Direct Investment As A Strategy To Enter The Polish Market PDF Download

The past two decades, and the beginning of the current, have been a period in which capital, the most powerful player on the world’s economic stage to an extent incomparably greater than ever before, explored the world in search of the best investment. Foreign Direct Investment has become a way of increasing capital efficiency and company growth. Except that today- in contrast to the previous period- it does not apply only to the capital belonging to the richest. The capital in developing countries is starting to “elbow its way” in the global economy. Foreign expansion of companies in developing countries is an increasingly important factor in building their international competitiveness and achieving success in the global market. Just as with transnational corporations in developed countries, it enables not only the reaping of greater benefits from the competitive advantages that have already been there, but also the building of new ones based on the use of tangible and intangible assets distributed around the world, including knowledge, skills and sources of information, not to mention the richness of cultural diversity. It is fair to say that companies in developing countries have found their path and follow it ever more boldly. However, global research centres have so far devoted little time to studying foreign investment among companies from developing countries. Increasing investment activity among companies in these countries constitutes a growing challenge to the research to be undertaken. The book presents research results of Polish companies investment activity abroad. The research was carried out by a research team atNicolausCopernicusUniversityinToruń,Poland. Studies currently being conducted are important not only for research purposes but also for their application in the real economy. Practical application of their results as well as the presentation of experience of the companies that have achieved success because if their capital expansion abroad may be important for the development of entrepreneurship in developing countries.