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Business Hack

Business Hack
Author: John Lee
Publisher: John Wiley & Sons
Total Pages: 229
Release: 2019-02-06
Genre: Business & Economics
ISBN: 1119542294
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Master the online tools available to grow your business and conquer the competition Business Hack is your essential roadmap to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools, including using social media—offering practical steps to create and implement highly effective cyber-marketing campaigns. Thanks to the digital revolution, you no longer need teams of marketing experts and other expensive overheads to build and promote your business. This unique and valuable resource covers everything you need to consider when building your marketing strategy, from established principles of sales to cutting-edge digital techniques. In today’s dynamic business environment, strong and ongoing engagement in social media marketing is no longer an option–it is a necessity. From local craft-based businesses to new tech start-ups and even global multinational corporations, effective cyber-marketing can be instrumental in determining success. A comprehensive digital strategy enables you to compete across all platforms and maintain viability and relevance in the face of intense competition. Following the proven techniques in this essential guide allows you to: Implement powerful social media marketing campaigns to increase revenue and rise above the competition Integrate traditional sales and advertising methods with modern technology to create a comprehensive business marketing strategy Identify future trends to stay ahead of the technology curve and capitalize on new opportunities. Learn the skills used by successful entrepreneurs and respected experts in online marketing The Internet and rise of digital media have changed the rules of business and marketing. It is now possible for small and new businesses to compete and thrive in the global marketplace through intelligent use of digital and social media marketing. Business Hack provides the tools and knowledge necessary to succeed in the 21st century.

Small Business Hacks

Small Business Hacks
Author: Barry Moltz
Publisher:
Total Pages: 200
Release: 2017-10-21
Genre:
ISBN: 9781628654431
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Running a small business is hard and confusing. Most entrepreneurs start a company to solve a problem and just want to focus on doing only that. Unfortunately, starting a business gets in the way and everything that comes along with it. Like: �Marketing �Sales �Customer Service �Employees, Freelancers and Vendors �Money and Finance This book solves that problem. It is a simple guide for anyone in a small business to be able to accomplish one of these tasks in five steps or less. No more angst over the issue or searching for the solution on the web. These 100 small business hacks are your shortcut to success. We assemble these after our combine 50 years in business both as small business owners ourselves and as journalists interviewing thought leaders about their path to prosperity. It has never been easier to start a business, but with so much competition moving at the speed of the internet, it has also never been so easy to fail. This does not have to be you. This book is not meant to be read from beginning to end. Jump to the problem that you need to solve and get started. Keep this guide nearby on your desk, your tablet, smart phone or under your pillow. It will allow you to quickly bust through most problems you will encounter and leave more time to do what you love at your company.

Disrupt-It-Yourself

Disrupt-It-Yourself
Author: Simone Bhan Ahuja
Publisher: HarperCollins Leadership
Total Pages: 251
Release: 2019-01-29
Genre: Business & Economics
ISBN: 1595540725
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Discover eight dynamic principles to help innovation flourish from within. The shelf life of well-established companies keeps shrinking as new entrants replace old ones in rapid succession. Even brands that seemed invincible only a few years ago are in danger of being disrupted by fast-moving startups. In this unprecedented environment, how can any business stay ahead of the market? Companies can no longer assume innovation will “just happen”—it must be seeded, grown, and successfully harvested. They must disrupt themselves. In Disrupt-It-Yourself, bestselling author and innovation expert Simone Ahuja guides readers through the DIY (Disrupt-It-Yourself) system that will sustain innovation and retain DIYers, the employees—or intrapreneurs—most committed to solving the problems of the future, even if it means moving far beyond “business as usual.” Based on her experience working with Fortune 500 companies and extensive research, Ahuja identifies the intrapreneurial archetype and presents eight new principles to foster a DIY mindset and action plan. In a clear, concise style with expert advice and real-world examples, this book provides a new lens to help companies become faster and more fluid, offers easy options to tailor the system to each company’s unique circumstances, and presents strategic lessons—from Keep It Frugal to Make It Permission-less—that open up the full spectrum of innovation and make it sustainable. Using the DIY approach, organizations can build their ability to innovate and create an approach for growth that harnesses the creativity and knowledge of employees at every level.

