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Communication and Content

Communication and Content
Author: Prashant Parikh
Publisher: Language Science Press
Total Pages: 418
Release:
Genre: Language Arts & Disciplines
ISBN: 3961101981

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Communication and content presents a comprehensive and foundational account of meaning based on new versions of situation theory and game theory. The literal and implied meanings of an utterance are derived from first principles assuming little more than the partial rationality of interacting agents. New analyses of a number of diverse phenomena – a wide notion of ambiguity and content encompassing phonetics, syntax, semantics, pragmatics, and beyond, vagueness, convention and conventional meaning, indeterminacy, universality, the role of truth in communication, semantic change, translation, Frege’s puzzle of informative identities – are developed. Communication, speaker meaning, and reference are defined. Frege’s context and compositional principles are generalized and reconciled in a fixed-point principle, and a detailed critique of Grice, several aspects of Lewis, and some aspects of the Romantic conception of meaning are offered. Connections with other branches of linguistics, especially psycholinguistics, sociolinguistics, historical linguistics, and natural language processing, are explored. The book will be of interest to scholars in philosophy, linguistics, artificial intelligence, and cognitive science. It should also interest readers in related fields like literary and cultural theory and the social sciences. "This book is the culmination of Prashant Parikh's long and deep work on fundamental questions of language and how they can be illuminated by game-theoretic analysis." — Roger Myerson, 2007 Nobel Laureate in Economics, University of Chicago "Prashant Parikh has, over the years, accumulated a substantial and impressive body of work on the nature of language, deploying the resources of game theory. Communication and content is a vastly ambitious culmination of this lifelong pursuit. It covers a tremendously wide range of themes and critically discusses an enormous range of writing on those themes from diverse intellectual traditions, as it systematically develops a game-theoretic account of content in the communicative contexts in which human linguistic capacities are employed, eschewing standard distinctions between semantics and pragmatics, and offering instead a highly integrated elaboration of the slogan “meaning is use”. It is a work that is at once creative yet conscientious, bold yet rigorously technical, systematic yet sensitive to contingency and context. It will abundantly reward close study." — Akeel Bilgrami, Sidney Morgenbesser Professor of Philosophy, Columbia University "Prashant Parikh has made fundamental contributions to the game-theoretic analysis of linguistic meaning. Communication and content summarizes and extends this important work, offering a truly novel approach to the strategic foundations of meaning. This approach finds a way out of the prison of methodological solipsism and opens up the study of linguistic meaning to scientific study." — Robin Clark, Linguistics, University of Pennsylvania "A pioneering attempt to work out things like literal meaning, modulation, enrichment, implicature, etc. in mathematical detail within a game-theoretic framework." — François Recanati, Chair, Philosophy of Language and Mind, Collège de France "Communication and content is the crowning achievement of a long line of research pioneered by Prashant Parikh. In this groundbreaking work Parikh introduces a fresh perspective on natural language pragmatics, by making a creative tie with game theory. Clearly written, Communication and content weaves together semantics, game theory, and situation theory to create a thought-provoking picture of natural language pragmatics. Every modern AI researcher interested in the foundations of natural language pragmatics owes it to him- or herself to become familiar with this picture." — Yoav Shoham, Computer Science Department, Stanford University


Content Strategy in Technical Communication

Content Strategy in Technical Communication
Author: Guiseppe Getto
Publisher: Routledge
Total Pages: 212
Release: 2019-09-19
Genre: Language Arts & Disciplines
ISBN: 0429574983

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Content Strategy in Technical Communication provides a balanced, comprehensive overview of the current state of content strategy within the field of technical communication while showcasing groundbreaking work in the field. Emerging technologies such as content management systems, social media platforms, open source information architectures, and application programming interfaces provide new opportunities for the creation, publication, and delivery of content. Technical communicators are now sometimes responsible for such diverse roles as content management, content auditing, and search engine optimization. At the same time, we are seeing remarkable growth in jobs devoted to these other content-centric skills. This book provides a roadmap including best practices, pedagogies for teaching, and implications for research in these areas. It covers elements of content strategy as diverse as "Editing Content for Global Reuse" and "Teaching Content Strategy to Graduate Students with Real Clients," while giving equal weight to professional best practices and to pedagogy for content strategy. This book is an essential resource for professionals, students, and scholars throughout the field of technical communication.


The Analysis of Communication Content

The Analysis of Communication Content
Author: George Gerbner
Publisher:
Total Pages: 597
Release: 1969
Genre: Content analysis (Communication)
ISBN:

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Content and Complexity

Content and Complexity
Author: Michael J. Albers
Publisher: Routledge
Total Pages: 366
Release: 2014-04-08
Genre: Language Arts & Disciplines
ISBN: 1135637504

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Information design is an emerging area in technical communication, garnering increased attention in recent times as more information is presented through both old and new media. In this volume, editors Michael J. Albers and Beth Mazur bring together scholars and practitioners to explore the issues facing those in this exciting new field. Treating information as it applies to technical communication, with a special emphasis on computer-centric industries, this volume delves into the role of information design in assisting with concepts, such as usability, documenting procedures, and designing for users. Influential members in the technical communication field examine such issues as the application of information design in structuring technical material; innovative ways of integrating information design within development methodologies and social aspects of the workplace; and theoretical approaches that include a practical application of information design, emphasizing the intersection of information design theories and workplace reality. This collection approaches information design from the language-based technical communication side, emphasizing the role of content as it relates to complexity in information design. As such, it treats as paramount the rhetorical and contextual strategies required for the effective design and transmission of information. Content and Complexity: Information Design in Technical Communication explores both theoretical perspectives, as well as the practicalities of information design in areas relevant to technical communicators. This integration of theoretical and applied components make it a practical resource for students, educators, academic researchers, and practitioners in the technical communication and information design fields.


