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Business Development For Dummies

Business Development For Dummies
Author: Anna Kennedy
Publisher: John Wiley & Sons
Total Pages: 439
Release: 2015-04-20
Genre: Business & Economics
ISBN: 1118962710
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Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer life cycle, this book helps owners and managers ensure a focus on growth through effective customer nurturing and management. It's not just sales! In-depth coverage also includes strategy, marketing, client management, and partnerships/alliances, helping you develop robust business practices that can be used every day. You'll learn how to structure, organise, and execute an effective development plan, with step-by-step expert guidance. Realising that you can't just "hire a sales guy" and expect immediate results is one of the toughest lessons small business CEOs have to learn. Developing a business is about more than just gaining customers – it's about integrating every facet of your business in an overarching strategy that continually works toward growth. Business Development For Dummies provides a model, and teaches you what you need to know to make it work for your business. Learn the core concepts of business development, and how it differs from sales Build a practical, step-by-step business development strategy Incorporate marketing, sales, and customer management in general planning Develop and implement a growth-enhancing partnership strategy Recognising that business development is much more than just sales is the first important step to sustained growth. Development should be daily – not just when business starts to tail off, or you fall into a cycle of growth and regression. Plan for growth, and make it stick – Business Development For Dummies shows you how.

New Product Development For Dummies

New Product Development For Dummies
Author: Robin Karol
Publisher: John Wiley & Sons
Total Pages: 395
Release: 2011-02-14
Genre: Business & Economics
ISBN: 1118051289
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The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now. Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service. And you get a frank, in-depth appraisal of the most challenging issues facing new product developers today, including the need to collaborate with global partners, optimizing technology development for a 21st century marketplace, getting start-up capital in an increasingly competitive environment, and much more. Key topics covered include: Developing a winning NPD strategy Generating bold new ideas for products and services Understanding what your customers really want Keeping projects on track, on budget, and on-time Building effective cross-functional teams Planning and executing a blockbuster launch Collaborating with global partners Maximizing your chances for success No matter what size or type of business you’re in, this book provides you with an unbeatable competitive advantage in the booming global marketplace for new products and services.

Business Development

Business Development
Author: David Butler
Publisher: Routledge
Total Pages: 204
Release: 2001
Genre: Business & Economics
ISBN: 0750652470
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Business Development shows how to make the most of the stages of growth most businesses pass through at some point. It shows how to deal with the different types of problems that are encountered during this process.

Strategic Planning For Dummies

Strategic Planning For Dummies
Author: Erica Olsen
Publisher: John Wiley & Sons
Total Pages: 389
Release: 2011-03-03
Genre: Business & Economics
ISBN: 1118050568
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If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in. Written by Erica Olsen, founder and President of a business development firm that helps entrepreneurial-minded businesses plan for a successful future, this handy guide covers all the basics, including: How a strategic plan is different than a business plan Establishing a step-based planning process Planning for and encouraging growth Taking a long-view of your organization Evaluating past performance Defining and refining your mission, values, and vision Sizing up your current situation Examining your industry landscape Setting your strategic priorities Planning for unknown contingencies If you’re in business, you have to plan for everything — especially if you intend your business to grow. Whether you’re planning for a small business, large conglomerate, nonprofit, or even a government agency, this book has the planning specifics you need for your organization. Step-by-step, you’ll learn how to lay the foundations for a plan, understand how your plan will affect your business, form planning teams, discover what your strengths are, see where you are, and, finally, plan where you’re going. And there’s much more: Learn to analyze business trends that will determine your business’s future Set measurable, realistic goals that you can plan for and achieve Make strategic planning a habitual part of the organization Prioritize multiple strategies that you can implement simultaneously Set a defining vision for the organization that guides all your planning and strategy This friendly, simple guide puts the power of strategic planning in the palm of your hand. For small businesses that can’t afford to hire strategic planning consultants, it’s even more imperative. Careful, constant planning is the only way to handle an uncertain business future. With this book, you’ll have all the step-by-step guidance you need to ensure you’re ready for anything that comes.

What, Exactly, Is Business Development?

