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Controlling the Message

Controlling the Message
Author: Victoria A. Farrar-Myers
Publisher: NYU Press
Total Pages: 324
Release: 2015-03-27
Genre: Computers
ISBN: 1479867594

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Broken down into sections that examine new media strategy from the highest echelons of campaign management all the way down to passive citizen engagement with campaign issues in places like online comment forums, the book ultimately reveals that political messaging in today's diverse new media landscape is a fragile, unpredictable, and sometimes futile process. The result is a collection that both interprets important historical data from a watershed campaign season and also explains myriad approaches to political campaign media scholarship.


Message Control

Message Control
Author: Elizabeth A. Skewes
Publisher: Rowman & Littlefield
Total Pages: 212
Release: 2007
Genre: Language Arts & Disciplines
ISBN: 9780742554627

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"Message Control" a look at what shapes news that comes from the presidential campaign trail comes out of the author's experience traveling with campaigns, interviews with other journalists who have covered campaigns from the road, and research on campaign news. Elizabeth Skewes, a journalism professor, begins to answer the question of why political coverage focuses on personalities and peccadilloes when studies show the public wants less of that and more discussion of political issues.


Controlling the Message

Controlling the Message
Author: Victoria A. Farrar-Myers
Publisher:
Total Pages:
Release: 2015
Genre: POLITICAL SCIENCE
ISBN: 9781479865505

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Journal of Marketing

Journal of Marketing
Author:
Publisher:
Total Pages: 684
Release: 1985
Genre: Electronic journals
ISBN:

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Apr. issues for 1940-42 include Papers and proceedings of the semi-annual [Dec.] meeting of the American Marketing Association, 1939-41.


Proceedings of the 2015 International Conference on Materials Engineering and Environmental Science (MEES2015)

Proceedings of the 2015 International Conference on Materials Engineering and Environmental Science (MEES2015)
Author: International Conference on Materials Engineering and Environmental Science
Publisher: World Scientific
Total Pages: 904
Release: 2016
Genre: Electronic books
ISBN: 9814759988

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"This book consists of one hundred and nine selected papers presented at the 2015 International Conference on Materials Engineering and Environmental Science (MEES2015), which was successfully held in Wuhan, China during September 25-27, 2015. All papers selected for this proceedings were subjected to a rigorous peer-review process by at least two independent peers. The papers were selected based on innovation, organization, and quality of presentation. The MEES2015 covered a wide spectrum of research topics, ranging from fundamental studies, technical innovations, to industrial applications in Chemical Material and Chemical Processing Technology, Composite Materials, Alloy Materials and Metal Materials, Characteristics of Materials, Building Material and Construction Technology, Ecology and Environment, Technology for Environmental Protection, Economy and Environment, Mechanical and Control Engineering, and Manufacturing Technology. The MEES2015 brought together more than one hundred researchers from China, South Korea, Taiwan, Japan, Malaysia, and Saudi Arabia, and provided them with a forum to share, exchange and discuss new scientific development and future directions of Materials Engineering and Environmental Science."--Provided by publisher


Cybernetics or Control and Communication in the Animal and the Machine, Reissue of the 1961 second edition

Cybernetics or Control and Communication in the Animal and the Machine, Reissue of the 1961 second edition
Author: Norbert Wiener
Publisher: MIT Press
Total Pages: 353
Release: 2019-10-08
Genre: Computers
ISBN: 0262537842

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A classic and influential work that laid the theoretical foundations for information theory and a timely text for contemporary informations theorists and practitioners. With the influential book Cybernetics, first published in 1948, Norbert Wiener laid the theoretical foundations for the multidisciplinary field of cybernetics, the study of controlling the flow of information in systems with feedback loops, be they biological, mechanical, cognitive, or social. At the core of Wiener's theory is the message (information), sent and responded to (feedback); the functionality of a machine, organism, or society depends on the quality of messages. Information corrupted by noise prevents homeostasis, or equilibrium. And yet Cybernetics is as philosophical as it is technical, with the first chapter devoted to Newtonian and Bergsonian time and the philosophical mixed with the technical throughout. This book brings the 1961 second edition back into print, with new forewords by Doug Hill and Sanjoy Mitter. Contemporary readers of Cybernetics will marvel at Wiener's prescience—his warnings against “noise,” his disdain for “hucksters” and “gadget worshipers,” and his view of the mass media as the single greatest anti-homeostatic force in society. This edition of Cybernetics gives a new generation access to a classic text.


Police Innovation and Control of the Police

Police Innovation and Control of the Police
Author: David Weisburd
Publisher: Springer Science & Business Media
Total Pages: 283
Release: 2012-12-06
Genre: Social Science
ISBN: 1461383129

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Police Innovation and Control of the Police: Problems of Law, Order and Community brings together an impressive array of scholars and analysts to examine the impact of the development of crime control strategies on problems of police corruption and abuse. The text provides an historical overview of the development of legal control of the police, and examines the challenges that recent innovations, such as community or problem oriented policing present to the traditional, historical mechanisms for maintaining control of the police. Additionally, a comparative perspective is featured that draws upon the experiences of the Gorbachev era in the Soviet Union as well as on the history of European law enforcement over the last century. This book is instrumental for encouraging discussion and debate of police innovation and its impact on the ability of society to control the police abuse. In light of the Los Angeles riots of the Spring of 1992, scholars, practitioners, and students of crime prevention studies, criminology, and psychology will find this volume timely, topical, and provocative.


Digital Computer Applications to Process Control

Digital Computer Applications to Process Control
Author: M. Paul
Publisher: Elsevier
Total Pages: 623
Release: 2016-11-04
Genre: Science
ISBN: 1483298132

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Considers the application of modern control engineering on digital computers with a view to improving productivity and product quality, easing supervision of industrial processes and reducing energy consumption and pollution. The topics covered may be divided into two main subject areas: (1) applications of digital control - in the chemical and oil industries, in water turbines, energy and power systems, robotics and manufacturing, cement, metallurgical processes, traffic control, heating and cooling; (2) systems theoretical aspects of digital control - adaptive systems, control aspects, multivariable systems, optimization and reliability, modelling and identification, real-time software and languages, distributed systems and data networks. Contains 84 papers.