Between Communication and Information

Between Communication and Information
Author: Brent D. Ruben
Publisher: Routledge
Total Pages: 555
Release: 2017-09-29
Genre: Language Arts & Disciplines
ISBN: 1351294709

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The current popularity of such phrases as "information age" and 'information society" suggests thatlinks between information,communication, and: behavior have become closer and more complex in a technology-dominated culture. Social scientists have adopted an integrated approach to these concepts, opening up new theoretical perspectives on the media, social psychology, personal relationships, group process, international diplomacy, and consumer behavior. Between Communication and Information maps out a richly interdisciplinary approach to this development, offering innovative research and advancing our understanding of integrative frameworks.This fourth volume in the series reflects recently established lines of research as well as the continuing interest in basic areas of communications theory and practice. In Part I contributors explore the junction between communication and information from various theoretical perspectives, delving into the multilayered relationship between the two phenomena. Cross-disciplinary approaches in the fields of etymology and library science are presented in the second section. Part III. brings together case studies that examine the interaction of information and communication at individual and group levels; information exchanges between doctors and patients, children and computers, journalists and electronic news sources are analyzed in depth. The concluding segment focuses on large social contexts in which the interaction of communication and information affects the evolution of institutions and culture.Between Information and Communication both extends and challenges current thinking on the mutually supporting interplay of information and human behavior. It will be of interest to sociologists, media analysts, and communication specialists.


Marketing Communications

Marketing Communications
Author: Chris Fill
Publisher: Pearson Education
Total Pages: 1004
Release: 2009
Genre: Business & Economics
ISBN: 9780273717225

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This fifth edition of an introductory marketing textbook covers topics such as marketing communications, strategies and planning, disciplines and applications and marketing communications for special audiences.


Corporate Communication through Social Media

Corporate Communication through Social Media
Author: Asha Kaul
Publisher: SAGE Publications Pvt. Limited
Total Pages: 0
Release: 2017-11-14
Genre: Language Arts & Disciplines
ISBN: 9789386446190

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Social media are rapidly and dramatically transforming the communication landscape. They are purported to provide reputational benefits by promoting transparency and enhancing possibilities for stakeholder engagement. However, they also present reputational risks by exposing organizations to new types of crises, stakeholder criticism, and digital activism. This textbook provides a comprehensive look at social-mediated developments in corporate and organizational communication and examines the consequent implications for reputation management. The book takes a grounded approach in bringing together perspectives from communication and management and from scholarship and practice. It helps the reader make sense of digitalization in corporate communication and its consequences for organization–stakeholder relationships, trust, engagement, leadership, and reputation. Covering a wide spectrum of topics such as branding, consumer engagement, employee relations, crisis communication, corporate responsibility and sustainability, and the return on investment (ROI), the book maps key changes in the evolving communication landscape, with an understanding of the strategic benefits and challenges for corporate reputation. Key Features • Blend of theory and practice of social-mediated communication and implications for reputation management • International focus with contemporary (and classic) examples and cases • Link with professional practice in “Voices from the Field” feature • Discussion questions and activities to encourage critical reflection and informed application


Information Theory and Reliable Communication

Information Theory and Reliable Communication
Author: Robert Gallager
Publisher: Springer
Total Pages: 116
Release: 2014-05-04
Genre: Technology & Engineering
ISBN: 3709129451

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Accessing and Browsing Information and Communication

Accessing and Browsing Information and Communication
Author: Ronald E. Rice
Publisher: MIT Press
Total Pages: 390
Release: 2001
Genre: Computers
ISBN: 9780262182140

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Contends that accessing and browsing information and communication are multidimensional and consequential aspects of the information user's entire experience and of general human behaviour. Focuses on the "information seeking" process of library or internet users, in consumer and audience research, and elsewhere. Examines the taxonomy of browsing and presents a model of the browsing process.


Sense and Respond

Sense and Respond
Author: Jeff Gothelf
Publisher: Harvard Business Review Press
Total Pages: 272
Release: 2017-02-07
Genre: Business & Economics
ISBN: 1633691896

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The End of Assembly Line Management We’re in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people’s behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders. This is no mere tech issue. The transformation requires a complete rethinking of the way we organize and manage work. And, as software becomes ever more integrated into every product and service, making this big shift is quickly becoming the key operational challenge for businesses of all kinds. We need a management model that doesn’t merely account for, but actually embraces, continuous change. Yet the truth is, most organizations continue to rely on outmoded, industrial-era operational models. They structure their teams, manage their people, and evolve their organizational cultures the way they always have. Now, organizations are emerging, and thriving, based on their capacity to sense and respond instantly to customer and employee behaviors. In Sense and Respond, Jeff Gothelf and Josh Seiden, leading tech experts and founders of the global Lean UX movement, vividly show how these companies operate, highlighting the new mindset and skills needed to lead and manage them—and to continuously innovate within them. In illuminating and instructive business examples, you’ll see organizations with distinctively new operating principles: shifting from managing outputs to what the authors call “outcome-focused management”; forming self-guided teams that can read and react to a fast-changing environment; creating a learning-all-the-time culture that can understand and respond to new customer behaviors and the data they generate; and finally, developing in everyone at the company the new universal skills of customer listening, assessment, and response. This engaging and practical book provides the crucial new operational and management model to help you and your organization win in a world of continuous change.