Hacking Growth

Hacking Growth
Author: Sean Ellis
Publisher: Currency
Total Pages: 320
Release: 2017-04-25
Genre: Business & Economics
ISBN: 0451497228
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The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn’t explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies’ extraordinary rise. That methodology is called Growth Hacking, and it’s practitioners include not just today’s hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers. Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.

Entrepreneurial Hacks

Entrepreneurial Hacks
Author: Karl R Lapan
Publisher: AuthorHouse
Total Pages: 362
Release: 2021-05-04
Genre:
ISBN: 9781665524537
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Wikipedia defines a hack as "any trick, shortcut, skill, or novelty method that increases productivity and efficiency, in all walks of life." Entrepreneurial Hacks: Practical Insights for Business Builders was written to provide inspiration, knowledge, encouragement, and companionship to you along your entrepreneurial journey. By design, this book focuses on shortcuts to reduce the "noise" and aperture. By doing so, you can increase your opportunities for upskilling, forming new habits, and making better and more effective life and business choices. My sincere hope is this book will inspire you to be better. I hope that you choose better. Only through better leadership, better innovation, better customer experiences, better learning opportunities, better citizenship, better engagement with our calling, and better relationships can we truly become the best version of ourselves. This aspiration is my goal for all of us, including myself.

50 Easy Business Hacks to Increase Your Sales Today

50 Easy Business Hacks to Increase Your Sales Today
Author: Thomas Rutledge
Publisher: Lulu.com
Total Pages: 80
Release: 2018-10-26
Genre: Business & Economics
ISBN: 0359186734
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This book has 50 different ideas that you can use to help you to increase your sales. The tips are easy to implement and can produce a sales increase without cost.

Hacking Leadership

Hacking Leadership
Author: Mike Myatt
Publisher: John Wiley & Sons
Total Pages: 212
Release: 2013-11-26
Genre: Business & Economics
ISBN: 1118817354
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Hacking Leadership is Mike Myatt's latest leadership book written for leaders at every level. Leadership isn't broken, but how it's currently being practiced certainly is. Everyone has blind spots. The purpose of Hacking Leadership is to equip leaders at every level with an actionable framework to identify blind spots and close leadership gaps. The bulk of the book is based on actionable, topical leadership and management hacks to bridge eleven gaps every business needs to cross in order to create a culture of leadership: leadership, purpose, future, mediocrity, culture, talent, knowledge, innovation, expectation, complexity, and failure. Each chapter: Gives readers specific techniques to identify, understand, and most importantly, implement individual, team and organizational leadership hacks. Addresses blind spots and leverage points most leaders and managers haven’t thought about, which left unaddressed, will adversely impact growth, development, and performance. All leaders have blind-spots (gaps), which often go undetected for years or decades, and sadly, even when identified the methods for dealing with them are outdated and ineffective – they need to be hacked. Showcases case studies from the author’s consulting practice, serving as a confidant with more than 150 public company CEOs. Some of those corporate clients include: AT&T, Bank of America, Deloitte, EMC, Humana, IBM, JP Morgan Chase, Merrill Lynch, PepsiCo, and other leading global brands. Hacking Leadership offers a fresh perspective that makes it easy for leaders to create a roadmap to identify, refine, develop, and achieve their leadership potential--and to create a more effective business that is financially solvent and professionally desirable.

