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Farm: The Real Estate Agent's Ultimate Guide to Farming Neighborhoods

Farm: The Real Estate Agent's Ultimate Guide to Farming Neighborhoods
Author: Brian Icenhower
Publisher: Lulu.com
Total Pages: 142
Release: 2017-09-08
Genre: Business & Economics
ISBN: 1483470059

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Learn the strategies and methods top producing real estate agents use to successfully farm neighborhoods to become the community real estate expert of choice. Learn the systems that real estate coach Brian Icenhower implements with many of the top producing agents in the world to create steady and predictable sources of commission income from targeted geographic communities. Get the business generation strategies, techniques, scripts and tools to build your real estate geographic farming business from the ground up.


The High-Performing Real Estate Team

The High-Performing Real Estate Team
Author: Brian Icenhower
Publisher: John Wiley & Sons
Total Pages: 274
Release: 2021-09-21
Genre: Business & Economics
ISBN: 1119801877

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Transform your real estate business into a sales powerhouse In The High-Performing Real Estate Team, experienced real estate coach Brian Icenhower shares the systems and secrets of top real estate agents and brokerages. The book offers actionable systems and processes that can be immediately implemented to take you, your fellow agents, and your team or brokerage to the next level. Focusing on the 20% of activities that drive expansion, this book shows you how to create renewed enthusiasm, productivity, engagement, and exponential growth at your real estate team. With this book, you will: Discover how to create a viral goal that spreads throughout your team and drives change Learn to focus on core activities that result in the majority of your growth and productivity Cultivate personal responsibility with public accountability and accelerate growth with a custom team dashboard that measures metrics for success Written for real estate agents, teams, brokerages and franchise owners, The High-Performing Real Estate Team is an indispensable resource that will guide you toward growth while providing you with the resources and downloadable materials to reach your goals faster.


Farming, for Real Estate Agents

Farming, for Real Estate Agents
Author: Meredith Fogle
Publisher: Greenleaf Book Group
Total Pages: 138
Release: 2021-01-12
Genre: Business & Economics
ISBN: 1632993341

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Harvest real success through real estate farming Are you a real estate agent ready to transform your business? Experts agree that building and operating a real estate farm is the most direct path to success. Like a traditional farm, a real estate farm is a limited geographic area in which you plant seeds via marketing and leads, tend your crops by strengthening client relationships, and harvest the fruits of your labor through repeat business and referrals, resulting in market dominance. In this essential, step-by-step guide, real estate expert Meredith Fogle shows you how to select a farm area, create farm dominance, and even how to sell an established farm business. You’ll have access to practical exercises, worksheets, and charts, plus secrets of “Famous Farmers”—top-producing real estate bloggers, TV contributors, and market leaders—who share the keys to their success. Farming, for Real Estate Agents is also filled with fundamental principles and systems that can be applied to almost any sales business to immediately increase leads and income. Whether you’re starting a career and seeking quick success or you’re an established agent looking to achieve top-producer status and transform your business, this innovative book is the only one you’ll need to reap immeasurable rewards from your real estate farm.


How to Dominate a Neighborhood with Real Estate Farming

How to Dominate a Neighborhood with Real Estate Farming
Author: Karen Mistrot
Publisher: Createspace Independent Publishing Platform
Total Pages: 164
Release: 2018-01-29
Genre:
ISBN: 9781983712142

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A Guide for the Real Estate Agent! Are you tired of being told that you need to knock on strangers' doors, obtain internet leads or even cold call prospects to get any real estate business? Are you exhausted from driving all over town to show one house? Would you like to jump off that roller coaster of income and create a steady stream of business? Your answer to stop this madness could be real estate farming. Learn the following: Why You Should Consider Farming, How to Choose a Farm, Should You Live in Your Farm, What to Do if You are Starting a Farm and Tons and Tons of Farming Ideas!


