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Comparative Licensing Study

Comparative Licensing Study
Author: Lawrence Johnson & Associates
Publisher:
Total Pages:
Release: 1981
Genre:
ISBN:

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Comparative Licensing Study

Comparative Licensing Study
Author: Lawrence Johnson & Associates
Publisher:
Total Pages:
Release: 1978
Genre: Day care centers
ISBN:

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Comparative Licensing Study

Comparative Licensing Study
Author:
Publisher:
Total Pages:
Release: 1978
Genre: Day care centers
ISBN:

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Petroleum Licensing

Petroleum Licensing
Author: Peter D. Cameron
Publisher:
Total Pages: 195
Release: 1984
Genre: Oil and gas leases
ISBN: 9780903199780

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Research Handbook on Intellectual Property Licensing

Research Handbook on Intellectual Property Licensing
Author: Jacques de Werra
Publisher: Edward Elgar Publishing
Total Pages: 519
Release: 2013-01-01
Genre: Law
ISBN: 1781005982

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'Transactions involving intellectual property whether by way of out-and-out assignment or by one of the myriad variants of licensing which are possible, are really really important – they help the world of business go round. But such transactions can be complex with things like national rules preventing alienation getting in the way of bargains people wish to make. So it is quite astonishing how sparse the literature on the subject is – particularly literature taking a comparative view. This book is perhaps the very first of its kind, taking as it does perspectives from the major legal systems of the world. Moreover its distinguished authors have not written in a technical or abstruse way – as academics (and some judges) can all too easily do. Far from it. This book is readable – and anyone concerned with intellectual property licensing should read it and will find it a pleasure to do so. They will also learn a lot about some of the pitfalls and bear-traps to be found around the world. At UCL we have recognised the importance of this subject. This book will be on our students' reading list.' – The Rt. Hon. Sir Robin Jacob, UCL Faculty of Laws, UK 'IP licensing underpins the information economy. This impressive book brings together leading academic lawyers and practitioners from a range of key jurisdictions to explore a number of major current issues. The book is both thoughtful and practical and it is not afraid to call for greater harmonization of IP licensing law. It is a must have for all those involved in the field.' – Simon Stokes, Blake Lapthorn 'This Research Handbook provides a valuable mix of practical and theoretical perspectives on IP licensing and will serve as a reference resource for scholars and practitioners in this field of study.' – Francesco Parisi, University of Minnesota, US and University of Bologna, Italy 'The Handbook brings together a unique collection of world renowned experts providing detailed discussion in every chapter. The brilliance of this collective work is found in its broad two dimensional focus – beyond patents to all key IP assets on the one hand, and country specific discussion for key regions around the world on the other. . . Whether read cover-to-cover as a compilation of current best practice or used as a true reference guide, the Research Handbook on Intellectual Property Licensing is a must have for anyone seeking to capture value from intangible assets.' – From the foreword by James E. Malackowski The Research Handbook on Intellectual Property Licensing explores the complexities of intellectual property licensing law from a comparative perspective through the opinions of leading experts. This major research tool analyses the features of specific types of licensing agreements and also addresses other practical issues which apply across different types of licensing transactions, such as the treatment of licensing in bankruptcy and the use of arbitration for solving licensing disputes. The Handbook ultimately provides a scholarly contribution to the development of global intellectual property licensing policies. Including transversal and comparative analysis, this Handbook will appeal to intellectual property licensing practitioners, lawyers and intellectual property and contract law academics.


Licensing as a Component of Competitive Strategy: A Comparative Analysis and Case Study

Licensing as a Component of Competitive Strategy: A Comparative Analysis and Case Study
Author:
Publisher:
Total Pages:
Release: 2004
Genre:
ISBN:

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The purpose of this study was to investigate how licensing is used as a strategic tool within the apparel industry, to understand the relationship between licensing as a strategic tool and lifestyle branding, and to understand how license reacquisition impacts the competitive strategy of firms. Using a Three Phase methodology this study explored licensing, license reacquisition, and how the two relate to competitive strategy. Phase I was the creation of a major licensing studies taxonomy, which was used to gain insight into the strategic uses of licensing within other industries. Phase II, which consisted of two components included case studies of three leading apparel firms that participate in licensing and interviews with individuals from these three firms and other apparel industry representatives. Phase II was essential in understanding licensing as a strategic tool and how licensing and reacquisition are used competitively within the apparel industry. Phase III was the creation and validation of a theoretical model which depicts the relationship between strategic licensing, lifestyle branding, and reacquisition within the apparel industry to gain a competitive advantage. This research provides a foundation for future research in an emerging area of study by establishing a framework and conceptual model relating to licensing within the apparel industry. This study examines four research objectives. Phase I was used to satisfy Research Objective One and gain an understanding of licensing and how it is used as a component of competitive strategy. Licensing creates a competitive advantage to build the overall power of the brand, and differentiate the brand owner from its competitors. Within the apparel industry licensing is used predominantly to extend the brand?s presence beyond its core, and fulfill a particular niche or white space in the market. Phase II helped satisfy Research Objective Two, which was to understand the relationship between licensing as a strat.


Comparative Licensing Study

Comparative Licensing Study
Author: Lawrence Johnson & Associates
Publisher:
Total Pages:
Release: 1981
Genre: Day care centers
ISBN:

Download Comparative Licensing Study Book in PDF, ePub and Kindle