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Absolute Expert: Space

Absolute Expert: Space
Author: Joan Galat
Publisher: National Geographic Kids
Total Pages: 116
Release: 2020
Genre: Astronomy
ISBN: 1426336691

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Discover everything you've ever wanted to know about space in a stellar book for aspiring experts, featuring exclusive astronomical insights and info from National Geographic explorer and astrophysicist Munazza Alam Ready to go on an out-of-this world adventure? Travel across the Milky Way and into new galaxies to explore every corner of space so YOU can become an absolute expert. Get up close to the sun and moon, asteroids and comets. Learn about the Oort Cloud, supernovas, black holes, and rockets and other spacecraft. Discover the incredible work of astronauts, astronomers, physicists, and other cool space scientists. On this journey across the universe, you'll make your way from our familiar home here on Earth to planets and solar systems that are many light-years away. Rub elbows with the stars on this cosmic adventure complete with special features, sidebars, wacky trivia, and more.


Absolute Expert: Rocks and Minerals

Absolute Expert: Rocks and Minerals
Author: Ruth Strother
Publisher: National Geographic Kids
Total Pages: 116
Release: 2019
Genre: Earth (Planet)
ISBN: 1426332793

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"Information about rocks and minerals for children"--


Absolute Expert: Dinosaurs

Absolute Expert: Dinosaurs
Author: Lela Nargi
Publisher: National Geographic Books
Total Pages: 116
Release: 2018
Genre: Juvenile Nonfiction
ISBN: 1426331401

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A guide to dinosaurs reveals some of the latest finds from the field, along with information on such favorites as Tyrannosaurus, Stegosaurus, and Triceratops.


Absolute Expert: Soccer

Absolute Expert: Soccer
Author: Eric Zweig
Publisher: National Geographic Books
Total Pages: 116
Release: 2018
Genre: Juvenile Nonfiction
ISBN: 1426330081

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Provides readers with a look at soccer--history, gear, stats, and players.


Absolute Expert: Dolphins

Absolute Expert: Dolphins
Author: Jennifer Swanson
Publisher: National Geographic Books
Total Pages: 116
Release: 2018
Genre: Juvenile Nonfiction
ISBN: 1426330103

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"Information and photographs about dolphins"--


Absolute Expert: Pandas

Absolute Expert: Pandas
Author: Ruth Strother
Publisher: National Geographic Children's Books
Total Pages: 116
Release: 2019
Genre: Juvenile Nonfiction
ISBN: 1426334311

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This book introduces pandas, discussing what they eat, where they live, and why they are endangered.


Absolute Expert: Volcanoes

Absolute Expert: Volcanoes
Author: Lela Nargi
Publisher: National Geographic Books
Total Pages: 116
Release: 2018
Genre: Juvenile Nonfiction
ISBN: 1426331428

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Introduces volcanoes, describing how they form, why they erupt, and some of the most explosive eruptions throughout history.--


Confessions of a Recovering Engineer

Confessions of a Recovering Engineer
Author: Charles L. Marohn, Jr.
Publisher: John Wiley & Sons
Total Pages: 272
Release: 2021-08-26
Genre: Business & Economics
ISBN: 1119699258

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Discover insider secrets of how America’s transportation system is designed, funded, and built – and how to make it work for your community In Confessions of a Recovering Engineer: Transportation for a Strong Town, renowned speaker and author of Strong Towns Charles L. Marohn Jr. delivers an accessible and engaging exploration of America’s transportation system, laying bare the reasons why it no longer works as it once did, and how to modernize transportation to better serve local communities. You’ll discover real-world examples of poor design choices and how those choices have dramatic and tragic effects on the lives of the people who use them. You’ll also find case studies and examples of design improvements that have revitalized communities and improved safety. This important book shows you: The values of the transportation professions, how they are applied in the design process, and how those priorities differ from those of the public. How the standard approach to transportation ensures the maximum amount of traffic congestion possible is created each day, and how to fight that congestion on a budget. Bottom-up techniques for spending less and getting higher returns on transportation projects, all while improving quality of life for residents. Perfect for anyone interested in why transportation systems work – and fail to work – the way they do, Confessions of a Recovering Engineer is a fascinating insider’s peek behind the scenes of America’s transportation systems.


Absolute Value

Absolute Value
Author: Itamar Simonson
Publisher: Harper Collins
Total Pages: 189
Release: 2014-02-04
Genre: Business & Economics
ISBN: 006221568X

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Going against conventional marketing wisdom, Absolute Value reveals what really influences customers today and offers a new framework—the Influence Mix, a totally new way of thinking about consumer decision making and marketing, and about developing more effective business strategies. How people buy things has changed profoundly—yet the fundamental thinking about consumer decision-making and marketing has not. Most marketers still believe that they can shape consumers’ perception and drive their behavior. In this provocative book, Stanford professor Itamar Simonson and bestselling author Emanuel Rosen show why current mantras are losing their relevance. When consumers base their decisions on reviews from other users, easily accessed expert opinions, price comparison apps, and other emerging technologies, everything changes. Absolute Value answers the pressing questions of how to influence customers in this new age. Simonson and Rosen point out the old-school marketing concepts that need to change and explain how a company should design its communication strategy, market research program, and segmentation strategy in the new environment. Filled with deep analysis, case studies, and cutting-edge research, this forward-looking book provides a totally new way of thinking about marketing.


The Death of Expertise

The Death of Expertise
Author: Tom Nichols
Publisher: Oxford University Press
Total Pages: 337
Release: 2024
Genre: Computers
ISBN: 0197763839

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"In the early 1990s, a small group of "AIDS denialists," including a University of California professor named Peter Duesberg, argued against virtually the entire medical establishment's consensus that the human immunodeficiency virus (HIV) was the cause of Acquired Immune Deficiency Syndrome. Science thrives on such counterintuitive challenges, but there was no evidence for Duesberg's beliefs, which turned out to be baseless. Once researchers found HIV, doctors and public health officials were able to save countless lives through measures aimed at preventing its transmission"--