What, Exactly, Is Business Development?
Author: Scott Pollack
Publisher:
Total Pages: 66
Release: 2018-02
Genre:
ISBN: 9781521770504
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Business Development is not just a sexy job title - it's a growth tool for companies. The only problem is, everyone expects you to learn "how to do BD" on the job.You can spend years figuring out what makes for successful partnerships, or you can learn a proven framework for thinking about and pursuing business development opportunities from a renowned expert. "What, Exactly, Is Business Development" provides exactly that.Over a 15+ year career, spanning companies ranging from American Express to WeWork, Scott Pollack has made all the mistakes, learned all the lessons, and has figured out the right way to do Business Development. He's taught hundreds of students in live workshops across the world, and now he's bringing those lessons to you in this book.TESTIMONIALS:"Whether you've been working in business development for years or are just starting out, this book is a blueprint that will ensure you maximize growth"FRANCIS LOBO, Chief Revenue Officer, WeWork"Scott's work is an essential read for those in, looking to break into, or have a better understanding of Business Development."KENNY HERMAN, Vice President, Business Development, Shutterstock"It's great to see Scott sharing what he's learned in this excellent primer on modern Business Development"CHRIS FRALIC, Partner, First Round Capital

Effective Business Development Guide For Novices And Dummies

Effective Business Development Guide For Novices And Dummies
Author: John Silva
Publisher:
Total Pages: 64
Release: 2021-04-03
Genre:
ISBN:
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In thе ѕіmрlеѕt terms, buѕіnеѕѕ dеvеlорmеnt саn be ѕummаrіzеd as the іdеаѕ, initiatives, аnd activities thаt hеlр make a buѕіnеѕѕ bеttеr. This іnсludеѕ іnсrеаѕіng rеvеnuеѕ, grоwth іn tеrmѕ of business еxраnѕіоn, іnсrеаѕіng рrоfіtаbіlіtу by building strategic раrtnеrѕhірѕ and mаkіng ѕtrаtеgіс business decisions."Business Development Executive," "Mаnаgеr of Buѕіnеѕѕ Development," аnd "VP, Buѕіnеѕѕ Development" аrе all impressive jоb tіtlеѕ оftеn hеаrd іn buѕіnеѕѕ organizations. Sаlеѕ, ѕtrаtеgіс іnіtіаtіvеѕ, business раrtnеrѕhірѕ, market development, buѕіnеѕѕ expansion, and mаrkеtіng-аll оf these fіеldѕ аrе іnvоlvеd in buѕіnеѕѕ dеvеlорmеnt but are оftеn mіxеd uр аnd mіѕtаkеnlу vіеwеd as thе ѕоlе funсtіоn оf buѕіnеѕѕ dеvеlорmеnt.

Starting a Business All-in-One For Dummies

Starting a Business All-in-One For Dummies
Author: Eric Tyson
Publisher: John Wiley & Sons
Total Pages: 663
Release: 2022-04-12
Genre: Business & Economics
ISBN: 1119868564
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All the essential information in one place Starting a Business All-in-One For Dummies, 3rd Edition is a treasure trove of useful information for new and would-be business owners. With content compiled from over ten best-selling For Dummies books, this guide will help with every part of starting your own business—from legal considerations to business plans, bookkeeping, and beyond. Whether you want to open a franchise, turn your crafting hobby into a money-maker, or kick off the next megahit startup, everything you need can be found inside this easy-to-use guide. This book covers the foundations of accounting, marketing, hiring, and achieving success in the first year of business in any industry. You'll find toolkits for doing all the paperwork, plus expert tips for how to make it work, even when the going is rough. Access six books in one, covering the whole process of starting and running a new business Learn how to easily jump the hurdles that many new business owners face Tackle taxes, determine the best business model for you, and create a solid plan Keep the engine running with marketing tips, accounting ideas, and the basics on how to be a manager This book is perfect for any new or veteran entrepreneur looking to build a business from the ground up.

