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CIM Coursebook 04/05 Marketing Fundamentals

CIM Coursebook 04/05 Marketing Fundamentals
Author: Geoffrey A. Lancaster
Publisher: Butterworth-Heinemann
Total Pages: 0
Release: 2004-06
Genre: Marketing
ISBN: 9780750661881

Download CIM Coursebook 04/05 Marketing Fundamentals Book in PDF, ePub and Kindle

Elsevier/Butterworth-Heinemann's 2004-2005 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this year's CIM marketing course. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: Annotate, customise and create personally tailored notes using the electronic version of the Coursebook Receive regular tutorials on key topics from Marketing Knowledge Search the Coursebook online for easy access to definitions and key concepts Access the glossary for a comprehensive list of marketing terms and their meanings Written by experts in the field to guide you through the 2004-2005 syllabus Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam


CIM Coursebook Marketing Fundamentals 07/08

CIM Coursebook Marketing Fundamentals 07/08
Author: Frank Withey
Publisher: Routledge
Total Pages: 416
Release: 2013-05-13
Genre: Business & Economics
ISBN: 1136419500

Download CIM Coursebook Marketing Fundamentals 07/08 Book in PDF, ePub and Kindle

BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook 03/04 Marketing Fundamentals

CIM Coursebook 03/04 Marketing Fundamentals
Author: Frank Withey
Publisher: Routledge
Total Pages: 377
Release: 2013-05-13
Genre: Business & Economics
ISBN: 1136005943

Download CIM Coursebook 03/04 Marketing Fundamentals Book in PDF, ePub and Kindle

Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts


CIM Coursebook 06/07 Marketing Fundamentals

CIM Coursebook 06/07 Marketing Fundamentals
Author: Frank Withey
Publisher: Routledge
Total Pages: 394
Release: 2007-07-11
Genre: Business & Economics
ISBN: 1136420908

Download CIM Coursebook 06/07 Marketing Fundamentals Book in PDF, ePub and Kindle

Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings


CIM Coursebook 03/04 Marketing in Practice

CIM Coursebook 03/04 Marketing in Practice
Author: Mike Hyde
Publisher: Routledge
Total Pages: 242
Release: 2012-10-02
Genre: Business & Economics
ISBN: 1136005773

Download CIM Coursebook 03/04 Marketing in Practice Book in PDF, ePub and Kindle

Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts


Marketing Fundamentals 04/05

Marketing Fundamentals 04/05
Author: Marketing Knowledge
Publisher: Routledge
Total Pages: 120
Release: 2005-02-18
Genre: Business & Economics
ISBN: 9780750662857

Download Marketing Fundamentals 04/05 Book in PDF, ePub and Kindle

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured layout aids the learning process and ensures the key points are covered in a succinct and accessible manner. The compact, spiral bound format enables the cards to be carried around easily, the content therefore always being on hand, making them invaluable resources no matter where you are. Features such as diagrams and bulleted lists are used throughout to ensure the key points are displayed as clearly and concisely as possible. Each section begins with a list of learning outcomes and ends with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be easily addressed and memorised. * Written specifically for revision purposes therefore only featuring the key concepts that need to be learned * Carefully designed to enable points to be easily extracted and memorised without clouding them in additional information * Accompanies the CIM Coursebook and MarketingOnline website to provide a complete suite of products to support the CIM qualifications


CIM Coursebook 04/05 Strategic Marketing in Practice

CIM Coursebook 04/05 Strategic Marketing in Practice
Author: Ashok Ranchhod
Publisher: Routledge
Total Pages: 262
Release: 2007-07-11
Genre: Business & Economics
ISBN: 1136421661

Download CIM Coursebook 04/05 Strategic Marketing in Practice Book in PDF, ePub and Kindle

Elsevier/Butterworth-Heinemann’s 2004-2005 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this year’s CIM marketing course. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the Coursebook * Receive regular tutorials on key topics from Marketing Knowledge * Search the Coursebook online for easy access to definitions and key concepts * Access the glossary for a comprehensive list of marketing terms and their meanings


CIM Coursebook 06/07 Marketing in Practice

CIM Coursebook 06/07 Marketing in Practice
Author: Tony Curtis
Publisher: Routledge
Total Pages: 394
Release: 2007-07-11
Genre: Business & Economics
ISBN: 1136420827

Download CIM Coursebook 06/07 Marketing in Practice Book in PDF, ePub and Kindle

Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings


Marketing Fundamentals

Marketing Fundamentals
Author: Geoff Lancaster
Publisher: Routledge
Total Pages: 0
Release: 2005
Genre: Marketing
ISBN: 9780750666442

Download Marketing Fundamentals Book in PDF, ePub and Kindle

Carefully structured to link information directly to the CIM syllabus, this coursebook text offers a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.


CIM Coursebook 03/04 Marketing Environment

CIM Coursebook 03/04 Marketing Environment
Author: Mike Oldroyd
Publisher: Routledge
Total Pages: 415
Release: 2012-10-02
Genre: Business & Economics
ISBN: 1136005625

Download CIM Coursebook 03/04 Marketing Environment Book in PDF, ePub and Kindle

Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts