Home-based Catalog Marketing
Author | : William J. Bond |
Publisher | : McGraw-Hill Companies |
Total Pages | : 258 |
Release | : 1993 |
Genre | : Business & Economics |
ISBN | : 9780070065956 |
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Author | : William J. Bond |
Publisher | : McGraw-Hill Companies |
Total Pages | : 258 |
Release | : 1993 |
Genre | : Business & Economics |
ISBN | : 9780070065956 |
Author | : Jay Conrad Levinson |
Publisher | : Houghton Mifflin Harcourt |
Total Pages | : 196 |
Release | : 1995 |
Genre | : Business & Economics |
ISBN | : 9780395742839 |
American business is in the midst of cataclysmic change. Corporate downsizing is increasing, causing disillusioned employees to establish home-based businesses. Using case studies, anecdotes, illustrations, and examples, the authors present their time-tested arsenal of tools most effective for this new, smaller startup.
Author | : Jeffrey P. Davidson |
Publisher | : Breathing Space Institute |
Total Pages | : 260 |
Release | : 1999 |
Genre | : Business & Economics |
ISBN | : 9781580620789 |
This book features an expanded section on using new technologies to increase the reach of marketing efforts, offers sample telephone and voice mail scripts, and includes advice on setting up a home office for maximum efficiency.
Author | : |
Publisher | : |
Total Pages | : 52 |
Release | : 1997 |
Genre | : Direct marketing |
ISBN | : |
Author | : Herman Holtz |
Publisher | : John Wiley & Sons |
Total Pages | : 298 |
Release | : 1991-01-16 |
Genre | : Business & Economics |
ISBN | : 9780471508168 |
Now--America's #1 marketer and consultant puts together the firstcomplete guide to catalog sales! Starting & Building YourCatalog Sales Business Some of America's best known and mostsuccessful businesses, such as Sears, Spiegel, L.L. Bean, andLands' End, are "catalog companies," earning a major percentage oftheir profits through catalog sales. If you're a business owner orentrepreneur, now you can do the same with the help of this book.Written by bestselling author Herman Holtz, Starting and BuildingYour Catalog Sales Business is a complete guide to catalog salesthat explains how to get started in and manage a catalog businessprofitably. Packed with anecdotes, worksheets, and examples drawnfrom successful catalog sales businesses, it explains: * The basics of direct-mail selling and catalog sales * The secrets to creating catalog copy that really sells * The essential elements in the catalog mailing--including how tocreate a strong sales letter and a user-friendly order form * How to choose and use the right mailing lists * Managing the two essentials of the catalog business: sales volumeand pricing
Author | : |
Publisher | : Rowman & Littlefield |
Total Pages | : 195 |
Release | : |
Genre | : |
ISBN | : 0762752041 |
Author | : Shirley Frazier |
Publisher | : Rowman & Littlefield |
Total Pages | : 227 |
Release | : 2013-05-07 |
Genre | : Business & Economics |
ISBN | : 0762795328 |
Marketing Solutions for the Home-Based Business is prime for a revision with the explosion of social media marketing. Business News Daily notes that two of the top 50 home-based jobs to watch are for Social Media Consultants and Internet Marketing Consultant. With more than a half million copies sold, Globe Pequot Press continues to grow its ever popular How To Start a Home-based Business series. Each volume includes worksheets, business and marketing forms, and everything you need to know about business start-up costs and strategies. This title will make the perfect companion to any book in the series offering up-to-date marketing stratregies to help better position your home-based business.
Author | : Priscilla Y. Huff |
Publisher | : Three Rivers Press |
Total Pages | : 456 |
Release | : 1998 |
Genre | : Business & Economics |
ISBN | : |
This book picks up right where "101 Best Home-Based Businesses for Women" lets off--with 101 more businesses women can set up and run successfully from their own homes. These operations run the gamut from mail order to the arts, franchises to consumer services, high tech to health care.
Author | : Woojong Suh |
Publisher | : IGI Global |
Total Pages | : 380 |
Release | : 2005-01-01 |
Genre | : Technology & Engineering |
ISBN | : 1591404320 |
As most organizations have expanded traditional business space into Web-based environments, a more complete and thorough understanding of Web engineering is becoming vital. Although based primarily on MIS and computer science areas, Web engineering covers a wide range of disciplines, thus making it difficult to gain an understanding of the field. Web Engineering: Principles and Techniques provides clarity to this often muddied issue. Covering a wide range of topics, this book provides the necessary tools vital for organizations to utilize the full potential of Web engineering.
Author | : Richard S. Hodgson |
Publisher | : |
Total Pages | : 407 |
Release | : 1991-01 |
Genre | : Business & Economics |
ISBN | : 9780850131772 |
Offers practical information for operating a successful mail-order catalog business and discusses selecting merchandise that sells, organizing and designing a catalog, and developing a strong customer service program