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Cognitive Processes in Choice and Decision Behavior

Cognitive Processes in Choice and Decision Behavior
Author: Thomas S. Wallsten
Publisher: Taylor & Francis
Total Pages: 304
Release: 2024-05-01
Genre: Psychology
ISBN: 104002551X

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Decision theory is a uniquely interdisciplinary field of study with contributions from economics, statistics, mathematics, philosophy, operations research, and psychology. The 1970s had seen important changes in research on behavioral decision theory in terms of a shift from a reliance on economic and statistical models to an emphasis on concepts drawn from cognitive psychology. Originally published in 1980, Cognitive Processes in Choice and Decision Behavior contains papers that explore the reasons why these changes had come about and discuss the future directions to which they pointed. It was clear at the time that research in behavioral decision theory was changing dramatically. The chapters in this book represent a good assessment of the reasons the changes were coming about and some of the merits and problems of the directions in which it was moving. Today it can be read in its historical context.


Cognitive Choice Modeling

Cognitive Choice Modeling
Author: Zheng Joyce Wang
Publisher: MIT Press
Total Pages: 305
Release: 2021-03-09
Genre: Science
ISBN: 0262361655

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The emerging interdisciplinary field of cognitive choice models integrates theory and recent research findings from both decision process and choice behavior. Cognitive decision processes provide the interface between the environment and brain, enabling choice behavior, and the basic cognitive mechanisms underlying decision processes are fundamental to all fields of human activity. Yet cognitive processes and choice processes are often studied separately, whether by decision theorists, consumer researchers, or social scientists. In Cognitive Choice Modeling, Zheng Joyce Wang and Jerome R. Busemeyer introduce a new cognitive modeling approach to the study of human choice behavior. Integrating recent research findings from both cognitive science and choice behavior, they lay the groundwork for the emerging interdisciplinary field of cognitive choice modeling.


Cognitive Processes in Choice and Decision Behavior

Cognitive Processes in Choice and Decision Behavior
Author: Thomas S. Wallsten
Publisher: Taylor & Francis
Total Pages: 299
Release: 2024-05-01
Genre: Psychology
ISBN: 1040025560

Download Cognitive Processes in Choice and Decision Behavior Book in PDF, ePub and Kindle

Decision theory is a uniquely interdisciplinary field of study with contributions from economics, statistics, mathematics, philosophy, operations research, and psychology. The 1970s had seen important changes in research on behavioral decision theory in terms of a shift from a reliance on economic and statistical models to an emphasis on concepts drawn from cognitive psychology. Originally published in 1980, Cognitive Processes in Choice and Decision Behavior contains papers that explore the reasons why these changes had come about and discuss the future directions to which they pointed. It was clear at the time that research in behavioral decision theory was changing dramatically. The chapters in this book represent a good assessment of the reasons the changes were coming about and some of the merits and problems of the directions in which it was moving. Today it can be read in its historical context.


Decision Making

Decision Making
Author: Rob Ranyard
Publisher: Psychology Press
Total Pages: 282
Release: 1997
Genre: Business & Economics
ISBN: 9780415158183

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This book offers an exciting new collection of recent research on the actual processes that humans use when making decisions in their everyday lives and in business situations. The contributors use cognitive psychological techniques to break down the constituent processes and set them in their social context. The contributors are from many different countries and draw upon a wide range of techniques, making this book a valuable resource to cognitive psychologists in applied settings, economists and managers.


Process and Structure in Human Decision Making

Process and Structure in Human Decision Making
Author: Henry Montgomery
Publisher:
Total Pages: 342
Release: 1989-04-24
Genre: Education
ISBN:

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Fourteen contributors from six countries present recent research results in the study of decision-making processes. They address cognitive and evaluative issues involved in human choice and judgement. Several studies model how decision makers represent and structure information involved in making choices. Others discuss theory, methods, or group decision making.


