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Firms in the Fashion Industry

Firms in the Fashion Industry
Author: Laura Rienda
Publisher: Springer Nature
Total Pages: 179
Release: 2021-10-04
Genre: Business & Economics
ISBN: 3030762556

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This contributed volume captures some of the most current topics and trends in the fashion industry. It provides a theoretical and empirical analysis of the behaviour of firms in this fast-moving industry with a focus on their resources, capabilities and routines around communication and sustainability strategies in an international context. It covers hot topics such as the role of social media, sustainability, and luxury as well as brief mention on how the Covid-19 pandemic will impact fashion brands. With contributions from practitioners and academics, this book provides an overview of the debates, analysis and best practices, making it an invaluable resource for anyone studying or researching the fashion industry, branding, or luxury.


Fashion Law and Business

Fashion Law and Business
Author: Lois F. Herzeca
Publisher:
Total Pages: 0
Release: 2013
Genre: Law
ISBN: 9781402420511

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FASHION LAW AND BUSINESS unravels the complexity and provides clear guidance on the wide range of legal and business issues faced by fashion industry participants, including designers, suppliers, manufacturers of apparel and accessories, and retailers. Topics include: The considerations involved in starting a company in the fashion industry, including developing a business plan, determining the form and structure of the legal entity, and obtaining financing; How patent, trademark, and copyright law have been applied to the fashion industry and their impact in such areas as gray market goods and counterfeiting. The dynamics of retail sales in the apparel industry, including a discussion of e-commerce and mobile commerce. FASHION LAW AND BUSINESS provides you with an integrated, comprehensive guide to the issues affecting the fashion industry today.


Designing Clothes

Designing Clothes
Author: Veronica Manlow
Publisher: Transaction Publishers
Total Pages: 329
Release: 2011-12-31
Genre: Social Science
ISBN: 1412809037

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Fashion is all around us: we see it, we buy it, we read about it, but most people know little about fashion as a business. Veronica Manlow considers the broader signifi cance of fashion in society, the creative process of fashion design, and how fashion unfolds in an organizational context where design is conceived and executed. To get a true insider's perspective, she became an intern at fashion giant Tommy Hilfi ger. Th ere, she observed and recorded how a business's culture is built on a brand that is linked to the charisma and style of its leader. Fashion firms are not just in the business of selling clothing along with a variety of sidelines. Th ese companies must also sell a larger concept around which people can identify and distinguish themselves from others. Manlow defi nes the four main tasks of a fashion fi rm as creation of an image, translation of that image into a product, presentation of the product, and selling the product. Each of these processes is interrelated and each requires the eff orts of a variety of specialists, who are often in distant locations. Manlow shows how the design and presentation of fashion is infl uenced by changes in society, both cultural and economic. Information about past sales and reception of items, as well as projective research informs design, manufacturing, sales, distribution, and marketing decisions. Manlow offers a comprehensive view of the ways in which creative decisions are made, leading up to the creation of actual styles. She helps to defi ne the contribution fashion fi rms make in upholding, challenging, or redefi ning the social order. Readers will fi nd this a fascinating examination of an industry that is quite visible, but little understood.


Fashion Industry 2030

Fashion Industry 2030
Author: Francesca Romana Rinaldi
Publisher: EGEA spa
Total Pages: 161
Release: 2020-04-06T13:30:00+02:00
Genre: Business & Economics
ISBN: 8823818850

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The book explains in detail and with many examples the concept of responsible innovation by answering the following questions: How will the fashion industry be in 2030? What can the different stakeholders do in order to speed the responsible innovation? Which will be the role of traceability, circularity, cradle-to-cradle, collaborative consumption, B-corporations? How technologies can catalyze the change? How the consumers interested in sustainability can contribute to this change?


Unpacking the Fashion Industry

Unpacking the Fashion Industry
Author: Annie Phizacklea
Publisher: Taylor & Francis
Total Pages: 105
Release: 2023-01-20
Genre: Social Science
ISBN: 1000816486

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First Published in 1990 Unpacking the Fashion Industry spotlights a side of the industry the consumer never sees. What is the fashion clothing industry really like? What lies behind the glamour of the cat-walks and the glossy magazines? Annie Phizacklea focuses on the small firm sector of fashionwear production, based predominantly on ethnic entrepreneurship and cheap female labour and analyses the complex interaction of gender, class and racism in this sector of the industry. This book is a must read for scholars and researchers of sociology, gender studies and social anthropology.


