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Building Digital Products (2nd Edition)

Building Digital Products (2nd Edition)
Author: Alex Mitchell
Publisher:
Total Pages: 206
Release: 2019-12-17
Genre:
ISBN: 9781672858434
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**2nd Edition** Building Digital Products has been completely refreshed with new stories, new lessons/activities, and more! Building Digital Products is designed for the new Product Manager who feels in way over their head, the experienced Product Manager looking to step up his or her game, and the expert Product Manager who understands that there is always more to learn. Building Digital Products maps the full development cycle from problem identification to selling your solution to understanding the right data to track. Additionally, the book includes supplemental sections on the top 100 tools for the Product Owner, an "Agile Urban Dictionary", and a case study on a real digital product build. Step out of your comfort zone and into the world of the Product Manager with Building Digital Products.

INSPIRED

INSPIRED
Author: Marty Cagan
Publisher: John Wiley & Sons
Total Pages: 370
Release: 2017-11-17
Genre: Business & Economics
ISBN: 111938754X
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How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.

Building Digital Libraries, Second Edition

Building Digital Libraries, Second Edition
Author: Kyle Banerjee
Publisher: American Library Association
Total Pages: 264
Release: 2018-12-20
Genre: Language Arts & Disciplines
ISBN: 083891635X
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Whether you’re embarking on the challenge of building a digital collection from scratch, or simply need to understand the conceptual and technical challenges of constructing a digital library, this top-to-bottom resource is the ideal guidebook to keep at your side, especially in this thoroughly updated and reworked edition. Demonstrating how resources are created, distributed, and accessed, and how librarians can keep up with the latest technologies for successfully completing these tasks, its chapters walk you step-by-step through every stage. Demystifying core technologies and workflows, this book comprehensively covers needs assessment and planning for a digital repository;choosing a platform;acquiring, processing, classifying, and describing digital content;storing and managing resources in a digital repository;digital preservation;technologies and standards useful to digital repositories, including XML, the Portland Common Data Model, metadata schema such as Dublin Core, scripting using JSON and REST, linked open data, and automated metadata assignment;sharing data and metadata;understanding information-access issues, including digital rights management; andanalyzing repository use, planning for the future, migrating to new platforms, and accommodating new types of data. This book will thoroughly orient LIS students and others new to the world of digital libraries, and also ensure that current professionals have the knowledge and guidance necessary to construct a digital repository from its inception.

Building Digital Products

Building Digital Products
Author: Alex Mitchell
Publisher:
Total Pages: 154
Release: 2016-01-19
Genre:
ISBN: 9781522824930
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Building Digital Products is designed for the new Product Owner who feels in way over their head, the experienced Product Owner looking to step up his or her game, and the expert product owner who understands that there is always more to learn. Building Digital Products maps the full development cycle from problem identification to selling your solution to understanding the right data to track. Additionally, the book includes supplemental sections on the top 100 tools for the Product Owner, an "Agile Urban Dictionary", and a case study on a real digital product build. Step out of your comfort zone and into the world of the Product Owner with Building Digital Products.

Strategize: Product Strategy and Product Roadmap Practices for the Digital Age

Strategize: Product Strategy and Product Roadmap Practices for the Digital Age
Author: Roman Pichler
Publisher: Pichler Consulting
Total Pages: 227
Release: 2022-09-07
Genre: Business & Economics
ISBN: 0993499279
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Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age, 2nd edition. Using a wide range of proven techniques and tools, product management expert Roman Pichler explains how to create a winning product strategy and actionable roadmap. Comprehensive and insightful, the book will enable you to make the right strategic decisions in today’s dynamic digital age. If you work as a product manager, Scrum product owner, product portfolio manager, head of product, or product coach, then this book is for you. What you will learn: * Create an inspiring vision for your product. * Develop a product strategy that maximises the chances of launching a winning product. * Successfully adapt the strategy across the product life cycle to achieve sustained product success. * Measure the value your product creates using the right key performance indicators (KPIs). * Build an actionable outcome-based product roadmap that aligns stakeholders and directs the product backlog. * Regularly review the product strategy and roadmap and keep them up-to-date. Written in an engaging and easily accessible style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products. This second, revised, and extended edition offers new concepts, more tools, and additional tips and examples. Praise for Strategize: "Strategize offers a comprehensive approach to product strategy using the latest practices geared specifically to digital products. Not just theory, the book is chock-full of real-world examples, making it easier to apply the principles to your company and products. Strategize is essential reading for everyone in charge of products: product executives, product managers, and product owners." Steve Johnson, Founder at Under10 Consulting. "Whether you are new to product management or an experienced practitioner, Strategize is a must read. You are guaranteed to get new ideas about how to develop or improve your product strategy and how to execute it successfully. It’s an essential addition to every product manager’s reading list." Marc Abraham, Senior Group Product Manager at Intercom.