Behavioral Decision Making

Behavioral Decision Making
Author: George Wright
Publisher: Springer Science & Business Media
Total Pages: 570
Release: 2013-03-11
Genre: Psychology
ISBN: 1461323916

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A Handbook of Process Tracing Methods

A Handbook of Process Tracing Methods
Author: Michael Schulte-Mecklenbeck
Publisher: Routledge
Total Pages: 409
Release: 2019-06-10
Genre: Psychology
ISBN: 1351662767

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A Handbook of Process Tracing Methods demonstrates how to better understand decision outcomes by studying decision processes, through the introduction of a number of exciting techniques. Decades of research have identified numerous idiosyncrasies in human decision behavior, but some of the most recent advances in the scientific study of decision making involve the development of sophisticated methods for understanding decision process—known as process tracing. In this volume, leading experts discuss the application of these methods and focus on the best practices for using some of the more popular techniques, discussing how to incorporate them into formal decision models. This edition has been expanded and thoroughly updated throughout, and now includes new chapters on mouse tracking, protocol analysis, neurocognitive methods, the measurement of valuation, as well as an overview of important software packages. The volume not only surveys cutting-edge research to illustrate the great variety in process tracing techniques, but also serves as a tutorial for how the novice researcher might implement these methods. A Handbook of Process Tracing Methods will be an essential read for all students and researchers of decision making.


Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior

Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior
Author: Chkoniya, Valentina
Publisher: IGI Global
Total Pages: 546
Release: 2020-04-03
Genre: Business & Economics
ISBN: 1799831175

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Anthropology is a science specialized in the study of the past and present of societies, especially the study of humans and human behavior. The disciplines of anthropology and consumer research have long been separated; however, it is now believed that joining them will lead to a more profound knowledge and understanding of consumer behaviors and will lead to further understanding and predictions for the future. Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior is a cutting-edge research publication that examines an anthropological approach to the study of the consumer and as a key role to the development of societies. The book also provides a range of marketing possibilities that can be developed from this approach such as understanding the evolution of consumer behavior, delivering truly personalized customer experiences, and potentially creating new products, brands, and services. Featuring a wide range of topics such as artificial intelligence, food consumption, and neuromarketing, this book is ideal for marketers, advertisers, brand managers, consumer behavior analysts, managing directors, consumer psychologists, academicians, social anthropologists, entrepreneurs, researchers, and students.


Straight Choices

Straight Choices
Author: Ben R. Newell
Publisher: Psychology Press
Total Pages: 344
Release: 2015-06-12
Genre: Psychology
ISBN: 1317538854

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Should I have this medical treatment or that one? Is this computer a better buy than that one? Should I invest in shares or keep my money under the bed? We all face a perplexing array of decisions every day. Thoroughly revised and updated throughout, the new edition of Straight Choices provides an integrative account of the psychology of decision-making, and shows how psychological research can help us understand our uncertain world. Straight Choices emphasises the relationship between learning and decision-making, arguing that the best way to understand how and why decisions are made is in the context of the learning and knowledge acquisition which precedes them, and the feedback which follows. The mechanisms of learning and the structure of environments in which decisions are made are carefully examined to explore their impact on our choices. The authors then consider whether we are all constrained to fall prey to cognitive biases, or whether, with sufficient exposure, we can find optimal decision strategies and improve our decision making. Featuring three completely new chapters, this edition also contains student-friendly overviews and recommended readings in each chapter. It will be of interest to students and researchers in cognitive psychology, behavioral economics, and the decision sciences, as well as anyone interested in the nature of decision making.


Neuroscience and the Economics of Decision Making

Neuroscience and the Economics of Decision Making
Author: Alessandro Innocenti
Publisher: Routledge
Total Pages: 258
Release: 2013-06-19
Genre: Business & Economics
ISBN: 1136333746

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In the last two decades there has been a flourishing research carried out jointly by economists, psychologists and neuroscientists. This meltdown of competences has lead towards original approaches to investigate the mental and cognitive mechanisms involved in the way the economic agent collects, processes and uses information to make choices. This research field involves a new kind of scientist, trained in different disciplines, familiar in managing experimental data, and with the mathematical foundations of decision making. The ultimate goal of this research is to open the black-box to understandthe behavioural and neural processes through which humans set preferences and translate these behaviours into optimal choices. This volume intends to bring forward new results and fresh insights into this matter.