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Tourists’ Perceptions and Assessments

Tourists’ Perceptions and Assessments
Author: Arch G. Woodside
Publisher: Emerald Group Publishing
Total Pages: 178
Release: 2014-06-30
Genre: Business & Economics
ISBN: 1783506172

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The volume examines unconscious and conscious cognitions occurring before, during and following virtual and actual leisure-related planned and unplanned travel. It includes a global review of the literature on tourists' perceptions and assessments by Woodside and Metin.


The Effects of Selected Visual Cues on Tourists' Perceptions of Quality and Satisfaction, and on Their Behavioral Intentions

The Effects of Selected Visual Cues on Tourists' Perceptions of Quality and Satisfaction, and on Their Behavioral Intentions
Author: Stacy Renee Tomas
Publisher:
Total Pages:
Release: 2008
Genre:
ISBN:

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In tourism, the product is the experience. The destination sets the stage, which facilitates the experience. First impressions, based largely on visual cues in the environment, help to determine the level of quality tourists should expect from their encounter. While much research has focused on destination image in advertising, little attention has been given to on-site assessments of tourists' perceptions of the visual environment. This study had three specific objectives. The first was to determine if changes in the visual environment affect respondents' attitudes, perceptions of quality and satisfaction. The second objective set out to determine which visual quality elements have the strongest influence on respondents' attitudes, their perceptions of quality and satisfaction. The final objective was to explore the interrelationship between attitudes, quality, satisfaction and behavioral intentions. Utilizing a series of digitally modified photographs and an experimental design approach with three treatments, this study examined how selected visual environmental cues affected respondents' perceptions. The relatively high adjusted R2 values across the three treatments suggests the strong influence of visual quality elements on hedonic (R2 values ranging from .16 to .27) and utilitarian attitudes (R2 values ranging from .16 to .24), and particularly on satisfaction (R2 values ranging from .31 to .44) and overall quality (R2 values ranging from .28 to .35). The visual cues having the strongest influence on perceptions were level of crowding, available seating, maintenance and upkeep, and type of signage. Utilizing structural equation modeling, this study examined the interrelationship between the endogenous variables in the model. The influence of hedonic attitude on overall quality and satisfaction was confirmed, but the influence of utilitarian attitude on overall quality and satisfaction was not. This suggests that some tourism experiences are more hedonic in nature. This research supports previous literature suggesting that a high level of quality will result in a high level of satisfaction for the visitors (significant path estimate of .422). Additionally, standardized path coefficients indicate that overall quality (.416) and satisfaction (.486) were both related to behavioral intentions, with satisfaction being a stronger predictor.


An Assessment of Utah Tourism Industry's Perceptions of Hospitality and Customer Service Training

An Assessment of Utah Tourism Industry's Perceptions of Hospitality and Customer Service Training
Author: Keshab Parajuli
Publisher:
Total Pages: 172
Release: 2006
Genre: Customer services
ISBN: 9781109799507

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A Web survey of a random sample of tourism industry organizations across Utah assessed the industry's perceptions and attitudes toward hospitality and customer service training. Respondents believed that better hospitality and customer service extended to the visitors positively influence tourism businesses and strongly insisted providing hospitality and customer service training for employees as necessary in this regard. Respondents also exhibited an interest in being directly involved in a hospitality and customer service training program in the state. Many of the respondents perceived "online" and "on demand" hospitality and customer service training as being useful and exhibited an interest to use such training. The majority of respondents had at least some degree of willingness to pay for hospitality and customer service training for their employees. Some negative motivations towards training also existed, especially because existing training programs often did not capture the real needs of all of the industry stakeholders.


Theoretical Advancement in Social Impacts Assessment of Tourism Research

Theoretical Advancement in Social Impacts Assessment of Tourism Research
Author: Kyle Maurice Woosnam
Publisher: Taylor & Francis
Total Pages: 280
Release: 2023-12-01
Genre: Business & Economics
ISBN: 1003806953

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This book provides the reader with a fresh perspective on the use of theory in the body of research centred on social impacts of tourism. Theory is advanced in three primary forms within this volume. Some apply novel frameworks (e.g., theory of interaction ritual; degrowth paradigm; and mere exposure theory) to contexts involving destination residents. Others consider various uniquely complemented theoretical frameworks (e.g., social exchange theory and affect theory of exchange; Weber’s theory of rationality and Foucauldian constructs; and emotional solidarity and cognitive appraisal theory). Still others develop theoretical frameworks (e.g., influence of presumed influence model, elaboration likelihood model, and social exchange theory; tourist-resident social contact; quality of life; and socio-ecological systems theory and chaos theory) for others to potentially consider and test. The chapters in this edited volume contribute to the evolving advancement of theoretical applications within the research area of social impacts of tourism. This book will be of great interest to all upper-level students and researchers in tourism, planning and related fields. The chapters in this volume were originally published as a special issue of Journal of Sustainable Tourism.