Hire

Hire
Author: Brian Icenhower
Publisher: Createspace Independent Publishing Platform
Total Pages: 286
Release: 2018-05-30
Genre:
ISBN: 9781720555254

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Hire the right person for the job, and they will make you money, ease your life, and eliminate the need to rehire another person for the same job. Hire the wrong person, and they will not only cost you time, money, and well-being, but you will have to go through the hiring process time and again until you get the right person in place. Even then, they might not stay long enough to make your efforts worthwhile. No busy professional can afford that sort of loss of time, resources and money. So, how do you hire the right person? This book answers that question. In nine simple but vital steps, this book walks you through the optimal hiring process so that you can get the right person hired the first time around. The whole hiring process is designed for busy professionals who don't have a lot of time to invest in hiring but still need to make a smart and selective hire. Our strategy includes generating hundreds of applicants and quickly whittling them down, through carefully designed eliminative criteria, until you get to the golden needle in the haystack that you're looking for. Your time is primarily spent on the most talented final candidates generated by this funneled hiring process and never wasted on unqualified applicants. Whether you're hiring administrative staff or commission-based sales agents, we walk you through every step carefully and completely and make the entire process very simple and accessible. Brian Icenhower is the author of several business performance training books and is the CEO & Founder of Icenhower Coaching & Consulting (ICC). ICC has established its elite status by consulting many of the real estate industry's top performing companies and organizations. The principles contained in this book are ingrained in every member of the ICC coaching staff and implemented with their clients. Now, HIRE can serve as your organization's hiring operations manual to allow you to make smart and strategic hires in the future. Visit IcenhowerCoaching.com


Real Estate Marketing

Real Estate Marketing
Author: M. Joseph Sirgy
Publisher: Routledge
Total Pages: 319
Release: 2014-05-09
Genre: Business & Economics
ISBN: 1317689054

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Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.


Organic Hobby Farming

Organic Hobby Farming
Author: Andy Tomolonis
Publisher: Fox Chapel Publishing
Total Pages: 319
Release: 2014-04-29
Genre: Gardening
ISBN: 1620081253

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In Organic Hobby Farming, Andy Tomolonis, a longtime organic gardener, part-time hobby farmer, and award-winning Boston-area journalist, strips down the concept of "organic" and explains why natural farming has emerged as the healthiest and most viable method of growing for hobby farms and other small-scale operations. In addition to the improved taste and the appeal of excluding toxic materials, organic farming benefits farmers, their families, and the environment. It offers economic plusses as well. The current consumer demand for "local" and "organic" food underscores the need for small hobby farms that offer unique high-end goods. Tomolonis explains the basic principles of organic farming and describes how hobby farmers and their families can eat healthier, save money, help preserve the environment, and even turn their passion into a small-scale side business.Chapter 1 will help you assess the land you live on to determine whether it's suited for organic vegetables, fruit, berries, or livestock. Farmers who are looking to lease or buy land will find practical advice on how to evaluate properties and find their best use, taking climate, soil, water and geography into consideration. In Chapter 2, Tomolonis continues with practical advice on how to choose the right tools without overspending;starting slowly with quality hand implements and then expanding as you determine the need for costlier power equipment.Chapter 3 moves on to the heart of any successful organic farm;building the soil. "The Good Earth" brings readers down to earth, i.e., the soil. You'll learn how to evaluate and improve your soil with compost and cover crops and protect it from erosion, chemical contamination and other harm. The author also stresses the importance of understanding the complex relationship between underground soil organisms that play such a crucial role in natural plant health. The best soil, with the right balance of nutrients and a healthy population of microbes, will help your plants survive hardship, resist diseases and produce healthier more bountiful harvests, the author explains.Chapter 4 walks you through the steps needed to develop an organized farm plan. The chapter presents a convenient month-by-month overview of the farmer's year, offering a timeline and detailed instructions for sowing seeds indoors, transplanting seedlings, guarding against insects and weeds, harvesting, planting cover crops extending the season and developing a schedule for successive food crops. Whether you want to feed your growing family all summer long or produce enough food for a small-scale agribusiness, the information here is invaluable. This chapter also covers organic methods for harnessing the power of nature by luring beneficial insects that will help control farm and garden pests.Learn about heirlooms, hybrids, and eclectic vegetable varieties in the comprehensive directory of vegetable crops and herbs introduced in Chapter 5. Tomolonis reveals his favorite varieties, including many alluring heirlooms that have grown in popularity. Each crop description offers detailed information on soil preparation, sowing, companion planting, and battling weeds and insects without harmful chemicals. The author, a former produce manager for a national grocery chain, also includes tips for harvesting crops, prepping them for display, and bringing the goods to market.If you're looking for advice on fruits and berries, Organic Hobby Farms introduces new options in Chapter 6, where the author suggests ways to branch out with Asian pears, peaches, and apples, as well as nutritious blueberries, blackberries, raspberries and strawberries. As he does in other chapters, Tomolonis explains in common terms, how to choose the best varieties for your region, prepare the soil for maximum production, and deal with pests and diseases organically.Organic Hobby Farming also describes the basics of adding chickens to your farm;for wholesome organic eggs or pastured meat. Select the right breeds, raise a flock from day-old chicks and protect the birds from predators and pests the natural way. Tomolonis also delves into the fascinating world of apiculture in Chapter 8. He and his wife, Valerie, are avid beekeepers with hives that produce gallons of healthy unpasteurized local honey. In addition to bees, the book provides insight into keeping such small livestock as meat rabbits and dairy goats.Hobby farmers who want to turn their agricultural skills into a money-making operation will find practical advice in Chapter 9, which discusses commercial options. Learn how to sell your goods to local restaurants, at farmers' markets, or as part of a community-supported-agriculture (CSA) program. And, once you make a decision to turn commercial, you'll find advice in developing a business plan, crafting a mission statement, setting goals, and creating farm budgets. You'll also learn the myriad benefits;and challenges;of becoming USDA certified organic.Finally, Organic Hobby Farming steers you to multiple sources of additional information with an extensive listing of resources, broken down by subject and chapter. With Organic Hobby Farming, creative-thinking readers will learn ways to increase the profitability of their organic ventures. The reader can decide to transform his hobby farm into a specialty destination for heirloom varieties, organic raw honey, preserves, dried herbs, or a particularly desirable breed of heritage livestock.As Tomolonis states in the book's introduction, "eat safer, more nutritious food, learn about your soil and plants, support the local food movement and help save the planet;one acre at a time."


