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Best-Worst Scaling

Best-Worst Scaling
Author: Jordan J. Louviere
Publisher: Cambridge University Press
Total Pages: 363
Release: 2015-09-23
Genre: Business & Economics
ISBN: 1107043158

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First systematic treatment of best-worst scaling, explaining how to implement, analyze, and apply the theory across a range of disciplines.


Best-Worst Scaling

Best-Worst Scaling
Author: Jordan J. Louviere
Publisher: Cambridge University Press
Total Pages: 363
Release: 2015-09-23
Genre: Business & Economics
ISBN: 1316298922

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Best-worst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the least attractive options or features from a set of choices. It is an increasingly popular way for academics and practitioners in social science, business, and other disciplines to study and model choice. This book provides an authoritative and systematic treatment of best-worst scaling, introducing readers to the theory and methods for three broad classes of applications. It uses a variety of case studies to illustrate simple but reliable ways to design, implement, apply, and analyze choice data in specific contexts, and showcases the wide range of potential applications across many different disciplines. Best-worst scaling avoids many rating scale problems and will appeal to those wanting to measure subjective quantities with known measurement properties that can be easily interpreted and applied.


Scaling Up Excellence

Scaling Up Excellence
Author: Robert I. Sutton
Publisher: Currency
Total Pages: 368
Release: 2014-02-04
Genre: Business & Economics
ISBN: 0385347030

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Wall Street Journal Bestseller "The pick of 2014's management books." –Andrew Hill, Financial Times "One of the top business books of the year." –Harvey Schacter, The Globe and Mail Bestselling author, Robert Sutton and Stanford colleague, Huggy Rao tackle a challenge that determines every organization’s success: how to scale up farther, faster, and more effectively as an organization grows. Sutton and Rao have devoted much of the last decade to uncovering what it takes to build and uncover pockets of exemplary performance, to help spread them, and to keep recharging organizations with ever better work practices. Drawing on inside accounts and case studies and academic research from a wealth of industries-- including start-ups, pharmaceuticals, airlines, retail, financial services, high-tech, education, non-profits, government, and healthcare-- Sutton and Rao identify the key scaling challenges that confront every organization. They tackle the difficult trade-offs that organizations must make between whether to encourage individualized approaches tailored to local needs or to replicate the same practices and customs as an organization or program expands. They reveal how the best leaders and teams develop, spread, and instill the right mindsets in their people-- rather than ruining or watering down the very things that have fueled successful growth in the past. They unpack the principles that help to cascade excellence throughout an organization, as well as show how to eliminate destructive beliefs and behaviors that will hold them back. Scaling Up Excellence is the first major business book devoted to this universal and vexing challenge and it is destined to become the standard bearer in the field.


Stated Preference Methods Using R

Stated Preference Methods Using R
Author: Hideo Aizaki
Publisher: CRC Press
Total Pages: 258
Release: 2014-08-15
Genre: Mathematics
ISBN: 1439890471

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Stated Preference Methods Using R explains how to use stated preference (SP) methods, which are a family of survey methods, to measure people’s preferences based on decision making in hypothetical choice situations. Along with giving introductory explanations of the methods, the book collates information on existing R functions and packages as well as those prepared by the authors. It focuses on core SP methods, including contingent valuation (CV), discrete choice experiments (DCEs), and best–worst scaling (BWS). Several example data sets illustrate empirical applications of each method with R. Examples of CV draw on data from well-known environmental valuation studies, such as the Exxon Valdez oil spill in Alaska. To explain DCEs, the authors use synthetic data sets related to food marketing and environmental valuation. The examples illustrating BWS address valuing agro-environmental and food issues. All the example data sets and code are available on the authors’ website, CRAN, and R-Forge, allowing readers to easily reproduce working examples. Although the examples focus on agricultural and environmental economics, they provide beginners with a good foundation to apply SP methods in other fields. Statisticians, empirical researchers, and advanced students can use the book to conduct applied research of SP methods in economics and market research. The book is also suitable as a primary text or supplemental reading in an introductory-level, hands-on course.


