845969 |
School districts across the country must ask their voters to approve tax increases for additional school funding. While preparing for these elections is a time-consuming and daunting task, this book provides a step-by-step approach that is comprehensive and strategic.
Author | : Justin B. Zemanski |
Publisher | : |
Total Pages | : 107 |
Release | : 2020 |
Genre | : Education |
ISBN | : |
Passing an operating levy campaign for additional revenue in the State of Ohio is an extremely challenging task for school districts. Ohio is the only state that freezes its local property taxes at the amount approved by the voters with no increases for inflation. As a result, school districts in Ohio are continually seeking voter support for their levy campaigns to acquire the revenue they need to give their students an adequate education. While the focus of this study was to identify campaign strategies that were successful in districts with low voter support, it cannot be concluded these same campaign strategies will be successful with any school district seeking to pass a school levy. Five Ohio superintendents, from districts identified characterized with low voter support, were interviewed for this study. During these interviews, several campaign strategies were discussed based on the existing literature, and other campaign strategies emerged. The campaign strategies used during these successful levy campaigns included: utilizing voter modeling, targeting specific voters, creating urgency, careful campaign planning, engaging the community, positive messaging, canvassing, reaching out to absentee voters, motivating voters the weekend before the election (getting out the vote), utilizing social media, hiring a campaign consultant, being committed to the campaign, instilling pride in the school district, and developing trust with the community and the school district. There are several leadership strategies that superintendents should consider while leading a levy campaign: consistently communicating with their levy committee and their constituents; highlighting the accomplishments of their district; cultivating and maintaining personal relationships with their community; and enacting distributive leadership, which includes finding the most talented people to work on the levy campaign and allowing them to fulfill a meaningful role during the campaign.
Author | : Carter Alexander |
Publisher | : |
Total Pages | : 190 |
Release | : 1921 |
Genre | : Advertising |
ISBN | : |
Author | : Paul Raymond Stevenson |
Publisher | : |
Total Pages | : 84 |
Release | : 1926 |
Genre | : Advertising |
ISBN | : |
Author | : Glenn T. Graham |
Publisher | : |
Total Pages | : 52 |
Release | : 1990 |
Genre | : Education |
ISBN | : |
The use of modern marketing concepts to assist public school districts in the passage of school levies and bond issues is presented in this guidebook. The modern marketing concept is based on maximizing customer satisfaction and solving the problem of the consumer. Strategies are presented for conducting market analysis; financing, organizing, and implementing the campaign; targeting and registering positive voters; and defining the roles of participants. (LMI)