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How to Get More Law Firm Clients: Without Losing Time & Money Or Getting Screwed by a Marketing Company

How to Get More Law Firm Clients: Without Losing Time & Money Or Getting Screwed by a Marketing Company
Author: Andrew Stickel
Publisher: Independently Published
Total Pages: 174
Release: 2019-01-11
Genre: Law
ISBN: 9781790417957

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Do You Know the #1 Secret to Getting More Law Clients? Marketing is always evolving. Forty years ago, lawyers couldn't market. Then along came Bates v. Arizona State Bar, and attorneys rushed to radio stations, local TV, and the phone book in search of that once-in-a-lifetime case. Then the internet happened, bringing us Search Engine Optimization, Pay Per Click ads, and Social Media. Every lawyer I talk to has tried one (or more) of these, but they feel like they're just throwing money away. And most of the time they are. Gone are the days when you could say, "Need legal help? Hire me!" and get clients. What's a savvy lawyer to do? In How Get More Law Firm Clients Without Losing Time & Money or Getting SCREWED By a Marketing Company, you'll learn a completely new (and much cheaper) way to market your law firm and retain more clients--value first. Provide value, and you'll be able to: Easily increase your monthly intake Create top of mind awareness without spending a dime Launch ad campaigns that convert like crazy Generate clients on demand with a "community of leads" Turn past clients into your best salespeople Protect your bottom line from all-hype-no-substance marketers Whether you're a sole proprietor just starting out, you own an established firm with local brand recognition, or you work at a national firm with hundreds of partners, How to Get More Law Firm Clients will help you take your firm's revenue to the next level.


So Good They Call You a Fake

So Good They Call You a Fake
Author: Joshua Lisec
Publisher: LisecGhostwriting.com
Total Pages: 158
Release: 2023-06-15
Genre: Business & Economics
ISBN:

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They call you a fake because you’re the best. Being called a fake is the last rite of passage on the internet. In the relentless pursuit of excellence, you only know you’ve arrived when you have “haterz”—your most valuable marketers. So Good They Call You a Fake is how you get there. This book teaches step-by-step with no steps skipped how to get the visibility you’ve already earned, become an energy monster who thrives on all kinds of attention, and then monetize that attention to the max.


5-Star Attorney

5-Star Attorney
Author: Andrew Stickel
Publisher:
Total Pages: 226
Release: 2021-01-25
Genre:
ISBN: 9781736337509

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The definitive guide to getting more legal client reviews, more leads, and more clients.


Ask a Manager

Ask a Manager
Author: Alison Green
Publisher: Ballantine Books
Total Pages: 304
Release: 2018-05-01
Genre: Business & Economics
ISBN: 0399181822

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From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together


If You Want to Get Rich, Build a Power Niche

If You Want to Get Rich, Build a Power Niche
Author: Bruce M. Stachenfeld
Publisher: Morgan James Publishing
Total Pages: 199
Release: 2019-01-01
Genre: Business & Economics
ISBN: 1642791679

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Discover a bold new approach to success in the world of sales and marketing with this practical guide to building your Power Niche. Bruce M. Stachenfeld is one of the most successful real estate lawyers in one of the toughest markets in the world: New York City. Now he shares the ideas and insights he developed through his own day-to-day experience. In If You Want to Get Rich, Build a Power Niche, Bruce shows you how you can become a superstar marketer or salesperson, whether you’re just starting out, starting a new business, or you’re a seasoned professional looking to improve your performance. Bruce offers clear, step-by-step advice on how to implement the strategic marketing process of building a Power Niche. His method is based on the principle that ownership in a small niche is dramatically stronger than having little or no ownership in a larger market. If you want to grow your sales and increase your revenue while becoming a valued resource in your industry, you need to build your Power Niche!