The Ultimate Guide to Natural Farming and Sustainable Living

The Ultimate Guide to Natural Farming and Sustainable Living
Author: Nicole Faires
Publisher: Skyhorse
Total Pages: 344
Release: 2016-01-19
Genre: House & Home
ISBN: 1510702121

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A beautiful, comprehensive guide to going green and living sustainably. Permaculture is an important but often misunderstood method of growing food and building homes in a manner that works with nature, rather than against it, to create beautiful, healthy, and useful gardens. Blending ecology, organic agriculture, green home design, appropriate technology, and biology can be confusing and overwhelming, but The Ultimate Guide to Natural Farming and Sustainable Living simplifies this vast field for practical application. This is a hands-on guide, taking the beginner through each step of the design process, so that anyone can apply permaculture principles to his or her life. While the principles are simple, the in-depth topics cover every aspect of permaculture, including: • building green homes and passive solar design • growing edible plant communities and forest gardens • using no-till and natural farming methods • creating microclimates for extended growing seasons • raising livestock with ecological foraging techniques This is a common-sense approach to sustainable living that creates a self-sufficient and low-effort home for the people that live there, whether in the city or the country. The Ultimate Guide to Natural Farming and Sustainable Living isn’t a philosophy book or a dissertation on theory. It is a step-by-step, complete guide to every aspect of permaculture.


Finding Good Farmland

Finding Good Farmland
Author: Ann Larkin Hansen
Publisher: Storey Publishing
Total Pages: 129
Release: 2013-01-01
Genre: Business & Economics
ISBN: 1612120865

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Buying your first farm can be a challenge. This practical guide contains all of the information you need to have before purchasing farmland, covering everything from the characteristics of the land (soil type, slope, water sources, drainage) and the surrounding area to permits, codes, taxes, roads, loans, mortgages, government assistance programs, and more. Checklists and questionnaires are included to help you decide exactly what you need and how to find it.


Soi

Soi
Author: Brian Icenhower
Publisher: Createspace Independent Publishing Platform
Total Pages: 208
Release: 2018-01-30
Genre:
ISBN: 9781981953721

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Like all Icenhower training books, SOI : Building A Real Estate Agent's Sphere of Influence training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results. You are not an 'average agent', so you need to employ the tried and tested ways of the nation's Top Producers for always having an abundance of prospective buyers and sellers lined up - people who know who you are by name and 'brand', who come to you first to list their property or to show them their next new one. Regardless of your specialty, location or client base, we'll show you how to systematize your approach to SOI : Building A Real Estate Agent's Sphere of Influence and employ the tried and tested way of taking back control - or grabbing it perhaps for the first time - of your ability to generate a predictable number of Closed Transactions month after month. We'll show you step-by-step how to grow your results year after year, and do it with no gaps in productivity or slumps in transaction activity, as you approach your business's SOI Referral Database like a master.