Digital First PDF Download
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Author | : Warren Knight |
Publisher | : |
Total Pages | : 150 |
Release | : 2015-04-28 |
Genre | : Business & Economics |
ISBN | : 9781910125984 |
Download Think #Digital First Book in PDF, ePub and Kindle
'Think #Digital First' is essentially a step-by-step guide designed for creative entrepreneurs, business owners, and sales and marketing managers that shares with them the importance of having the right mindset to focus on technology, sales and marketing. Understanding your strengths to building the right team around you and knowing the different platforms, social networks and the right digital tools are so important when integrating them into your sales and marketing to help you market your brand online, saving time and getting sales to grow your business. An entrepreneur's first step to building a socially-savvy business is accepting that you are the one driving your business forward. To be able to do this in the most successful way, you need to build a social business from the ground up and in each of the below chapters, Warren's seven simple steps are easy to follow, packed full of great detail and demystifies the new digital age. Warren Knight is the co-founder of Gloople, the UK's first "Social Sharing" eCommerce platform. With 20 years' experience in selling products and services, he is a speaker, author and consultant specialising in B2B Social Media and is a Social Commerce expert helping SME's use Social Media and Digital Commerce to achieve a multi-channel experience to drive traffic and better understand their customers.
Author | : John Palfrey |
Publisher | : ReadHowYouWant.com |
Total Pages | : 610 |
Release | : 2011 |
Genre | : Social Science |
ISBN | : 1458725448 |
Download Born Digital Book in PDF, ePub and Kindle
The first generation of Digital Natives children who were born into and raised in the digital world are coming of age, and soon our world will be reshaped in their image. Our economy, our politics, our culture, and even the shape of our family life will be forever transformed. But who are these Digital Natives? And what is the world theyre creating going to look like? In Born Digital, leading Internet and technology experts John Palfrey and Urs Gasser offer a sociological portrait of these young people, who can seem, even to those merely a generation older, both extraordinarily sophisticated and strangely narrow. Exploring a broad range of issues, from the highly philosophical to the purely practical, Born Digital will be essential reading for parents, teachers, and the myriad of confused adults who want to understand the digital present and shape the digital future.
Author | : Nicholas Negroponte |
Publisher | : Vintage |
Total Pages | : 274 |
Release | : 2015-01-21 |
Genre | : Technology & Engineering |
ISBN | : 1101911824 |
Download Being Digital Book in PDF, ePub and Kindle
NATIONAL BESTSELLER • "Succinct and readable.... If you suffer from digital anxiety ... here is a book that lays it all out for you." --Newsday In lively, mordantly witty prose, Negroponte decodes the mysteries--and debunks the hype--surrounding bandwidth, multimedia, virtual reality, and the Internet, and explains why such touted innovations as the fax and the CD-ROM are likely to go the way of the BetaMax.
Author | : Jamie Parker Pearson |
Publisher | : |
Total Pages | : 304 |
Release | : 1992 |
Genre | : Business & Economics |
ISBN | : |
Download Digital at Work Book in PDF, ePub and Kindle
Digital At Work tells the story of the first thirty-five years of Digital Equipment Corporation and illuminates the origins of its unique culture. First person accounts from past and present members of the Digital community, industry associates, board members, and friends - plus a wealth of photos from Digital's archives - trace the company's evolution from the 1950s to present.
Author | : Paul Leinwand |
Publisher | : Harvard Business Press |
Total Pages | : 142 |
Release | : 2022-01-04 |
Genre | : Business & Economics |
ISBN | : 1647822335 |
Download Beyond Digital Book in PDF, ePub and Kindle
Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.
