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| Author | : Dwight Burlingame |
| Publisher | : John Wiley & Sons |
| Total Pages | : 296 |
| Release | : 1997-02-14 |
| Genre | : Business & Economics |
| ISBN | : |
Table of contents
| Author | : Jon Van Til |
| Publisher | : Jossey-Bass |
| Total Pages | : 336 |
| Release | : 1990-09-19 |
| Genre | : Business & Economics |
| ISBN | : |
A Publication of the American Association of Fund-Raising Council Explores the past and present of philanthropy in our society and presents strategies for meeting the challenges of the future.
| Author | : Adrian Sargeant |
| Publisher | : John Wiley & Sons |
| Total Pages | : 688 |
| Release | : 2010-03-04 |
| Genre | : Business & Economics |
| ISBN | : 0470609362 |
This books offers a definitive text on the vital topic fundraising. It provides students of fundraising and nonprofit professionals access to the most relevant theories and includes concrete examples of modern fundraising practice. The book contains clear learning objectives, recommended readings, case studies, summary self-test questions, and exercises at the end of each chapter. The Principles and Practice of Fundraising comprehensively addresses all the major forms of fundraising and critical topics such as donor behavior and fundraising planning. Praise for fundraising principles and practice "Not only will fundraisers benefit from this comprehensive yet accessible text, but this should be required reading for all nonprofit practitioners and scholars. Reading this book will provide valuable insight on a vital subject and enhance the success of any fundraising effort." ?John B. Ford, president, Academy of Marketing Science and professor of marketing, Old Dominion University "This is not just a how-to-do-it book. Rather, it provides deep knowledge about the nonprofit sector, its role in society, and the values and psychology of giving that is essential to responsible and effective fundraising." ?Paul Brest, president, William and Flora Hewlett Foundation and author, Money Well Spent "Adrian Sargeant is the world's foremost fundraising scholar. This text will be invaluable to the beginner, but new research findings mean it should also be a must read for established practitioners." ?Steve Thomas, co-chair, Resource Alliance, and chairman, Stephen Thomas Ltd, Toronto "Designed and written to fill the void in current fundraising and development textbooks for both undergraduate and graduate students studying nonprofit management and leadership, Fundraising Principles and Practice surpasses my expectations for a comprehensive approach that will benefit American Humanics programs." ?SueAnn Strom, vice president, Academic Partnerships, American Humanics®, Inc. "Sargeant is the accessible academic and this is typical of his work. It is rigorously researched, clear, concise, well written, well presented and entirely appropriate. Any fundraiser who knows what Adrian knows will outperform the others. It's as simple as that." ?Ken Burnett, author, Relationship Fundraising and The Zen of Fundraising
| Author | : John Mutz |
| Publisher | : John Wiley & Sons |
| Total Pages | : 384 |
| Release | : 2010-03-08 |
| Genre | : Business & Economics |
| ISBN | : 0470568402 |
The fun and easy way to raise money for your cause Fundraising For Dummies, 3rd Edition shows you how to take advantage of the latest strategies and resources available for raising money through everything from special events to online donations, in both good and bad economic times. The authors teach you how to market your organization using the most up-to-date tools and technologies available through the Internet. This expanded edition also offers information about philanthropy and tax law. Contains new tips and techniques for creating materials that bring in contributions and support for the more than 1.4 million charitable and nonprofit organizations in the United States Explains how to use social media to keep donors and volunteers engaged through Facebook, LinkedIn, Twitter, and Web technologies Covers grassroots online fundraising and how to host big events on a shoestring budget You'll also find tips on negotiating without alienating donors and developing long-term organizational goals. All these strategies are what makes this resource indispensable!
| Author | : Eugene R. Tempel |
| Publisher | : John Wiley & Sons |
| Total Pages | : 610 |
| Release | : 2016-01-19 |
| Genre | : Business & Economics |
| ISBN | : 1118853822 |
Achieving Excellence in Fundraising is the go-to reference for fundraising principles, concepts, and techniques. With comprehensive guidance toward the fundraising role, this book reflects the latest advances in fundraising knowledge. Coverage includes evolving technologies, the importance of high net worth donors, global fundraising perspectives, results analysis and performance evaluation, accountability, and credentialing, with contributions from noted experts in the field. You'll gain essential insight into the practice of fundraising and the fundraising cycle, reinforced by ancillary discussion questions, case studies, and additional readings. With contributions from members of The Fund Raising School and the faculty of Indiana University's Lilly Family School of Philanthropy, this new edition includes detailed guidance on nonprofit accounting practices as defined by the Financial Accounting Standards Board and the American Institute of Certified Public Accountants, rounding out the complete, thorough coverage of the fundraising profession. Designed to provide both theory and practical knowledge, this book is an all-in-one resource for anyone who performs fundraising duties. Understand donor dynamics and craft an institutional development plan Explore essential marketing and solicitation techniques Learn effective volunteer recruitment, retention, and management strategies Fundraising merges a variety of fields including psychology, business management, accounting, and marketing, making it a unique role that requires a uniquely well rounded yet focused skillset. Amidst economic uncertainty and a widening wealth gap the world over, it's more important than ever for fundraisers to have a firm grasp on the tools at their disposal. Achieving Excellence in Fundraising is the ultimate guide to succeeding in this critical role.
