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Building Digital Products (2nd Edition)

Building Digital Products (2nd Edition)
Author: Alex Mitchell
Publisher:
Total Pages: 206
Release: 2019-12-17
Genre:
ISBN: 9781672858434
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**2nd Edition** Building Digital Products has been completely refreshed with new stories, new lessons/activities, and more! Building Digital Products is designed for the new Product Manager who feels in way over their head, the experienced Product Manager looking to step up his or her game, and the expert Product Manager who understands that there is always more to learn. Building Digital Products maps the full development cycle from problem identification to selling your solution to understanding the right data to track. Additionally, the book includes supplemental sections on the top 100 tools for the Product Owner, an "Agile Urban Dictionary", and a case study on a real digital product build. Step out of your comfort zone and into the world of the Product Manager with Building Digital Products.

Designing for Sustainability

Designing for Sustainability
Author: Tim Frick
Publisher: "O'Reilly Media, Inc."
Total Pages: 336
Release: 2016-08-23
Genre: Computers
ISBN: 1491935723
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Pixels use electricity, and a lot of it. If the Internet were a country, it would be the sixth largest in terms of electricity use. That’s because today’s average web page has surpassed two megabytes in size, leading to slow load times, frustrated users, and a lot of wasted energy. With this practical guide, your web design team will learn how to apply sustainability principles for creating speedy, user-friendly, and energy-efficient digital products and services. Author Tim Frick introduces a web design framework that focuses on four key areas where these principles can make a difference: content strategy, performance optimization, design and user experience, and green hosting. You’ll discover how to provide users with a streamlined experience, while reducing the environmental impact of your products and services. Learn why 90% of the data that ever existed was created in the last year Use sustainability principles to innovate, reduce waste, and function more efficiently Explore green hosting, sustainable business practices, and lean/agile workflows Put the right things in front of users at precisely the moment they need them—and nothing more Increase site search engine visibility, streamline user experience, and make streaming video more efficient Use Action Items to explore concepts outlined in each chapter

Designing for the Digital Age

Designing for the Digital Age
Author: Kim Goodwin
Publisher: John Wiley & Sons
Total Pages: 770
Release: 2011-03-25
Genre: Computers
ISBN: 1118079884
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Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.

Designing Connected Content

Designing Connected Content
Author: Carrie Hane
Publisher: New Riders
Total Pages: 256
Release: 2017-12-06
Genre: Computers
ISBN: 0134764048
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With digital content published across more channels than ever before, how can you make yours easy to find, use, and share? Is your content ready for the next wave of content platforms and devices? In Designing Connected Content, Mike Atherton and Carrie Hane share an end-to-end process for building a structured content framework. They show you how to research and model your subject area based on a shared understanding of the important concepts, and how to plan and design interfaces for mobile, desktop, voice, and beyond. You will learn to reuse and remix your valuable content assets to meet the needs of today and the opportunities of tomorrow. Discover a design method that starts with content, not pixels. Master the interplay of content strategy, content design, and content management as you bring your product team closer together and encourage them to think content first. Learn how to Model your content and its underlying subject domain Design digital products that scale without getting messy Bring a cross-functional team together to create content that can be efficiently managed and effectively delivered Create a framework for tackling content overload, a multitude of devices, constantly changing design trends, and siloed content creation

INSPIRED

INSPIRED
Author: Marty Cagan
Publisher: John Wiley & Sons
Total Pages: 370
Release: 2017-11-17
Genre: Business & Economics
ISBN: 111938754X
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How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.

Building Digital Experience Platforms

Building Digital Experience Platforms
Author: Shailesh Kumar Shivakumar
Publisher: Apress
Total Pages: 387
Release: 2019-01-31
Genre: Architecture
ISBN: 148424303X
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Use digital experience platforms (DXP) to improve your development productivity and release timelines. Leverage the pre-integrated feature sets of DXPs in your organization's digital transformation journey to quickly develop a personalized, secure, and robust enterprise platform. In this book the authors examine various features of DXPs and provide rich insights into building each layer in a digital platform. Proven best practices are presented with examples for designing and building layers. A special focus is provided on security and quality attributes needed for business-critical enterprise applications. The authors cover modern and emerging digital trends such as Blockchain, IoT, containers, chatbots, artificial intelligence, and more. The book is divided into five parts related to requirements/design, development, security, infrastructure, and case study. The authors employ proven real-world methods, best practices, and security and integration techniques derived from their rich experience. An elaborate digital transformation case study for a banking application is included. What You'll Learn Develop a digital experience platform from end to endUnderstand best practices and proven methods for designing overall architecture, user interface and integration components, security, and infrastructureStudy real-world cases, including an elaborate digital transformation building an enterprise platform for a banking applicationKnow the open source tools and technology frameworks that can be used to build DXPs Who This Book Is For Web developers, full stack developers, digital enthusiasts, digital project managers, and architects