Author | : Phoebe Morgan |
Publisher | : HarperCollins UK |
Total Pages | : 338 |
Release | : 2017-09-14 |
Genre | : Fiction |
ISBN | : 0008271690 |
Download The Doll House Book in PDF, ePub and Kindle
You never know who’s watching... ‘Spine-chilling ... makes you realise how little you ever know anyone!’ The Sun ‘A brilliantly creepy and insightfully written debut. I tore through it’ Gillian McAllister ‘Unnerving and spine-chilling’ Mel Sherratt
Author | : Chris Skinner |
Publisher | : Marshall Cavendish International Asia Pte Ltd |
Total Pages | : 370 |
Release | : 2020-03-02 |
Genre | : Business & Economics |
ISBN | : 9814893056 |
Download Doing Digital: Lessons from Leaders Book in PDF, ePub and Kindle
There has been lots of discussion of digital and open banking, banking-as-a-service, banking platforms, FinTech and TechFin and more over the past decade. This all indicates that we are in a decade of rapid cycle change that presents huge challenges and huge opportunities. Billion dollar unicorns appear rapidly, whilst internet giants achieve global domination. How are banks dealing with these changes and are any banks showing leadership? Well yes, a few are. With all the gloom merchants saying that traditional banking is doomed, a few banks have made radical moves to adapt and survive. Chris Skinner, world-leading commentator on banking and technology, has selected five of those banks—JPMorgan Chase (USA), BBVA and ING (Europe), and DBS and CMB (Asia)—to share their experiences. In detailed interviews, and with wide-ranging commentary, he has discovered the secrets of how not just adapt and survive, but how to thrive in this sea change of finance and technology. Learn the lessons of the leaders, and learn how to become a successful digital bank, by Doing Digital.
Author | : Joe Wheeler |
Publisher | : Kogan Page Publishers |
Total Pages | : 329 |
Release | : 2023-07-03 |
Genre | : Business & Economics |
ISBN | : 1398612650 |
Download The Digital-First Customer Experience Book in PDF, ePub and Kindle
The definitive guide to designing digital-first experiences customers love. In his third book on the topic of customer experience, bestselling author and consultant Joe Wheeler tackles the challenges many organizations are facing as they attempt to design compelling experiences in a digital-first world. It features case studies of leading brands including Lemonade, Spotify, CEMEX, VMware, Starbucks, NIKE and Amazon. Part One introduces the new "3 Cs", key trends associated with technology convergence, competition and culture change in a post-pandemic world. Part Two takes a deep dive into seven design strategies, from designing emotional peaks across channels to empowering customers through immersive experiences that merge physical and digital assets. Part Three provides a playbook for how to design digital-first experiences, including how to solve the right problems, develop a measurable business case, design digital-first experiences customers love and execute the new design at scale.
Author | : Béatrice Collin |
Publisher | : John Wiley & Sons |
Total Pages | : 224 |
Release | : 2021-02-19 |
Genre | : Business & Economics |
ISBN | : 1119706017 |
Download Digital Makeover Book in PDF, ePub and Kindle
Get an insider’s perspective into how this 110-year old world leader in beauty built on its legacy to transform itself into a digital and tech powerhouse Digital Makeover: How L'Oréal Put People First to Build a Beauty Tech Powerhouse examines L’Oréal’s successful people-driven digital transformation. Professors and authors Beatrice Collin and Marie Taillard set out exactly how L’Oréal turned itself into a digital and tech powerhouse by building on its legacy to reimagine relationships inside the company, and with its customers and partners. Digital Makeover comprehensively describes L’Oréal’s strategy, including: Maintaining market leadership in the face of disruption Believing in the transformative power of the organization, its legacy and its people A social-centric approach to beauty tech, ecommerce and digital services The company’s successful play for market dominance in China Case studies that showcase best practices for digital transformation across sectors Digital Makeover is perfect for anyone interested in business strategy, marketing, or digital transformation, as well as businesspeople and leaders from inside and outside the beauty industry and belongs on the shelves of anyone with an interest in organizational transformation, management, leadership, and digital strategies.
Author | : Klaus Schwab |
Publisher | : Currency |
Total Pages | : 192 |
Release | : 2017-01-03 |
Genre | : Business & Economics |
ISBN | : 1524758876 |
Download The Fourth Industrial Revolution Book in PDF, ePub and Kindle
World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolution, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wearable sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manufacturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individuals. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frameworks that advance progress.