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Drawing for Advertising

Drawing for Advertising
Author: Eric Hobbs
Publisher:
Total Pages: 104
Release: 1956
Genre: Commercial art
ISBN:

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Drawing Power

Drawing Power
Author: Rick Marschall
Publisher: Fantagraphics Books
Total Pages: 129
Release: 2011-08-31
Genre: Comics & Graphic Novels
ISBN: 1606993992

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Drawing Power is a lively collection of mass market print advertising from the 1890s to the recent past, starring both cartoonists and cartoon characters. While critics debate whether comics is high art or low art, the fact is that the comic strip was born as a commercial medium and was nurtured by competition, commerce, and advertising. Drawing Power will be the first book-length examination (and celebration) of the nexus of art and cartoons. It will focus on the commercial roots of newspaper strips; the cross-promotions of artists, their characters, and retail products; and of the superb artwork that cartoonists invested in their lucrative freelance work in advertising. Drawing Power is cultural history, chronicling a time in popular culture when cartoonists were celebrities and their strips and characters competed with the movies for the attention of a mass audience.


Like Art

Like Art
Author: Glenn O'Brien
Publisher: Karma, New York
Total Pages: 248
Release: 2017-05-23
Genre: Art
ISBN: 9781942607489

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"Like Art" was the title of my Artforum column that ran from 1985 to 1990, but it was also my philosophy of advertising. Advertising was like art, and more and more art was like advertising. Ideally the only difference would be the logo. Advertising could take up the former causes of art--philosophy, beauty, mystery, empire. We were clearly living in a time of extremist hypocrisy where various forms of creative work descried one another. Price-gouging painters looked down onlowly craftsmen and entertainment journeymen. Millionaire rock stars adopted a quasi-communist stance, emphasizing the anti-commercia aspect of their work. From back cover.


Art Activities from the World of Advertising

Art Activities from the World of Advertising
Author: Debi Englebaugh
Publisher: Libraries Unlimited
Total Pages: 172
Release: 1997-05-15
Genre: Education
ISBN:

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Enter the exciting worlds of advertising, communication, and art, and introduce students to principles and processes of visual communication with these hands-on, classroom-ready activities. Designed as a resource for those with little or no previous art experience, this book provides teachers with interesting ways to teach students about layout, design, illustration, collecting information about products and consumers, terminology, and copywriting. The book includes step-by-step instructions, checklists of supplies, reproducibles - even suggestions for integrating the lessons with other subject areas. Written for elementary students, these projects are easily adapted for a variety of ages. Grades 1-4.


Art in Advertising

Art in Advertising
Author:
Publisher:
Total Pages: 528
Release: 1893
Genre: Advertising
ISBN:

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Drawing Attention

Drawing Attention
Author: Stu Heinecke
Publisher:
Total Pages: 276
Release: 2011-03-01
Genre: Business & Economics
ISBN: 9780615472515

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From David Ogilvy on down, the "experts" have claimed "humor doesn't work." Boy, were they wrong. Author Stu Heinecke has been using cartoons to generate record-breaking campaigns for many or the world's biggest marketers -- and he shares his test-proven secrets for the first time ever in his new book. Drawing Attention takes you step by step, to explain how you can unleash the incredible power of cartoons in various missions in your life, from marketing, advertising and sales promotion to job search, social media, VIP contact campaigns and more. With forewords by New Yorker Cartoon Editor, Robert Mankoff, and Sandler Training President, Bruce Seidman.


The Art of Advertising

The Art of Advertising
Author: Bryan Holme
Publisher: HP Books
Total Pages: 342
Release: 1985
Genre: Design
ISBN:

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"Advertising illustration, as we know it, came into its own in the 1880s and swiftly became the mirror par excellence of public events and popular taste. In this entertaining and enlightening book, Bryan Holme discusses the progress of the art and presents hundreds of landmark ads, posters, and magazine covers that chronicle our lives and those of our recent ancestors."--BOOK JACKET.


Drawing for Advertising

Drawing for Advertising
Author: Rev. James Gardner
Publisher:
Total Pages: 44
Release: 1938
Genre: Art and industry
ISBN:

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