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Entertaining Entrepreneurs

Entertaining Entrepreneurs
Author: Daniel Horowitz
Publisher: UNC Press Books
Total Pages: 273
Release: 2020-09-29
Genre: Social Science
ISBN: 1469659441

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The Great Recession threatened the well-being of tens of millions of Americans, dramatically weakened the working class, hollowed out the middle class, and strengthened the position of the very wealthy. Against this backdrop, the hit reality show Shark Tank premiered in 2009. Featuring ambitious entrepreneurs chasing support from celebrity investors, the show offered a version of the American Dream that still seemed possible to many, where a bright idea and a well-honed pitch could lift a bootstrap business to new heights of success. More than a decade later, Shark Tank still airs regularly on multiple networks, and its formula has sparked imitators everywhere, from elite universities to elementary school classrooms. In Entertaining Entrepreneurs, Daniel Horowitz shows how Shark Tank's version of entrepreneurship disguises and distorts the opportunities and traps of capitalism. Digging into today's cult of the entrepreneur, Horowitz charts its rise from the rubble of economic crisis and its spread as a mainstay of American culture, and he explores its flawed view of what it really takes to succeed in business. Horowitz offers more than a look at one television phenomenon. He is the perfect guide to the portrayal of entrepreneurship in business school courses, pitch competitions, popular how-to books, and scholarly works, as well as the views of real-world venture capitalists.


Entertainment Industry

Entertainment Industry
Author: Mark Vinet
Publisher:
Total Pages: 202
Release: 2020-01-19
Genre:
ISBN:

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NEW REVISED EDITION - The entertainment industry is a multi-billion dollar business that showcases the work, services, talent, and creativity of a cross-section of the international workforce. The modern entertainment industry is the convergence of the business of music, books, movies, television, radio, Internet, video games, theater, fashion, sports, art, merchandising, copyright, trademarks, and contracts. Employment opportunities abound in this vibrant, eclectic and exciting universe - open to anyone willing to learn and work diligently with creative enthusiasm. To be on the cutting edge of this ever-changing industry, one must possess an in-depth knowledge of the many areas that converge to form modern show business. Entertainment lovers of all ages will enjoy this engaging overview of an evolving industry; from its basic and traditional roots to today's exciting technological innovations that rapidly and constantly influence the entertainment we enjoy. Experience a fascinating and enthralling odyssey while exploring dozens of artistic disciplines that can lead to success in the international entertainment field. A spotlight shines on a variety of business options, specific endeavors, crucial information, general knowledge, detailed advice, and the art of negotiating entertainment agreements. Discover the different types of jobs and careers available in the entertainment industry and the effective tools used to produce & market products. Learn the fundamental and essential provisions of publishing & intellectual property, including! deal-making and standard contracts used by professionals in the entertainment industry. ENTERTAINMENT INDUSTRY is the second in a series of books dealing with the entertainment business by author, musician, radio host, entertainment lawyer, and historian Mark Vinet. It offers an in-depth study and detailed analysis of the diverse, colorful, and creative art forms that fill the leisure and recreational time of North Americans. This book contains the author's personal entertainment industry rules, tenets, advice, principles, opinions, philosophies, and concepts developed over a thirty-year career in show business as an artist, musician, writer, performer, businessman, manager, and entertainment/copyright/trademark lawyer. -- WADEM Publishing


Start Small, Stay Small

Start Small, Stay Small
Author: Rob Walling
Publisher: The Numa Group LLC
Total Pages: 215
Release: 2010
Genre: Business & Economics
ISBN: 0615373968

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Start Small, Stay Small is a step-by-step guide to launching a self-funded startup. If you're a desktop, mobile or web developer, this book is your blueprint to getting your startup off the ground with no outside investment.This book intentionally avoids topics restricted to venture-backed startups such as: honing your investment pitch, securing funding, and figuring out how to use the piles of cash investors keep placing in your lap.This book assumes: You don't have $6M of investor funds sitting in your bank account You're not going to relocate to the handful of startup hubs in the world You're not going to work 70 hour weeks for low pay with the hope of someday making millions from stock options There's nothing wrong with pursuing venture funding and attempting to grow fast like Amazon, Google, Twitter, and Facebook. It just so happened that most people are not in a place to do this.Start Small, Stay Small also focuses on the single most important element of a startup that most developers avoid: marketing. There are many great resources for learning how to write code, organize source control, or connect to a database. This book does not cover the technical aspects developers already know or can learn elsewhere. It focuses on finding your idea, testing it before you build, and getting it into the hands of your customers.


The Toilet Paper Entrepreneur

The Toilet Paper Entrepreneur
Author: Mike Michalowicz
Publisher: Toilet Paper Entrepreneur
Total Pages: 201
Release: 2008
Genre: Business & Economics
ISBN: 0981808204

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Trying to start a business in this economy? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Whether you’re just starting out or have been at it for years, the Toilet Paper Entrepreneur's "get real", actionable approach to business is a much-needed swift kick in the pants.


The Definitive Guide to Entertainment Marketing

The Definitive Guide to Entertainment Marketing
Author: Al Lieberman
Publisher: FT Press
Total Pages: 305
Release: 2013-07-02
Genre: Business & Economics
ISBN: 0133092305

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Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You’ll master innovative new ways to grab consumers’ attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment.