Branding in a Digital World

Branding in a Digital World
Author: Hilary JM Topper MPA
Publisher: iUniverse
Total Pages: 215
Release: 2019-11-21
Genre: Business & Economics
ISBN: 1532087470
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How can you stand out? How do you take your passion and turn it into profit? In Branding in a Digital World, author Hilary JM Topper discusses how branding your business – from your overall image to messaging – is paramount to its success. In this hands-on workbook, she will help you build a brand, market it effectively across digital media, and ultimately, get a strong return on investment. Topper, an expert in branding and digital communications, walks you step-by-step through the process and helps you get the results you desire. She teaches you how to: • build an integrated marketing plan. • use social media marketing. • recruit ambassadors for your brand. • integrate IoT and wearable tech. • create compelling blog and social content. • increase your SEO. • use public relations, direct mail, and email marketing to tie together the entire process. With special sections on fake news, nonprofit management, and more, Branding in a Digital World offers a complete guide to help you learn to better market your product or service so you can gain a competitive edge.

Design For Kids

Design For Kids
Author: Debra Levin Gelman
Publisher: Rosenfeld Media
Total Pages: 248
Release: 2014-07-08
Genre: Design
ISBN: 1933820438
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Emotion. Ego. Impatience. Stubbornness. Characteristics like these make creating sites and apps for kids a daunting proposition. However, with a bit of knowledge, you can design experiences that help children think, play, and learn. With Design for Kids, you'll learn how to create digital products for today's connected generation.

Design Sprint

Design Sprint
Author: Richard Banfield
Publisher:
Total Pages:
Release: 2015
Genre: COMPUTERS
ISBN: 9781491923160
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Annotation In the world of digital products, the future is difficult to predict and success requires reducing the risk of failure. This book codifies and captures a common language and process for design sprints, making them accessible to anyone, and enabling businesses and teams to build products that are successful.

How to Build a Digital Library

How to Build a Digital Library
Author: Ian H. Witten
Publisher: Morgan Kaufmann
Total Pages: 655
Release: 2009-11-09
Genre: Computers
ISBN: 0080890393
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How to Build a Digital Library reviews knowledge and tools to construct and maintain a digital library, regardless of the size or purpose. A resource for individuals, agencies, and institutions wishing to put this powerful tool to work in their burgeoning information treasuries. The Second Edition reflects developments in the field as well as in the Greenstone Digital Library open source software. In Part I, the authors have added an entire new chapter on user groups, user support, collaborative browsing, user contributions, and so on. There is also new material on content-based queries, map-based queries, cross-media queries. There is an increased emphasis placed on multimedia by adding a "digitizing" section to each major media type. A new chapter has also been added on "internationalization," which will address Unicode standards, multi-language interfaces and collections, and issues with non-European languages (Chinese, Hindi, etc.). Part II, the software tools section, has been completely rewritten to reflect the new developments in Greenstone Digital Library Software, an internationally popular open source software tool with a comprehensive graphical facility for creating and maintaining digital libraries. Outlines the history of libraries on both traditional and digital Written for both technical and non-technical audiences and covers the entire spectrum of media, including text, images, audio, video, and related XML standards Web-enhanced with software documentation, color illustrations, full-text index, source code, and more

Designing for the Digital Age

Designing for the Digital Age
Author: Kim Goodwin
Publisher: John Wiley & Sons
Total Pages: 770
Release: 2011-03-25
Genre: Computers
ISBN: 1118079884
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Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.