Handbook For Small And Direct Marketing Farms PDF Download

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Farm to Market Handbook

Farm to Market Handbook
Author: Janet Hurst
Publisher: Voyageur Press
Total Pages: 176
Release: 2014-12-17
Genre: Technology & Engineering
ISBN: 1627885552

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Transform your pastime into your livelihood. If your sweet corn is tall, your brood of chickens is beautiful, and your half-dozen goats give delicious milk, then you know firsthand the rewards of running a small farm. But what if you could turn that Do-It-Yourself hobby into a long-term source of regular income? Nurturing a healthy harvest is only half the battle--what you really need to know is how to create a successful and sustainable business. In The Farm to Market Handbook, veteran dairy-goat farmer Janet Hurst combines her deep knowledge of farming life and farmers' markets with her hard-won experience turning farm products into a living wage. From CSAs and weekly markets to school programs and local chefs, Hurst guides you through every type of market available to small farmers. She explains how you can develop a realistic marketing plan, provides a breakdown of the food laws and regulations you'll need to be aware of, and offers insider tips on how to be a successful businessperson. Through enlightening interviews with producers around the country who speak of their successes - and their failures - this book takes a look at some of the nation's top markets and analyzes why they have thrived where others have not. So if you've ever wondered how to get started selling your produce, entertained the idea of raising meat goats, or wanted to spread the word about your homegrown honey, you should read The Farm to Market Handbook and figure out how to put money in your pockets.


Direct Farm Marketing

Direct Farm Marketing
Author:
Publisher:
Total Pages: 64
Release: 1983
Genre: Farm produce
ISBN:

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Marketing Your Farm

Marketing Your Farm
Author: Myrna Greenfield
Publisher: Savvy Press
Total Pages: 305
Release: 2022-11-03
Genre: Business & Economics
ISBN: 1939113628

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A step-by-step guide for choosing the best marketing tactics for your farm How much marketing do you need to run a successful farm? How much time and money will it take? Do you really need a website or Facebook page? How can you get your farm to stand out? How do you know if your marketing is working? Successful farmers can describe the ideal customers for their farm, attract their attention, and satisfy their needs. The best marketing tactics for your farm depend on your goals, scale, and market conditions. If you’re a microfarm, your needs will be different than if you’re running a 200-acre, multigeneration family farm. Marketing Your Farm provides frank advice for farmers who sell some or all of their offerings directly to consumers. It will help you choose, implement, and measure the right marketing tactics for your farm. Learn what to do, how to do it, and how to measure if it’s working.


A Farmer's Guide to Marketing the Direct-Market Farm

A Farmer's Guide to Marketing the Direct-Market Farm
Author: Julie Murphree
Publisher: Lulu.com
Total Pages: 70
Release: 2012-06-01
Genre: Business & Economics
ISBN: 1105761711

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A Farmer's Guide to Marketing the Direct-Market Farm is a straight-forward guide to helping farmers market their farm products using quick, simple and low-cost marketing strategies.


Making Your Small Farm Profitable

Making Your Small Farm Profitable
Author: Ron Macher
Publisher: Storey Publishing, LLC
Total Pages: 289
Release: 2010-11-18
Genre: Business & Economics
ISBN: 1603425357

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Turn your farm into a cash cow! Ron Macher offers a host of simple strategies for increasing your farm earnings, from purchasing durable equipment to growing economically viable crops. A seasoned expert in farm efficiency, Macher shows you how to locate a lucrative niche market for your products, optimize sales, and minimize costs. Whether you’re buying a new farm or jump-starting an old one, Macher’s savvy tips will help you turn your enterprise into a profitable business.


Small Farm Handbook, 2nd Edition

Small Farm Handbook, 2nd Edition
Author: Laura Tourte
Publisher: UCANR Publications
Total Pages: 194
Release: 2011
Genre: Technology & Engineering
ISBN: 1601076983

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Since its publication in 1994, the Small Farm Handbook has been an essential resource for California’s small farmers and the agricultural professionals advising them – selling over 4300 copies. Now this invaluable reference has been updated and expanded for today’s small-scale producers. The handbook covers three essential areas: Background skills and knowledge, the business side, and the farming side Within these broad areas you’ll find specific chapters on: Requirements for Successful Farming Growing Crops Raising Animals Farm and Financial Management Marketing and Product Sales Labor Management Also included are profiles of six small farm operators representing a sample of California’s diverse agriculture. Throughout you’ll get a look at emerging trends and issues for California agriculture and innovative methods for better production and management, all of which can lead to better farm performance. Drawing upon the knowledge of 32 experts from the University of California, No other publication covers the topics, issues, and facets of California’s small-scale agriculture with this depth or level of expertise. From the basics to risk management, specialty crops to marketing and product sales, this guide covers the gamut.