| Author | : Elaine Jay |
| Publisher | : Routledge |
| Total Pages | : 364 |
| Release | : 2004-07-31 |
| Genre | : Business & Economics |
| ISBN | : 1134372442 |
This is the first truly comprehensive guide to fundraising management, uniquely blending current academic knowledge with the best of professional practice. Much more than a how-to guide, it provides a detailed overview of modern fundraising planning and practice, and analyzes critical issues as well presenting practical tools for campaign planning. Campaigns discussed include high-profile examples from companies as diverse as RSPCA, Greenpeace, Barnados and the American Cancer Society, which illustrate the theories and bring the topic to life. A truly groundbreaking analysis, this text works through the planning stages of fundraising to give readers a rounded understanding of the topic, and is essential reading for students of fundraising and non-profit professionals alike.
| Author | : Kathleen S. Kelly |
| Publisher | : Routledge |
| Total Pages | : 489 |
| Release | : 2020-07-24 |
| Genre | : Business & Economics |
| ISBN | : 1000149064 |
This is the first scholarly work to place the function of fund raising within the field of public relations, redefining it as a specialization responsible for the management of communication between a charitable organization and its donor publics. Combining her academic interest in communication with her experience as a fund raiser, the author has produced one of the few critical studies on fund raising, challenging current perspectives and employing systems theory and the concept of organizational autonomy to lead to a new and different approach. Until now, fund raising has been an anomaly, without an academic home and with few general theories to guide practitioner behavior. This book theoretically grounds fund raising and develops a theory that provides a fuller understanding of one of the fastest growing occupations in the nonprofit sector.
| Author | : Genevieve G. Shaker |
| Publisher | : John Wiley & Sons |
| Total Pages | : 576 |
| Release | : 2022-03-22 |
| Genre | : Business & Economics |
| ISBN | : 1119763762 |
Strategies and concepts for mission-based fundraising From the world’s first school of philanthropy, Achieving Excellence in Fundraising is the leading fundraising textbook based on research and steeped in practical expertise. It has long been the go-to reference for fundraising principles, concepts, and techniques. Topics include donor motivations and behaviors, engaging donors at all levels, inclusive and ethical fundraising, and more, with contributions from noted experts in the field. You’ll gain insight into the practice of fundraising and the fundraising cycle, reinforced by discussion questions, application exercises, and research-based recommendations. This 5th edition of Achieving Excellence in Fundraising is reimagined to meet the needs of today’s fundraisers, their nonprofit employers, and the causes they serve, while maintaining key concepts that stand the test of time. Compelling and timely topics new to this edition include donor-advised funds, crowdfunding, raising money in challenging times, fundraising for social advocacy, and more. The needs of fundraising educators are also a central consideration in the book’s organization and contents. Discover why Achieving Excellence in Fundraising is the leading textbook and reference in the field! Learn the key principles and techniques of philanthropic fundraising, from the experts at the Indiana University Lilly Family School of Philanthropy Consider today’s most pressing issues in fundraising—using research and data to inform practice, engaging a diversity of donors, expressing gratitude effectively, and much more Utilize research-based fundraising strategies to enhance the success of your organization’s efforts and to achieve your professional goals Chapters are written by faculty, alumni, and associates of the prestigious Lilly Family School of Philanthropy. The newest edition of this trusted work is an essential source of information for anyone in the fundraising space.
| Author | : J. Bradford Hodson |
| Publisher | : John Wiley & Sons |
| Total Pages | : 104 |
| Release | : 2010-03-22 |
| Genre | : Education |
| ISBN | : 0470635711 |
How do university leaders know if their institution's efforts to raise private gifts are effective? With so many presidents, provosts, and deans having very little hands-on experience in fundraising, this is often a difficult question to answer. What is not difficult is to see that the need for private gifts will only continue to escalate, particularly at public universities that have seen state investment in high education deteriorate. Fundraising topics covered in this volume include: The growing role of private giving in financing the modern university The Foundation-Institution Partnership: The Role of Institutionally Related Foundations in Public Higher Education The Challenge of Funding Fundraising Leading the Way: The Role of Presidents and Academic Deans in Fundraising Determining the Success of Fundraising Programs Integrating Development, Alumni Relations, and Marketing for Fundraising Success Balancing Fundraising in Academic Programs and Intercollegiate Athletics Prospect Development Systems: Empowering Artful Fundraising Recruiting, Training, and Retaining High-Performance Development Teams This is the 149th issue of the Jossey-Bass higher education quarterly report series New Directions for Higher Education. Addressed to presidents, vice presidents, deans, and other higher-education decision-makers on all kinds of campuses, New Directions for Higher Education provides timely information and authoritative advice about major issues and administrative problems confronting every institution.
| Author | : Mal Warwick |
| Publisher | : John Wiley & Sons |
| Total Pages | : 256 |
| Release | : 2009-03-27 |
| Genre | : Business & Economics |
| ISBN | : 0470494735 |
A NONPROFIT SURVIVAL KIT for HARD TIMES "This is a must-read for all of us in fundraising. Mal Warwick includes practical approaches for difficult economic times, from zero-based thinking about our programs to strategies for relating to our donors and making certain our fundraising programs are prepared to succeed not only now but when the economy recovers." —Eugene R. Tempel, president, Indiana University Foundation "Brilliant! No nonprofit organization can afford to ignore the insightful advice Mal Warwick offers in this concise and eminently readable book. It's practical, down-to-earth, and addresses the complex, real-world challenges of raising money in tough times." —Ben Jealous, president, NAACP "Fundraising When Money Is Tight is an important book in a difficult time for all. This is the right book for anyone who is committed to advancing the public good." —Jane Wales, founder, Global Philanthropy Forum, and vice president, Aspen Institute "This is a must-read book by any fundraising manager. It's timely, it's a good read, and the moment I put it down I made sure my managers got focused, got real, and got with the project today." —Mark Astarita, director of fundraising, British Red Cross