The Fun of Being in A Start Up

The Fun of Being in A Start Up
Author: Umesh Santoshkumar
Publisher: Educreation Publishing
Total Pages: 226
Release: 2017-04-12
Genre: Self-Help
ISBN:

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The Fun of being in a Startup resonates with the thoughts of Dr. Kalam, "It's only when we are faced with failure do we realize that these resources were always there within us. I never thought I would be writing a book in the first place. I never should have but after reading "Whatever you think, think the opposite" by Paul Arden my plans were put to actions through "Start-up". It took me 7 years to bring my whole experience through this book which is the blood & sweat from yesteryears. This book can accompany anyone who wants to start-up at the various levels of their journey. The endless Entrepreneurial opportunities in India need Entrepreneurs more than the people wanting to be an Entrepreneur. If you received this book as a gift from your friends/relatives/colleagues I am sure they love you more than you can imagine, take out some time to thank them. Also, give someone an opportunity to thank you by passing on this book. But before that make sure you read this book good enough to accompany them in Startup journey, it's time to build a community of Unicorns! In hope that this book hits you with what you want right now because, it's the right time to start! Reasons to Start –up now are Free Internet, access to funding, more freedom & flexibility, more support for business than ever, more contribution to India's Economy, more impact on the society or community. "INDIA needs YOU, W


KidVenture

KidVenture
Author: Steve Searfoss
Publisher:
Total Pages: 126
Release: 2020-01-26
Genre:
ISBN: 9781672411417

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Chance Sterling launches a pool cleaning business over the summer. Join Chance as he looks for new customers, discovers how much to charge them, takes on a business partner, recruits an employee, deals with difficult clients, and figures out how to make a profit. He has twelve weeks to reach his goal. Will he make it? Only if he takes some chances. KidVenture stories are business adventures where kids figure out how to market their company, understand risk, and negotiate. Each chapter ends with a challenge, including business decisions, ethical dilemmas and interpersonal conflict for young readers to wrestle with. As the story progresses, the characters track revenue, costs, profit margin, and other key metrics which are explained in simple, fun ways that tie into the story.


All In Startup

All In Startup
Author: Diana Kander
Publisher: John Wiley & Sons
Total Pages: 311
Release: 2014-06-30
Genre: Business & Economics
ISBN: 1118857666

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If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage. All In Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new "scientific method" of innovation. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go "all in" in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All In Startup will prepare you for that "all in" moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.


Founders at Work

Founders at Work
Author: Jessica Livingston
Publisher: Apress
Total Pages: 468
Release: 2008-11-01
Genre: Business & Economics
ISBN: 143021077X

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Now available in paperback—with a new preface and interview with Jessica Livingston about Y Combinator! Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company. Where did they get the ideas that made them rich? How did they convince investors to back them? What went wrong, and how did they recover? Nearly all technical people have thought of one day starting or working for a startup. For them, this book is the closest you can come to being a fly on the wall at a successful startup, to learn how it's done. But ultimately these interviews are required reading for anyone who wants to understand business, because startups are business reduced to its essence. The reason their founders become rich is that startups do what businesses do—create value—more intensively than almost any other part of the economy. How? What are the secrets that make successful startups so insanely productive? Read this book, and let the founders themselves tell you.


Linkedin Mastery for Entrepreneurs

Linkedin Mastery for Entrepreneurs
Author: Chris J Reed
Publisher: Evolve Global Publishing
Total Pages: 135
Release: 2018-03-15
Genre: Business & Economics
ISBN: 1945173998

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You are in charge of your own personal branding as an entrepreneur. Accordingly, if you wish to achieve great things in the business world, LinkedIn is the first logical place to start the process of building your personal brand . If you disregard the importance of branding, your ambitions are likely to be frustrated, and your competitors are more likely to win. If you do, you are more likely to win and succeed in your business objectives, whatever they are. LinkedIn Mastery for Entrepreneurs was written for anyone who wishes to maximise the many applications of LinkedIn to build their personal brand. By employing LinkedIn to achieve your objectives, you must learn to harness the process of becoming a thought leader on LinkedIn. Author, Chris J Reed, is undeniably one of the world's leading experts on LinkedIn. Maintaining over 60,000 LinkedIn connections, he has continued to uphold his status as one of the world's most viewed LinkedIn profiles. He is also an Official LinkedIn Power Profile. Chris's book will help you to tailor your own LinkedIn profile so that you too can start to yield its benefits as a powerful branding tool. Chris J Reed built his entire Black Marketing business exclusively on LinkedIn, and his business continues to grow and prosper via LinkedIn. LinkedIn Mastery for Entrepreneurs gives the reader valuable insights into many areas of LinkedIn, including: - What is LinkedIn? Why Use LinkedIn as an Entrepreneur? - Master Your LinkedIn Profile Like a Pro - Why LinkedIn Beats Facebook for B2B Marketing - How to Message Professionally for Results - How to Become a Thought Leader on LinkedIn - How to Develop Your Own Personal Brand in LinkedIn