Consumer Magazine and Agri-media Rates and Data
Author | : |
Publisher | : |
Total Pages | : 962 |
Release | : 1989-12 |
Genre | : Advertising, Magazine |
ISBN | : |
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Author | : |
Publisher | : |
Total Pages | : 962 |
Release | : 1989-12 |
Genre | : Advertising, Magazine |
ISBN | : |
Author | : Lorna M. Daniells |
Publisher | : Univ of California Press |
Total Pages | : 754 |
Release | : 1993 |
Genre | : Business & Economics |
ISBN | : 9780520081802 |
This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.
Author | : Sam Riley |
Publisher | : Bloomsbury Publishing USA |
Total Pages | : 433 |
Release | : 1990-11-30 |
Genre | : Language Arts & Disciplines |
ISBN | : 0313387974 |
In Regional Interest Magazines of the United States, Sam G. Riley and Gary W. Selnow focus on those magazines that direct their attention to a particular city or region and reach a fairly general readership intersted in entertainment and information. This work is a follow-up to their earlier Index to City and Regional Magazines of the United States. Titles are arranged alphabetically to facilitate access; each entry includes a historical essay on the magazine's founding, development, editorial policies, and content. Entries also include two sections that provide data on information sources and publication history, arranged in tabular form for ready reference. In choosing the magazines to be profiled, Riley and Selnow attempted to represent not only the biggest and most successful of this genre, but also some smaller and newer titles, plus significant earlier magazines that are no longer in print. Special care was also taken to achieve an even geographical spread. To attain greater accuracy, regional writers were enlisted to do the entries on their own region. These writers provide valuable information on how the various magazines began, how conditions have caused them to change, their problems, their editors and publishers, and their content as well as colorful and little known facts of their operation. Magazines were arranged alphabetically, and two informative appendices list the profiled titles by founding date and geographic location. This volume will be a valuable resource for students of magazine publishing history.
Author | : |
Publisher | : |
Total Pages | : 88 |
Release | : 1986-05-03 |
Genre | : |
ISBN | : |
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author | : Robert O. Blanchard |
Publisher | : Routledge |
Total Pages | : 184 |
Release | : 2020-07-24 |
Genre | : Language Arts & Disciplines |
ISBN | : 1000149080 |
This book provides academic reformers with a blueprint for tackling the upheaval facing media education. It calls for a new professionalism that rejects the status quo, reflects the mission and diversity of individual programs, and demands a redefinition of both traditional media studies and the liberal arts.
Author | : |
Publisher | : |
Total Pages | : |
Release | : 1980 |
Genre | : Business |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : 62 |
Release | : 1991 |
Genre | : Business |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : 95 |
Release | : 1986-03-08 |
Genre | : |
ISBN | : |
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author | : |
Publisher | : |
Total Pages | : 100 |
Release | : 1986-01-11 |
Genre | : |
ISBN | : |
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author | : |
Publisher | : |
Total Pages | : 652 |
Release | : 1994 |
Genre | : Industrial statistics |
ISBN | : |
Presents industry reviews including a section of "trends and forecasts," complete with tables and graphs for industry analysis.