Consumer Preferences and Acceptance of Food Products

Consumer Preferences and Acceptance of Food Products
Author: Derek V. Byrne
Publisher: MDPI
Total Pages: 236
Release: 2020-12-01
Genre: Science
ISBN: 3039436953

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The acceptance and preference of the sensory properties of foods are among the most important criteria determining food choice. Sensory perception and our response to food products, and finally food choice itself, are affected by a myriad of intrinsic and extrinsic factors. The pressing question is, how do these factors specifically affect our acceptance and preference for foods, both in and of themselves, and in combination in various contexts, both fundamental and applied? In addition, which factors overall play the largest role in how we perceive and behave towards food in daily life? Finally, how can these factors be utilized to affect our preferences and final acceptance of real food and food products from industrial production and beyond for healthier eating? A closer look at trends in research showcasing the influence that these factors and our senses have on our perception and affective response to food products and our food choices is timely. Thus, in this Special Issue collection “Consumer Preferences and Acceptance of Food Products”, we bring together articles which encompass the wide scope of multidisciplinary research in the space related to the determination of key factors involved linked to fundamental interactions, cross-modal effects in different contexts and eating scenarios, as well as studies that utilize unique study design approaches and methodologies.


OECD Guidelines on Measuring Subjective Well-being

OECD Guidelines on Measuring Subjective Well-being
Author: OECD
Publisher: OECD Publishing
Total Pages: 270
Release: 2013-03-20
Genre:
ISBN: 9264191658

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These Guidelines represent the first attempt to provide international recommendations on collecting, publishing, and analysing subjective well-being data.


Handbook of Choice Modelling

Handbook of Choice Modelling
Author: Stephane Hess
Publisher: Edward Elgar Publishing
Total Pages: 721
Release: 2014-08-29
Genre: Business & Economics
ISBN: 1781003157

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The Handbook of Choice Modelling, composed of contributions from senior figures in the field, summarizes the essential analytical techniques and discusses the key current research issues. The book opens with Nobel Laureate Daniel McFadden calling for d


Research into Design for a Connected World

Research into Design for a Connected World
Author: Amaresh Chakrabarti
Publisher: Springer
Total Pages: 990
Release: 2019-01-08
Genre: Technology & Engineering
ISBN: 9811359741

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This book showcases cutting-edge research papers from the 7th International Conference on Research into Design (ICoRD 2019) – the largest in India in this area – written by eminent researchers from across the world on design processes, technologies, methods and tools, and their impact on innovation, for supporting design for a connected world. The theme of ICoRD‘19 has been “Design for a Connected World”. While Design traditionally focused on developing products that worked on their own, an emerging trend is to have products with a smart layer that makes them context aware and responsive, individually and collectively, through collaboration with other physical and digital objects with which these are connected. The papers in this volume explore these themes, and their key focus is connectivity: how do products and their development change in a connected world? The volume will be of interest to researchers, professionals and entrepreneurs working in the areas on industrial design, manufacturing, consumer goods, and industrial management who are interested in the use of emerging technologies such as IOT, IIOT, Digital Twins, I4.0 etc. as well as new and emerging methods and tools to design new products, systems and services.


How to Avoid a Climate Disaster

How to Avoid a Climate Disaster
Author: Bill Gates
Publisher: Vintage
Total Pages: 201
Release: 2021-02-16
Genre: Science
ISBN: 0385546149

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#1 NEW YORK TIMES BEST SELLER • In this urgent, authoritative book, Bill Gates sets out a wide-ranging, practical—and accessible—plan for how the world can get to zero greenhouse gas emissions in time to avoid a climate catastrophe. Bill Gates has spent a decade investigating the causes and effects of climate change. With the help of experts in the fields of physics, chemistry, biology, engineering, political science, and finance, he has focused on what must be done in order to stop the planet's slide to certain environmental disaster. In this book, he not only explains why we need to work toward net-zero emissions of greenhouse gases, but also details what we need to do to achieve this profoundly important goal. He gives us a clear-eyed description of the challenges we face. Drawing on his understanding of innovation and what it takes to get new ideas into the market, he describes the areas in which technology is already helping to reduce emissions, where and how the current technology can be made to function more effectively, where breakthrough technologies are needed, and who is working on these essential innovations. Finally, he lays out a concrete, practical plan for achieving the goal of zero emissions—suggesting not only policies that governments should adopt, but what we as individuals can do to keep our government, our employers, and ourselves accountable in this crucial enterprise. As Bill Gates makes clear, achieving zero emissions will not be simple or easy to do, but if we follow the plan he sets out here, it is a goal firmly within our reach.


Applied Choice Analysis

Applied Choice Analysis
Author: David A. Hensher
Publisher: Cambridge University Press
Total Pages: 1219
Release: 2015-06-11
Genre: Business & Economics
ISBN: 1107092647

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A fully updated second edition of this popular introduction to applied choice analysis, written for graduate students, researchers, professionals and consultants.