Hacking Work

Hacking Work
Author: Bill Jensen
Publisher: Penguin
Total Pages: 272
Release: 2010-09-23
Genre: Business & Economics
ISBN: 1101443499
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Why work harder than you have to? One manager kept his senior execs happy by secretly hacking into the company's database to give them the reports they needed in one third of the time. Hacking is a powerful solution to every stupid procedure, tool, rule, and process we are forced to endure at the office. Benevolent hackers are saving business from itself. It would be so much easier to do great work if not for lingering bureaucracies, outdated technologies, and deeply irrational rules and procedures. These things are killing us. Frustrating? Hell, yes. But take heart-there's an army of heroes coming to the rescue. Today's top performers are taking matters into their own hands: bypassing sacred structures, using forbidden tools, and ignoring silly corporate edicts. In other words, they are hacking work to increase their efficiency and job satisfaction. Consultant Bill Jensen teamed up with hacker Josh Klein to expose the cheat codes that enable people to work smarter instead of harder. Once employees learn how to hack their work, they accomplish more in less time. They cut through red tape and circumvent stupid rules. For instance, Elizabeth's bosses wouldn't sign off on her plan to improve customer service. So she made videotapes of customers complaining about what needed fixing and posted them on YouTube. Within days, public outcry forced senior management to reverse its decision. Hacking Work reveals powerful technological and social hacks and shows readers how to apply them to sidestep bureaucratic boundaries and busywork. It's about making the system work for you, not the other way around, so you can take control of your workload, increase your productivity, and help your company succeed-in spite of itself.

Hack the Entrepreneur

Hack the Entrepreneur
Author: Jon Nastor
Publisher:
Total Pages: 0
Release: 2015-12-12
Genre:
ISBN: 9781519678324
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In Hack the Entrepreneur: how to stop procrastinating, build a business, and do work that matters, Jonny Nastor will be your personal mastermind, coach, and mentor as he gives you the guidance and kick in the ass you need today.You Should Read This Book...If you are stuck and don't know what to do next...If you want to control your destiny...If you want to design a lifestyle that puts you in control of your time and income, this book is for you...If you want to do work that matters...If you want to work on projects that make a real impact and have meaning to you and others, this book will let you discover your true value...If you want the freedom to travel...If the idea of working on your business while traveling the world makes you smile, digital entrepreneurship and Hack the Entrepreneur is for you.What You Will Learn1. Getting StartedThere are similar obstacles we all face or have faced when getting started in business. Once we've broken through and started, we all wish we could've started sooner. Now you can.3. IdeasIf right now you are struggling to come up with a great business idea, don't worry: this section has you covered.5. GrowthOnce you have mastered the initial four sections, you will be ready to find and enjoy true growth. This is where you, your ideas, and your business will grow and scale way beyond you.2. MindsetThere is an endless amount of tactics and strategies you can use to start and grow your business, but without the proper mindset you will never achieve the level of success you deserve. This section will help you form that mindset.4. Being WrongAs entrepreneurs, one of our greatest struggles is the fear of being wrong, making mistakes, and failing. This section is laid out to walk you through how to be wrong in your business, as well as how to use your mistakes to learn, grow, and catapult yourself to new heights.

Hack Proofing Your E-commerce Web Site

Hack Proofing Your E-commerce Web Site
Author: Syngress
Publisher: Elsevier
Total Pages: 689
Release: 2001-05-15
Genre: Computers
ISBN: 0080478107
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From the authors of the bestselling Hack Proofing Your Network! Yahoo!, E-Bay, Amazon. Three of the most popular, well-established, and lavishly funded Web sites in existence, yet hackers managed to penetrate their security systems and cripple these and many other Web giants for almost 24 hours. E-Commerce giants, previously thought to be impenetrable are now being exposed as incredibly vulnerable. This book will give e-commerce architects and engineers insight into the tools and techniques used by hackers to compromise their sites. The security of e-commerce sites is even more imperative than non-commerce sites, because the site has the added responsibility of maintaining the security of their customer's personal and financial information. Hack Proofing Your E-Commerce Site will provide computer architects and engineers all of the information they need to design and implement security measures. * Heightened media awareness of malicious attacks against "secure" sites guarantees a wide audience * Uses forensics-based analysis to give the reader insight to the mind of a hacker. This understanding is crucial for security professionals to defend against attacks