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| Author | : Carl Dair |
| Publisher | : University of Toronto Press |
| Total Pages | : 177 |
| Release | : 1982-01-01 |
| Genre | : Architecture |
| ISBN | : 0802065198 |
Download Design with Type Book in PDF, ePub and Kindle
Design with Type takes the reader through a study of typography that starts with the individual letter and proceeds through the word, the line, and the mass of text. The contrasts possible with type are treated in detail, along with their applications to the typography ofbooks, advertising, magazines, and information data. The various contending schools oftypography are discussed, copiously illustrated with the author's selection of over 150 examples of imaginative typography from many parts ot the world. Design with Type differs from all other books on typography in that it discusses type as a design material as well as a means of communication: the premise is that if type is understood in terms of design, the user of type will be better able to work with it to achieve maximum legibility and effectiveness, as well as aesthetic pleasure. Everyone who uses type, everyone who enjoys the appearance of the printed word, will find Design with Type informative and fascinating. It provides, too, an outstanding example of the effectiveness of imaginative and tasteful typographic design.
| Author | : David Consuegra |
| Publisher | : Simon and Schuster |
| Total Pages | : 320 |
| Release | : 2011-10-10 |
| Genre | : Design |
| ISBN | : 1621535827 |
Download Classic Typefaces Book in PDF, ePub and Kindle
Graphic designers will enrich their understanding of American type design and type designers with this unique and extensive reference. The fascinating history of type in America is chronicled through the typefaces and biographies of sixty-two of the most influential type designers, including Linn Boyd Benton, Morris Fuller Benton, and Darius Wells, and through the description and history of nine American type foundries. Complete with samples of 334 different typefaces, and 700 black-and-white illustrations, this eye-popping reference reveals the expansive contribution America has made to the world of type design.
| Author | : Ina Saltz |
| Publisher | : Rockport Publishers |
| Total Pages | : 208 |
| Release | : 2019-02-12 |
| Genre | : Design |
| ISBN | : 1631596489 |
Download Typography Essentials Revised and Updated Book in PDF, ePub and Kindle
Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.
| Author | : Richard Poulin |
| Publisher | : Quarry Books Editions |
| Total Pages | : 235 |
| Release | : 2018-01-16 |
| Genre | : Design |
| ISBN | : 1631593196 |
Download Design School: Layout Book in PDF, ePub and Kindle
Design School: Layout is an instructive guide for students, recent graduates, and self-taught designers. It provides a comprehensive introduction to creating and changing layouts: a crucially important skill that underpins practically every aspect of graphic design. You'll get in-depth analysis of all the major areas of theory and practice used by experienced professional designers. Each section provides explanation and visual examples of grid systems and in-depth discussion of compositional principles and strategies. The text is interspersed with tests designed to help you retain key points you've covered in the preceding spreads, and includes illustrations sections with real world scenarios. This in-depth guide avoids the temptation to stray into other areas of design technique, preferring to cover the essential, detailed skills of the professional graphic designer to arm you with the knowledge needed for a successful start to your chosen career.
| Author | : Steven Heller |
| Publisher | : Chronicle Books |
| Total Pages | : 214 |
| Release | : 1999-06 |
| Genre | : Design |
| ISBN | : 9780811823081 |
Download Typology Book in PDF, ePub and Kindle
Organized by historical era and country of origin, each section of this dynamic compendium introduces the culture and aesthetics of the period, discusses how individual styles developed, and offers insights into the artistry of key typographers and foundries. 300 full-color illustrations.
| Author | : Gerard Unger |
| Publisher | : Nai010 Publishers |
| Total Pages | : 240 |
| Release | : 2018-09 |
| Genre | : Design |
| ISBN | : 9789462084407 |
Download Theory of Type Design Book in PDF, ePub and Kindle
"Theory of Type Design by internationally renowned type designer Gerard Unger is the first comprehensive theory of typeface design. This volume consists of 24 concise chapters, each clearly describing a different aspect of type design, from the influence of language to today’s digital developments, from how our eyes and brain process letterforms to their power of expression. This splendid book includes more than 200 illustrations and practical examples that illuminate the theoretical material. The terminology is succinctly explained in the volume’s extensive glossary. The theory is internationally orientated and relevant for typography courses, professionals and those with a general interest in text and reading all over the world." --Publisher description.
| Author | : James Craig |
| Publisher | : Watson-Guptill |
| Total Pages | : 178 |
| Release | : 2012-05-16 |
| Genre | : Design |
| ISBN | : 0823085600 |
Download Designing with Type, 5th Edition Book in PDF, ePub and Kindle
The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.
| Author | : Lara McCormick |
| Publisher | : Rockport Publishers |
| Total Pages | : 193 |
| Release | : 2013-02-01 |
| Genre | : Design |
| ISBN | : 1610587928 |
Download Playing with Type Book in PDF, ePub and Kindle
Playing with Type is a hands-on, playful approach to learning type application and principles. This engagingguide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a “toolkit� of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer’s confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them.
| Author | : Simon Garfield |
| Publisher | : Profile Books |
| Total Pages | : 352 |
| Release | : 2010-10-21 |
| Genre | : Reference |
| ISBN | : 1847652921 |
Download Just My Type Book in PDF, ePub and Kindle
Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.
| Author | : Timothy Samara |
| Publisher | : Rockport Pub |
| Total Pages | : 260 |
| Release | : 2004 |
| Genre | : Graphic design |
| ISBN | : 9781592531905 |
Download Typography Workbook Book in PDF, ePub and Kindle
This guide offers ideas and inspiration through hundreds of successful real-life projects. It also offers advice on choosing fonts, sizes and colours, incorporating text and illustrations, and avoiding common mistakes in text usage.
