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30 Days to Online PR & Marketing Success

30 Days to Online PR & Marketing Success
Author: Gail Martin
Publisher: Red Wheel/Weiser
Total Pages: 192
Release: 2011-11-15
Genre: Business & Economics
ISBN: 1601636466

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Google and the Internet have changed how the PR game is played—and created an explosion of blogs, Websites, and social media platforms with an insatiable need for news. Small companies can create global visibility for their products on a pennies-a-day budget with online PR and Internet marketing—If they know the tricks of the trade. Using a unique Rule of 30TMapproach, 30 Days to Online PR and Marketing Success helps busy business owners see results fast. Thirty short chapters are packed with real-world tips and proven techniques to create online PR and marketing campaigns that drive traffic to your site and buyers to your products. You’ll quickly and easily learn how to: Use online PR and keywords to climb to the top of search-engine rankings Reach reporters and consumers with hot news and information Blend online PR and Internet marketing to reach millions of targeted prospects on a small budget Looking for rapid online marketing results on a shoestring budget? 30 Days to Online PR & Marketing Success is for you.


30 Days to Virtual Productivity Success

30 Days to Virtual Productivity Success
Author: Gail Martin
Publisher: Red Wheel/Weiser
Total Pages: 192
Release: 2012-08-22
Genre: Business & Economics
ISBN: 1601635818

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Laptops, smart phones, and tablet PCs have made today’s business owner more mobile than ever, but life on the go also makes it more difficult to stay organized, be productive, and focus on promoting one’s business. 30 Days to Virtual Productivity Success is the busy business owner’s guide for getting more done with less time, making productive contacts online, and using the power of the Internet to turn productivity into profits. It’s an easy-to-read, quick-to-implement resource to maximize time and effort. Author Gail Z. Martin has a 26-year marketing career with extensive experience in virtual and traditional promotion. Her unrelenting travel schedule has made her a whiz at managing her personal and professional life with online productivity tools. Using a short chapter/quick exercise format, 30 Days to Virtual Productivity Success introduces you to the 30 Day Results System. Thus armed, you’ll discover a wide variety of online and mobile programs and applications to boost productivity and increase visibility. 30 Days to Virtual Productivity Success is a perfect next step for those who have read the first two 30 Day Results Guide books, but it is an easily accessible and a powerful tool for those just discovering the series.


30 Days to Social Media Success

30 Days to Social Media Success
Author: Gail Martin
Publisher: Red Wheel/Weiser
Total Pages: 209
Release: 2010-01-01
Genre: Business & Economics
ISBN: 1601631308

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Small business owners and solo professionals know they're supposed to use social media to increase sales, but how should they start? Using a unique Rule of 30 approach, 30 Days to Social Media Success is the perfect resource for busy people who want quick results. Thirty short chapters (one for each day of the month) are packed with real-world tips and proven techniques you can use right away. This book makes is easy to tap into the power of today's hottest social media sites to get global impact out of press releases, articles, blog posts, and book reviews; increase your personal and corporate visibility as the go-to expert in your industry; build relationships with clients and connect with ideal prospects; network around the world and around the clock with people who need what you have to offer.


Guerrilla Marketing in 30 Days

Guerrilla Marketing in 30 Days
Author: Al Lautenslager
Publisher: Entrepreneur Press
Total Pages: 304
Release: 2014-06-16
Genre: Business & Economics
ISBN: 161308269X

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Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today’s aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level — ultimately increasing profits, cutting costs, and gaining new customers. Topics detailed in this new edition include proximity marketing, thought leadership, integration of online and offline marketing, speaking and events, direct email, personalization, and implementation. With every step, Levinson and Lautenslager provide thorough action plans to help aspiring guerrillas stay on track, leaving no excuse for anything but success.


The Essential Social Media Marketing Handbook

The Essential Social Media Marketing Handbook
Author: Gail Martin
Publisher: Red Wheel/Weiser
Total Pages: 297
Release: 2017-05-15
Genre: Business & Economics
ISBN: 1632659115

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It’s time to take the fear and frustration out of social media. In today’s crowded marketplace, it’s harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility. Social media changed the world—and today’s social media platforms evolved to meet the world’s changing needs. You’ve got more choices than ever before—online video, web audio, teleseminars, and more—plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world. By using the powerful strategies in The Essential Social Media Marketing Handbook, you will: Jump ahead of the competition. Expand your visibility and influence as a leader in your industry. Increase your expert credibility and create powerful new ways to collaborate. Build your brand into a powerhouse. Maximize your profit-making potential.