How Leading Lawyers Think

How Leading Lawyers Think
Author: Randall Kiser
Publisher: Springer Science & Business Media
Total Pages: 275
Release: 2011-08-14
Genre: Law
ISBN: 3642204848

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In this book, 78 leading attorneys in California and New York describe how they evaluate, negotiate and resolve litigation cases. Selected for their demonstrated skill in predicting trial outcomes and knowing when cases should be settled or taken to trial, these attorneys identify the key factors in case evaluation and share successful strategies in pre-trial discovery, negotiation, mediation, and trials. Integrating law and psychology, the book shows how skilled attorneys mentally frame cases, understand jurors’ perspectives, develop persuasive themes and arguments and achieve exceptional results for clients.


Client Attraction Secrets for Lawyers R0

Client Attraction Secrets for Lawyers R0
Author: David V. Lorenzo
Publisher:
Total Pages: 138
Release: 2012-08-14
Genre: Practice of law
ISBN: 9780938065128

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Attracting and retaining more clientsJob number one in every law firm is to attract and retain more clients. But how do you go about that challenging task? How do you know the marketing work in which you are investing scarce hours and dollars will actually pay off?David V. Lorenzo's Client Attraction Secrets provides a practice-proven roadmap to increasing law firm revenue without increasing your hours. His techniques might even allow you to shorten your workweek.Your results will depend on how enthusiastically and creatively you implement Mr. Lorenzo's suggestions, but know beforehand that the techniques detailed have worked for a wide variety of lawyers, in all types of practices, in good economic times and bad.Mr. Lorenzo has helped attorneys in ambitious solo practices, mid-sized firms, and multi-national behemoths. But what he most enjoys is helping lawyers build lifestyle-friendly niche practices that generate a comfortable income while permitting a healthy working/living balance.His book explains how he does it.


The Lawyer's Ultimate Guide to Online Leads

The Lawyer's Ultimate Guide to Online Leads
Author: Ken Matejka
Publisher:
Total Pages: 254
Release: 2015-02-24
Genre:
ISBN: 9780986161308

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40,000 new law school graduates each year compete for fewer clients as more self-help legal solutions come online. To succeed in today's marketplace, lawyers must take a proactive approach to lead generation. With aggressive and calculated efforts to maximize your law firm's Internet presence and visibility, you can successfully compete with even the largest firms in your community. This book will give you, the solo practitioner or small law firm, an overview of the current state of the World Wide Web and practical information about what you can do to make your law practice more successful.


Great Legal Marketing

Great Legal Marketing
Author: Benjamin W. Glass
Publisher: Morgan James Publishing
Total Pages: 195
Release: 2011-11-01
Genre: Business & Economics
ISBN: 0983712506

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Shares marketing strategies to build law practices, including cultivating a group of followers who will send business, building a database of clients, and avoiding the common pitfalls.


Content Marketing for Lawyers

Content Marketing for Lawyers
Author: Michele Ruiz
Publisher:
Total Pages: 184
Release: 2016-01-18
Genre:
ISBN: 9780692604281

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To fully leverage the power of social media for your legal marketing you need one indispensable ingredient: Content Need to attract more clients? Want to be a top-referred lawyer? Struggling with billing time and business development? Imagine growing your book of business--wihout leaving your office! With the ease of today's technology, social media platforms, and content marketing, it's not that hard. It's simply a mindshift and the right kind of "know-how" Here's the best part: Using the secrets of top journalist, you can easily and effectively create compelling content like a pro. YOU'LL LEARN HOW TO: Get your message to your target clients is is an understandable and engaging way so you become THE trusted, preferred and referred attorney Easily create attention-grabbing content your target clients need Stand out among the plethora of other firms In the marketplace Use branded content like blogs, videos, eBooks, Slideshares, Case Studies, White Papers, Webinars/Webcast, Podcast, Photos, Virtual Educational Events and more to attract more clients Implement time-saving strategies that won't take away from your billable hours Engage your social media savvy clients to increase your client retention rates Avoid marketing missteps and top mistakes lawyers make when using social media