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| Author | : John Kremer |
| Publisher | : Open Horizons |
| Total Pages | : 0 |
| Release | : 2006 |
| Genre | : Authors and publishers |
| ISBN | : 9780912411491 |
Today's most complete handbook on book marketing.
| Author | : John Kremer |
| Publisher | : Open Horizons |
| Total Pages | : 480 |
| Release | : 1990 |
| Genre | : Business & Economics |
| ISBN | : |
| Author | : Lisa Shaw |
| Publisher | : Perigee Books |
| Total Pages | : 260 |
| Release | : 1997 |
| Genre | : Business & Economics |
| ISBN | : 9780399523144 |
Gives 1,001 short tips for small businesses on advertising, direct mailings, press kits, marketing on the internet, trade shows, free markets, networking, publicity, customer relations, marketing plans, in-house promotions, and marketing materials.
| Author | : John Kremer |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 1998 |
| Genre | : Authors and publishers |
| ISBN | : 9780912411484 |
Today's most complete handbook on book marketing.
| Author | : Nina Amir |
| Publisher | : Penguin |
| Total Pages | : 240 |
| Release | : 2015-05-28 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1599638924 |
Transform Your Blog into a Book! The world of blogging changes rapidly, but it remains one of the most efficient ways to share your work with an eager audience. In fact, you can purposefully hone your blog content into a uniquely positioned book--one that agents and publishers will want to acquire or that you can self-publish successfully. How to Blog a Book Revised and Expanded Edition is a completely updated guide to writing and publishing a saleable book based on a blog. Expert author and blogger Nina Amir guides you through the process of developing targeted blog content that increases your chances of attracting a publisher and maximizing your visibility and authority as an author. In this revised edition you'll find: • The latest information on how to set up, maintain, and optimize a blog • Steps for writing a book easily using blog posts • Advice for crafting effective, compelling blog posts • Tips on gaining visibility and promoting your work both online and off • Current tools for driving traffic to your blog • Strategies for monetizing your existing blog content as a book or other products • Profiles of bloggers who received blog-to-book deals and four new "blogged-book" success stories Whether you're a seasoned blogger or have never blogged before, How to Blog a Book Revised and Expanded Edition offers a fun, effective way to write, publish, and promote your book, one post at a time.
| Author | : Luc Dupont |
| Publisher | : Transcontinental |
| Total Pages | : 0 |
| Release | : 2006 |
| Genre | : Advertising |
| ISBN | : 9780973835519 |
Using dozens of examples from actual advertising campaigns and marketing strategies, Luc Dupont lays out important advertising principles that are essential reading for all business managers, advertising directors, designers ... as well as the advertisers who use their services.
| Author | : Chuck Wendig |
| Publisher | : Penguin |
| Total Pages | : 282 |
| Release | : 2013-10-17 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1599637731 |
The journey to become a successful writer is long, fraught with peril, and filled with difficult questions: How do I write dialogue? How do I build suspense? What should I know about query letters? How do I start? The best way to answer these questions is to ditch your uncertainty and transform yourself into a KICK-ASS writer. This new book from award-winning author Chuck Wendig combines the best of his eye-opening writing instruction--previously available in e-book form only--with all-new insights into writing and publishing. It's an explosive broadside of gritty advice that will destroy your fears, clear the path, and help you find your voice, your story, and your audience. You'll explore the fundamentals of writing, learn how to obtain publication, and master the skills you need to build an army of dedicated fans. No task is too large or small for the kick-ass writer. With his trademark acerbic wit and gut-punch humor, Wendig will explain: • How to build suspense, craft characters, and defeat writer's block. • How to write a scene, an ending--even a sentence. • Blogging techniques, social media skills, and crowdfunding. • How to write a query letter, talk to agents, and deal with failure--and success! Whether you're just starting out or you need one more push to get you over the top, two things are for certain--a kick-ass writer never quits, and chuck Wendig won't let you down in this high-octane guide to becoming the writer you were born to be.
| Author | : Arielle Eckstut |
| Publisher | : Workman Publishing |
| Total Pages | : 544 |
| Release | : 2010-11-04 |
| Genre | : Reference |
| ISBN | : 076116085X |
Now updated for 2015! The best, most comprehensive guide for writers is now revised and updated, with new sections on ebooks, self-publishing, crowd-funding through Kickstarter, blogging, increasing visibility via online marketing, micropublishing, the power of social media and author websites, and more—making The Essential Guide to Getting Your Book Published more vital than ever for anyone who wants to mine that great idea and turn it into a successfully published book. Written by experts with twenty-five books between them as well as many years’ experience as a literary agent (Eckstut) and a book doctor (Sterry), this nuts-and-bolts guide demystifies every step of the publishing process: how to come up with a blockbuster title, create a selling proposal, find the right agent, understand a book contract, and develop marketing and publicity savvy. Includes interviews with hundreds of publishing insiders and authors, including Seth Godin, Neil Gaiman, Amy Bloom, Margaret Atwood, Leonard Lopate, plus agents, editors, and booksellers; sidebars featuring real-life publishing success stories; sample proposals, query letters, and an entirely updated resources and publishers directory.
| Author | : Bob Nelson |
| Publisher | : Red Wheel/Weiser |
| Total Pages | : 290 |
| Release | : 2018-07-23 |
| Genre | : Business & Economics |
| ISBN | : 1632658704 |
“Share these ideas with key members of your company. Together, select a half-dozen ideas that resonate with all of you. Next, devise a plan to systematically implement these. And watch your company grow both in profitability and as a great place to work.” —Inc.com Employee engagement has been consistently cited as a top and growing priority by CEOs, managers, and human resources leaders across the country. From bestselling author Dr. Bob Nelson will help move any organization from just measuring the need to engage employees to actually changing management behaviors that will lead to a stronger culture of engagement. Your organization will become more effective at both attracting and retaining talent and maximizing the contribution of your employees. 1,001 Ways to Engage Employees: Categorizes specific research-based factors proven to impact employee engagement. Cites hundreds of examples of what other companies are doing to enhance employee engagement—ideas you can use right now. Offers practical insights and advice from hundreds of clients Dr. Bob has worked with. Highlights the key research on employee engagement you need to know and use. Is the only resource on the market that guarantees behavioral change on the part of your leaders that will deliver desired results. Employees are your company’s most important asset. Attracting the best, getting them to do their best work, and keeping them in the organization are critical to your company’s success. 1,001 Ways to Engage Employees gives you all the powerful tools you need.
| Author | : Anne Moreland |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2012-07 |
| Genre | : Self-actualization (Psychology) |
| ISBN | : 9781848585485 |
The 1001 Ways To series addresses themes of major concern for the vast majority of people. Who doesn't want to be happy, wise, successful, confident, enlightened, patient, tranquil, and capable of attracting and keeping good friends? Featuring profound, humorous, and life-enhancing opinions from great minds throughout history, these books provide a treasury of thoughtful contributions from thinkers of different cultures over the centuries and genuine insights into states of being to which we all aspire. From learning how to unlock your inner confidence and becoming the person you always wanted to be, to understanding the exact meaning and importance of patience, this series will help guide you on your way with wise and witty opinions on some of the most contradictory and elusive human goals.