30 Days to Social Media Success

30 Days to Social Media Success
Author: Gail Martin
Publisher: Red Wheel/Weiser
Total Pages: 192
Release: 2010-09-20
Genre: Business & Economics
ISBN: 1601637195

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One of Lifehack.org's Top 20 Books to Read in 2016. Small business owners and solo professionals know they're supposed to use social media to increase sales, but how should they start? Using a unique Rule of 30 approach, 30 Days to Social Media Success is the perfect resource for busy people who want quick results. Thirty short chapters (one for each day of the month) are packed with real-world tips and proven techniques you can use right away. This book makes it easy to tap into the power of today's hottest social media sites to: Get global impact out of press releases, articles, blog posts, and book reviews. Increase your personal and corporate visibility as the go-to expert in your industry. Build relationships with clients and connect with ideal prospects. Network around the world and around the clock with people who need what you have to offer. Wondering how to use social media? Looking for a way to attract new clients without spending a fortune? 30 Days to Social Media Success is for you.


The Mammoth Book of Ghost Stories by Women

The Mammoth Book of Ghost Stories by Women
Author: Marie O'Regan
Publisher: Robinson
Total Pages: 370
Release: 2012-10-18
Genre: Fiction
ISBN: 1780330251

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25 chilling short stories by outstanding female writers. Women have always written exceptional stories of horror and the supernatural. This anthology aims to showcase the very best of these, from Amelia B. Edwards's 'The Phantom Coach', published in 1864, through past luminaries such as Edith Wharton and Mary Elizabeth Braddon, to modern talents including Muriel Gray, Sarah Pinborough and Lilith Saintcrow. From tales of ghostly children to visitations by departed loved ones, and from heart-rending stories to the profoundly unsettling depiction of extreme malevolence, what each of these stories has in common is the effect of a slight chilling of the skin, a feeling of something not quite present, but nevertheless there. If anything, this showcase anthology proves that sometimes the female of the species can also be the most terrifying . . .


The 30 Day MBA in Marketing

The 30 Day MBA in Marketing
Author: Colin Barrow
Publisher: Kogan Page Publishers
Total Pages: 280
Release: 2016-01-03
Genre: Business & Economics
ISBN: 0749474998

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The 30 Day MBA in Marketing provides a complete marketing 'course' spanning twelve disciplinary areas, and including hot topics such as: buyer behaviour, marketing strategy, promotion and advertising, pricing, managing the marketing organization and marketing and the law. Each chapter includes at least one practical real life example to illustrate how marketing concepts apply to business decision making. Learn what they teach you on professional marketing courses and at the world's top Business Schools and why it matters to you; eliminate gaps in your marketing knowledge and take part in business decision making on an equal footing with MBA graduates or your company marketing director. The 30 Day MBA in Marketing includes detailed information on how to find and analyse market data on any business or market anywhere and online resources that enable you to test your own knowledge. It also provides an invaluable guide to finding further information and free resources on each topic covered. Online supporting resources for this book include a bonus chapter on business communication, self-test question and answers and appendices.


Guerrilla Marketing in 30 Days Workbook

Guerrilla Marketing in 30 Days Workbook
Author: Jay Levinson
Publisher: Entrepreneur Press
Total Pages: 234
Release: 2006-12-01
Genre: Business & Economics
ISBN: 1613080476

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Internationally renowned marketing expert Jay Conrad Levinson and co-author Al Lautenslager offer a hands-on workbook in the famed Guerrilla Marketing series. Designed for use either as a stand-alone tool or as a supplement to Guerilla Marketing in 30 Days, this interactive workbook provides practical exercises that deliver a customized, action-oriented marketing plan. Easy to use, the workbook is completely page driven. Specific components of a marketing plan are produced upon completion of each exercise.