The A to Z of the Fashion Industry

The A to Z of the Fashion Industry
Author: Francesca Sterlacci
Publisher: Rowman & Littlefield
Total Pages: 491
Release: 2009-09-28
Genre: Clothing and dress
ISBN: 0810868830

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The history of clothing begins with the origin of man, and fashionable dress can be traced as far back as 25,000 years ago. Recent scientific explorations have uncovered graves in northern Russia with skeletons covered in beads made of mammoth ivory that once adorned clothing made of animal skin. The Ancient Egyptians, Greeks, and Romans each made major contributions to fashion's legacy from their textile innovations, unique clothing designs and their early use of accessories, cosmetics, and jewelry. During the Middle Ages, "fashion trends" emerged as trade and commerce thrived allowing the merchant class to afford to emulate the fashions worn by royals. However, it is widely believed that fashion didn't became an industry until the industrial and commercial revolution during the latter part of the 18th century. Since then, the industry has grown exponentially. Today, fashion is one of the biggest businesses in the world, with hundreds of billions of dollars in turnover and employing tens of millions of workers. It is both a profession, an industry, and in the eyes of many, an art. The A to Z of the Fashion Industry examines the origins and history of this billion-dollar industry. This is done through a chronology, an introductory essay, a bibliography, and hundreds of cross-referenced entries on designers, models, couture houses, significant articles of apparel and fabrics, trade unions, and the international trade organizations.


Fashion Industry Copes with Covid-19. A Legal, Technological and Sociological Reflection

Fashion Industry Copes with Covid-19. A Legal, Technological and Sociological Reflection
Author: Marlena Jankowska
Publisher: Instytut Prawa Gospodarczego Sp. z o.o.
Total Pages: 413
Release: 2021-04-26
Genre: Business & Economics
ISBN: 8366922006

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The SARS-CoV-2 virus pandemic has halted the global economy and forced its reorganization on many levels. This phenomenon caused a shock, the effects of which will be felt for a long time both on the micro and macro scale. Creative industries, including the fashion and design industries (Textile, Clothing, Leather, and Footwear, TCLF) that are the subject of this publication, are struggling to maintain normal levels of production, employment, financial liquidity. They must additionally confront new challenges in the areas of intellectual property rights and their approach to the e-commerce world. Businesses found themselves faced with an uncertain future and new obstacles, but also with opportunities. These challenges now affect the traditionally fastpaced fashion sector, which has been driven for many years by consumers’ desire for ever more design and by the industry’s own thirst for profit. In the Polish perspective, it should also be borne in mind that, according to the report of PKO Bank Polski in 2019, the clothing industry in Poland showed an upward trend, ranking the country in 8th place in Europe by size of the clothing sector in 2017. As for the entrepreneurs making clothing, in 2017 there were 12,700 of them, placing Poland third in Europe. Finally, for employment, in the same year in Poland, 85,000 were employed in the clothing sector, which was the 5th place in the European ranking. These statistics clearly demonstrate why this sector requires closer analysis in these changed times, including a refreshed SWOT analysis taking account of the new reality. Given this situation, the Center for Design, Fashion and Advertising Law of the University of Silesia initiated research to determine how the clothing sector in Poland is coping and how the legal environment interacts with the Covid challenges. Thanks to a joint effort of scientists and legal practitioners, this publication was created consisting of 39 chapters grouped into the following 12 parts: Social and legal context, International and regulatory context, Product safety, Contracts, Copyright law, Design law and trademark law, Technology law, Unfair competition law, Labour law, Fine arts market, Sustainable Development, E-commerce. The editors would like to thank all of the authors for their efforts examining the development trends in the TCLF sector and for contributing the immeasurable amounts of energy and understanding that allowed us to complete this project. This book is the result of the authors’ significant commitment. Editors would like to give special thanks to Śląski Holding Przemysłowy that shared the company’s expertise about their two large industrial production plants employing over 500 employees, which kept working in a continuous operation system, without a single case of infection by COVID-19. We are grateful to the institutions that undertook honorary patronage of our initiative. Words of thanks go also to the strategic, content and media partners. The premiere of the publication will take place in conjunction with a music premiere, details of which can be found on the cover.


Inside the Fashion Business

Inside the Fashion Business
Author: Jeannette A. Jarnow
Publisher: John Wiley & Sons
Total Pages: 464
Release: 1974
Genre: Business & Economics
ISBN:

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Internationalization of Luxury Fashion Firms

Internationalization of Luxury Fashion Firms
Author: Andrea Runfola
Publisher: Springer Nature
Total Pages: 208
Release: 2021-12-08
Genre: Business & Economics
ISBN: 3030887553

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Internationalization is an essential component of the business model for luxury fashion companies. Hence, regardless of their size, luxury firms have to develop in foreign markets to seek global demand, build a global image, and manage distribution and communications effectively. Filling a gap in current literature, this book examines the motives, processes, and forms assumed for the internationalization of luxury fashion companies and the relationship between internationalization and business models, with a focus on small and medium-sized enterprises (SMEs) and the specific challenges they face. The book proposes cases of Italian SMEs, being Italy a country that is globally recognized as a key player in the luxury fashion industry. Specifically, the authors link internationalization with business models and discuss the business model of luxury fashion SMEs, characterized by "genetic internationalization". Finally, the authors address the main theoretical and managerial implications emerging from their empirical research and discuss the applicability of this model to luxury companies in general. Offering a comprehensive and in-depth view of luxury fashion SMEs, this book is targeted to students, scholars and practitioners interested in luxury firms, internationalization, and business models.


The Fashion Industry and Its Careers

The Fashion Industry and Its Careers
Author: Michele M. Granger
Publisher: Bloomsbury Publishing USA
Total Pages: 265
Release: 2020-04-02
Genre:
ISBN: 1501338595

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