Starting a Business For Dummies

Starting a Business For Dummies
Author: Colin Barrow
Publisher: John Wiley & Sons
Total Pages: 54
Release: 2014-10-27
Genre: Business & Economics
ISBN: 1118837347
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Starting your own UK business is an exciting - and challenging - time. This updated edition of the startup classic shows you how to build a business agile enough to take advantage of emerging trends and opportunities, and sturdy enough to weather any storm. Packed with real-life examples and links to hundreds of valuable resources, Starting a Business For Dummies, 4th UK Edition gives you what you need to make the leap from employee to successful entrepreneur with confidence. All your favourite, trusted content has been updated including: Laying the groundwork and testing the feasibility of your business idea Writing a winning business plan and finding funding How to operate effectively, including managing your finances and employing people Growing your business and improving performance New content includes: The latest funding schemes, including government funding and crowdfunding Tendering for public sector work Avoiding business cyber-crime Franchising and pop ups Exporting (the government has set a target of doubling the number of exporting companies by 2020) Environmental impact (a recent survey found 77% of SMEs wanted to know how to measure and improve their environmental impact)

Business Succession Planning For Dummies

Business Succession Planning For Dummies
Author: Arnold Dahlke
Publisher: John Wiley & Sons
Total Pages: 279
Release: 2012-04-10
Genre: Business & Economics
ISBN: 1118095146
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The fast and easy way to get a handle on business succession planning While the demand for effective managers continues to grow, the retirement of baby boomers is producing a sharp decline in the ranks of available management personnel. In addition, the executives of the future are expected to be more sophisticated in order to develop and lead new global and technological initiatives. For these reasons, strategic and often long-sighted succession planning for the eventual replacement of managers at all levels has reached a critical level. Business Succession Planning For Dummies aids managers, human resource professionals, and upper management in cultivating and retaining their existing employees to ensure the availability and capability of persons to assume leadership roles in the future. In plain English, it prepares business owners to ask the difficult questions when it comes to developing a working succession plan for their businesses key positions. This book also offers information on how to retain and train personnel within an organization so that a more seamless transition can be made when a senior leader or other important personnel retires or leaves the organization. How to retain and train personnel for a more seamless transition Easy-to-follow guidance on developing a working succession plan Tips to create a plan to save time, money, knowledge, and clients by hiring from within If you're a manager or human resources professional looking to develop a working succession plan, this hands-on, friendly guide has you covered.

Business Plans Kit For Dummies

Business Plans Kit For Dummies
Author: Steven D. Peterson
Publisher: John Wiley & Sons
Total Pages: 386
Release: 2011-01-19
Genre: Business & Economics
ISBN: 1119997496
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Whether you’re a business beginner with big ideas or an established company looking to review you plans in a changing business environment this practical, user friendly guide gives you everything you need to get started. Complete with an interactive CD packed with planning templates including; planning documents, forms, financial worksheets, checklists, operation surveys and customer profiles in both Word and PDF formats you’ll be armed with all you need to kick start the planning process and create a winning business plan that suits you and your long-term business vision. Business Plans Kit For Dummies includes UK specific information on: UK business practice Currency UK business and financial institutions and advisory services UK taxation and VAT Partnerships and Limited company information UK legal practice, contractual considerations and insurance matters UK specific forms UK specific case studies New content covering online business opportunities and resources, alternative ways in to business including franchising, network marketing and buy outs, research methods and choosing suppliers and outsourcing will all be added to the UK edition. Table of Contents: Part I: Laying the Foundation for Your Plan Chapter 1: Starting Your Planning Engine Chapter 2: Generating a Great Business Idea Chapter 3: Defining Your Business Purpose Part II: Developing Your Plan’s Components Chapter 4: Understanding Your Business Environment Chapter 5: Charting Your Strategic Direction Chapter 6: Describing Your Business and Its Capabilities Chapter 7: Crafting Your Marketing Plan Chapter 8: Deciphering and Presenting Part III: Tailoring a Business Plan to Fit Your Needs Chapter 9: Planning for a One-Person Business Chapter 10: Planning for a Small Business Chapter 11: Planning for an Established Business Chapter 12: Planning for a Not for profit Nonprofit Organization Chapter 13: Planning for an E-Business Part IV: Making the Most of Your Plan Chapter 14: Putting Your Plan Together Chapter 15: Putting Your Plan to Work Part V: The Part of Tens Chapter 16: Ten Signs That Your Plan Might Need an Overhaul Chapter 17: Ten Ways to Evaluate a New Business Idea Chapter 18: Ten Ways to Fund Your Business Plan Chapter 19: Ten Sources of Vital Information to underpin your Business Plan Chapter 20: Ten Ways to Use Your Business Plan Note: CD files are available to download when buying the eBook version