Guidebook for Managing Small Airports
Author | : Susan J. H. Zellers |
Publisher | : |
Total Pages | : 354 |
Release | : 2019 |
Genre | : Airports |
ISBN | : 9780309480253 |
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Author | : Susan J. H. Zellers |
Publisher | : |
Total Pages | : 354 |
Release | : 2019 |
Genre | : Airports |
ISBN | : 9780309480253 |
Author | : Missouri |
Publisher | : |
Total Pages | : |
Release | : |
Genre | : Law |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : |
Release | : 2009 |
Genre | : Electronic book |
ISBN | : |
Author | : Lois S. Kramer |
Publisher | : Transportation Research Board |
Total Pages | : 187 |
Release | : 2010 |
Genre | : Transportation |
ISBN | : 0309118182 |
This guidebook will help airport managers with small or minimal budgets to develop a marketing program for their general aviation or commercial service airport. The Guidebook discusses the basics of marketing, takes the reader through the process of developing and implementing a plan, presents approaches to marketing and public relations, provides worksheets and concludes with a selection of instructive case studies. The Guidebook provides ideas about how to regularly communicate with tenants and the community, how to effectively position the airport in the region, and how to develop and retain airport activity. Airport managers and those responsible for marketing and working with communities will find many useful worksheets and tools to assess their individual situation, set goals, and select from low cost strategies to deliver their message. This well-researched guidebook, with its easy to use techniques and worksheets along with real-world examples, will help those in the airport community to create and sustain a positive and persuasive airport identity and message.
Author | : |
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Total Pages | : |
Release | : 2011 |
Genre | : |
ISBN | : |
Author | : James H. Grothaus |
Publisher | : Transportation Research Board |
Total Pages | : 140 |
Release | : 2009 |
Genre | : Airports |
ISBN | : 0309117879 |
Author | : Michael James Cassidy |
Publisher | : Transportation Research Board |
Total Pages | : 127 |
Release | : 2009 |
Genre | : Transportation |
ISBN | : 0309118050 |
TRB's Airport Cooperative Research Program (ACRP) Report 23: Airport Passenger-Related Processing Rates Guidebook provides guidance on how to collect accurate passenger-related processing data for evaluating facility requirements to promote efficient and cost-effective airport terminal design.
Author | : |
Publisher | : |
Total Pages | : 119 |
Release | : 2019 |
Genre | : Airports |
ISBN | : 9780309480130 |
TRB's Airport Cooperative Research Program (ACRP) Research Report 195: Best Practices for Airport Obstruction Management Guidebook is designed to assist airport operators in developing and implementing an obstruction management program to protect the airport airspace from encroachment by tall objects. The guidance will help airport staff in developing an obstruction management plan by understanding the regulatory environment, identifying obstructions, and in developing a strategy for communication with surrounding communities that will ensure airport involvement in any development issues that could result in an obstruction around the airport.
Author | : Douglas E. Sander |
Publisher | : |
Total Pages | : 152 |
Release | : 2014 |
Genre | : Airports |
ISBN | : |
"TRB's Airport Cooperative Research Program (ACRP) Report 113: Guidebook on General Aviation Facility Planning provides guidance for planning airport facilities that accommodate general aviation aircraft. The guidance is designed to help airport practitioners plan flexible and cost-effective facilities that are responsive to industry needs."--Publisher description.
Author | : National Research Council (U.S.). Transportation Research Board |
Publisher | : Transportation Research Board National Research |
Total Pages | : 182 |
Release | : 2012 |
Genre | : Airports |
ISBN | : |
Ch. 1. Introduction -- ch. 2. Airport business plan -- ch. 3. Airport business planning process -- ch. 4. Preparing the elements of an airport business plan -- ch. 5. Implementation -- ch. 6. Airport and market -- ch. 7. Organization -- ch. 8. Operations -- ch. 9. Marketing -- ch. 10. Aviation products, services, and facilities -- ch. 11. Financial -- Glossary of terms and acronyms -- Bibliography.