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Atlas of Igneous Rocks and Their Textures

Atlas of Igneous Rocks and Their Textures
Author: W. S. MacKenzie
Publisher: Pearson Education
Total Pages: 164
Release: 1982
Genre: Science
ISBN:

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A companion volume to the "Atlas of rock-forming minerals in thin section", this full-colour handbook is designed to be used as a laboratory manual both by elementary students of earth sciences undertaking a study of igneous rocks in thin section under the microscope, and by more advanced students and teachers as a reference work. The book is divided into two parts - Part one is devoted to photographs of many of the common textures found in igneous rocks with brief descriptions accompanying each photograph. Part two illustrates the appearance of examples of some sixty of the commonest (and a few not so common) igneous rock types; each photograph is accompanied by a brief description of the field of view shown. Nearly 300 full-colour photographs are included, and in many cases the same view is shown both in plen-polarized light and under crossed polars. A brief account of how thin sections can be prepared is included as an appendix.


Atlas de rocas ígneas y sus texturas

Atlas de rocas ígneas y sus texturas
Author: W. S. MacKenzie
Publisher:
Total Pages: 149
Release: 1996
Genre: Igneous rocks
ISBN: 9788445804285

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Igneous Rocks

Igneous Rocks
Author: Joseph Paxson Iddings
Publisher: Nabu Press
Total Pages: 504
Release: 2014-01
Genre:
ISBN: 9781294506003

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This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book.


Buyology

Buyology
Author: Martin Lindstrom
Publisher: Currency
Total Pages: 274
Release: 2010-02-02
Genre: Business & Economics
ISBN: 0385523890

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NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.


Carbonate Sediments and Rocks Under the Microscope

Carbonate Sediments and Rocks Under the Microscope
Author: Anthony Adams
Publisher: CRC Press
Total Pages: 184
Release: 1998-04-01
Genre: Science
ISBN: 1840765402

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More than half of the world's petroleum is to be found in carbonate rocks, for example in the Middle East, the former USSR and in North America. These rocks show a bewildering diversity of grains and textures, due in part to the wealth of different fossil organisms which have contributed to carbonate sedimentation, and in part to a wide variety of