Designed for Digital

Designed for Digital
Author: Jeanne W. Ross
Publisher: MIT Press
Total Pages: 205
Release: 2021-09-21
Genre: Business & Economics
ISBN: 0262542765
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One of Forbes's Top Ten Technology Books of the Year How to redesign ‘big, old’ companies for digital success—featuring a survey of 300+ business leaders and 30+ global organizations, including Amazon, Uber, LEGO, Toyota North America, Philips, and USAA. Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success through 5 key building blocks: • Shared Customer Insights • Operational Backbone • Digital Platform • Accountability Framework • External Developer Platform In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions—and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy. Designed for Digital offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on 5 years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.

Digital Product Blueprint

Digital Product Blueprint
Author: Nathan George
Publisher: Createspace Independent Publishing Platform
Total Pages: 100
Release: 2017-03-22
Genre:
ISBN: 9781544845661
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Learn How To Make Money Online With Digital Products New opportunities make it easier to start an online business these days. However, there is a lot of confusion out there and the misleading information could leave you overwhelmed with "information overload". Digital Product Blueprint cuts through the fluff and heads directly to one of the fastest ways you can start making money online today. You don't even need to have a website and deal with the challenge of generating your own traffic to start making money online these days. Previous Methods Now Take Longer A few years ago it was easier to start making money online from a blog or a niche website as an affiliate marketer. However, it takes longer now to gain traction as a new affiliate marketer due to oversaturation and constant Google algorithm updates making it harder for new websites to rank and get noticed. A Faster Way To Make Money Online For A Beginner Creating your own information product is currently one of the fastest ways to start making money online. You don't even have to create a website to start earning online these days hence it is actually easier to make money online now, but by doing things differently. Create Assets That Make You Passive Income With a digital product, you create it once and it generates passive income for you for the rest of its lifecycle. With each information product you create, you're adding assets to your portfolio, making you even more passive income. You Don't Need To Be A Guru Or An Expert One of the biggest perceived roadblocks many people face when it comes to creating an information product is the belief that they need to be an "authority" on something. The reality is that the roadblock is just an illusion! To create helpful content you just need to know more about the subject matter than your target audience does and hence they can learn something from you. In fact, they may find it easier to learn from someone like you rather than a "guru" who may be too advanced and unable to relate to their needs. The best people to learn from are those who are just slightly ahead of you on a particular path. What You'll Get From This Book: How to find profitable niches for your information products using proven research and selection methods. This ensures you create products that actually sell. Proven techniques for how to communicate your ideas effectively. How to create your content fast using some of the best techniques and tools in the industry. How to choose a name that sells your information product for you. How to sell information products without creating a website or worrying about generating traffic. A step-by-step guide for how to set up your website, if you choose to sell your information product from your own site. How to use online marketplaces like ClickBank and JVZoo to process payments and handle all customer orders. How to generate traffic to your website using proven and evergreen methods. Scroll up and click the Look Inside feature on the top left-hand side of the page and get started today!

The Business of Digital Publishing

The Business of Digital Publishing
Author: Frania Hall
Publisher: Routledge
Total Pages: 259
Release: 2013-06-26
Genre: Social Science
ISBN: 1135075883
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Responding to the growth of digital products and the commercial imperative to build new digital businesses, The Business of Digital Publishing offers a comprehensive introduction to the development of digital products in the book and journal industries. This textbook provides background to the main technological development that have influenced the growth of digital publishing, introducing students to the key terms and concepts that make digital publishing possible. Exploring four key publishing sectors: professional reference, academic, education and consumer, this book explains the context for the digital developments in each area and looks at the growth of new business models and the future challenges faced by each sector. It also addresses the key issues that face the industry as a whole, outlining current debates, such as pricing and copyright, and exploring their impact on the industry through relevant case studies. The Business of Digital Publishing is an invaluable resource for any publishing student looking for a starting point from which to explore the world of digital publishing.

Ecommerce Empire

Ecommerce Empire
Author: Peter Pru
Publisher:
Total Pages:
Release: 2021-12-26
Genre:
ISBN: 9781736230909
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