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The Mac is Not a Typewriter

The Mac is Not a Typewriter
Author: Robin Williams
Publisher: Peachpit Press
Total Pages: 96
Release: 2003
Genre: Computers
ISBN:

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Simple yet indispensable typographic advice is offered by a leading graphic design and typography expert. This edition has 20 new pages including a fonts chapter updated to reflect current typography and software/hardware standards.


The Non-designer's Design Book

The Non-designer's Design Book
Author: Robin Williams
Publisher: Pearson Education
Total Pages: 241
Release: 2015
Genre: Art
ISBN: 0133966151

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This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.


Out Of Control

Out Of Control
Author: Kevin Kelly
Publisher: Basic Books
Total Pages: 528
Release: 2009-04-30
Genre: Science
ISBN: 078674703X

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Out of Control chronicles the dawn of a new era in which the machines and systems that drive our economy are so complex and autonomous as to be indistinguishable from living things.


The Second Self

The Second Self
Author: Sherry Turkle
Publisher: Touchstone
Total Pages: 372
Release: 1984
Genre: Business & Economics
ISBN: 9780671606022

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In The Second Self, Sherry Turkle looks at the computer not as a "tool," but as part of our social and psychological lives; she looks beyond how we use computer games and spreadsheets to explore how the computer affects our awareness of ourselves, of one another, and of our relationship with the world. "Technology," she writes, "catalyzes changes not only in what we do but in how we think." First published in 1984, The Second Self is still essential reading as a primer in the psychology of computation. This twentieth anniversary edition allows us to reconsider two decades of computer culture-to (re)experience what was and is most novel in our new media culture and to view our own contemporary relationship with technology with fresh eyes. Turkle frames this classic work with a new introduction, a new epilogue, and extensive notes added to the original text. Turkle talks to children, college students, engineers, AI scientists, hackers, and personal computer owners-people confronting machines that seem to think and at the same time suggest a new way for us to think-about human thought, emotion, memory, and understanding. Her interviews reveal that we experience computers as being on the border between inanimate and animate, as both an extension of the self and part of the external world. Their special place betwixt and between traditional categories is part of what makes them compelling and evocative. In the introduction to this edition, Turkle quotes a PDA user as saying, "When my Palm crashed, it was like a death. I thought I had lost my mind." Why we think of the workings of a machine in psychological terms-how this happens, and what it means for all of us-is the ever more timely subject of The Second Self. Book jacket.


Crossing the Chasm

Crossing the Chasm
Author: Geoffrey A. Moore
Publisher: Harper Collins
Total Pages: 254
Release: 2009-03-17
Genre: Business & Economics
ISBN: 0061795860

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Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.


The Next Digital Decade

The Next Digital Decade
Author: Berin Szoka
Publisher: TechFreedom
Total Pages: 578
Release: 2011-06-10
Genre: Computers
ISBN: 0983820600

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Expert C Programming

Expert C Programming
Author: Peter Van der Linden
Publisher: Prentice Hall Professional
Total Pages: 379
Release: 1994
Genre: Computers
ISBN: 0131774298

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Software -- Programming Languages.


Halliday's Introduction to Functional Grammar

Halliday's Introduction to Functional Grammar
Author: M.A.K. Halliday
Publisher: Routledge
Total Pages: 1060
Release: 2013-09-11
Genre: Language Arts & Disciplines
ISBN: 1135983488

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Fully updated and revised, this fourth edition of Halliday's Introduction to Functional Grammar explains the principles of systemic functional grammar, enabling the reader to understand and apply them in any context. Halliday's innovative approach of engaging with grammar through discourse has become a worldwide phenomenon in linguistics. Updates to the new edition include: Recent uses of systemic functional linguistics to provide further guidance for students, scholars and researchers More on the ecology of grammar, illustrating how each major system serves to realise a semantic system A systematic indexing and classification of examples More from corpora, thus allowing for easy access to data Halliday's Introduction to Functional Grammar, Fourth Edition, is the standard reference text for systemic functional linguistics and an ideal introduction for students and scholars interested in the relation between grammar, meaning and discourse.


Investment Valuation

Investment Valuation
Author: Aswath Damodaran
Publisher: John Wiley & Sons
Total Pages: 1014
Release: 2002-01-31
Genre: Business & Economics
ISBN: 9780471414902

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Valuation is a topic that is extensively covered in business degree programs throughout the country. Damodaran's revisions to "Investment Valuation" are an addition to the needs of these programs.