Chapter Assessment of Visitors' Perceptions in Protected Areas Through a Model-based Clustering

Chapter Assessment of Visitors' Perceptions in Protected Areas Through a Model-based Clustering
Author:
Publisher:
Total Pages: 0
Release: 2021
Genre:
ISBN: 9788855184618

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Protected areas are well-defined geographical spaces that, in view of their recognized, natural, ecological or cultural values, receive protection. They have the twofold mandate of protection of natural resources and providing a space for nature-based tourism activities. In the last years, the nature-based tourism is experiencing positive and sustainable growth worldwide. Understanding the value attached by visitors to their destination and know their assessment on various activities in which they are engaged during their stay is a key element in shaping tourist's satisfaction. Objective of this research was to identify the profiles of visitors to tourist destinations within Natural Park of Majella (Abruzzo region, Italy) and to assess the link with their satisfaction. The data for this study were collected by means of a structured questionnaire administrated to tourists who visited the sites of the protected area during the last three summer months. A total of 150 valid questionnaires were obtained and form the base of the data analysis. Through a Bayesian model-based clustering, better known as Bayesian Profile Regression, we partition visitors into clusters, characterized by similar profiles in terms of their demographic characteristics (age, gender, education attainment), as well as, in terms of the features of their travel behaviour (accommodation, length of stay, past visitation experience). A further benefit of the followed approach lies in the ability of that Bayesian technique of simultaneously estimating the contribute of all covariates to the outcome of interest. In our context, we explore the association of detected groups with the tourists' satisfaction. In the survey, the global quality of tourism service is segmented into single features and respondents were asked to give their level of appreciation on a five-point Likert satisfaction scale. To estimate the latent trait measured by the items and related to the overall satisfaction we followed an IRT modelling.


Handbook of Research on the Impacts and Implications of COVID-19 on the Tourism Industry

Handbook of Research on the Impacts and Implications of COVID-19 on the Tourism Industry
Author: Demir, Mahmut
Publisher: IGI Global
Total Pages: 906
Release: 2021-06-25
Genre: Business & Economics
ISBN: 1799882330

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The tourism sector has been deeply affected particularly in economic terms by the COVID-19 pandemic. This crisis has led to new practices and radical changes. Scientists emphasize that mankind will face pandemics more frequently in the forthcoming years. Thus, it is important to understand the negative impacts the COVID-19 pandemic had on the tourism sector as well as the measures that were and are being put in place to protect the industry during future outbreaks. The Handbook of Research on the Impacts and Implications of COVID-19 on the Tourism Industry is a comprehensive reference source that reflects upon the evaluations of the experienced and ongoing pandemic crisis in the context of the tourism sector. The positive and negative effects experienced by tourism employees and tourists are examined, and post-pandemic processes and business practices are evaluated. Covering topics including consumer rights in tourism, dynamic changes in the tourism industry, and employment in tourism, this book is suitable for travel agencies, restaurateurs, hotel managers, brand managers, marketers, advertisers, managers, executives, hospitality personnel, policymakers, government officials, tourism practitioners, students, academicians, and researchers seeking the latest sustainable policies and practices that are being utilized to increase the productivity of the tourism sector and will allow it to thrive in the years to come.


An Assessment of Residential Attitudes and Perceptions Towards Tourism in Ontario County, New York

An Assessment of Residential Attitudes and Perceptions Towards Tourism in Ontario County, New York
Author: Edwin Gomez
Publisher:
Total Pages: 230
Release: 1994
Genre: Tourism
ISBN:

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"This study measured residential attitudes and perceptions in Ontario County, New York. The purpose for the study is to better understand residential concerns so that they may be incorporated into the planning process for future tourism development endeavors. These residential attitudes need to be identified with respect to preferences for more or less tourism. Planners can avoid residential road blocks to development if they know what concerns residents have towards tourism development. A brief history of modern travel was provided for the reader as a framework for understanding what developments led to potentials and problems in tourism today. The shift in present studies is moving from the tourist to the resident. Tourist impacts are both beneficent and malign. Tourism planners today have many interests to consider Aside from environmental and economic considerations, developers today must also be cognizant of social impacts resulting from tourism development. Residents specifically experience these social impacts. As a result, the need for a study to measure residents attitudes is a prudent step in the initial stages of development and planning. A description of the questionnaire and research design is mentioned in the study. The research has been done in such a way that it would be easy to replicate the study in other areas. General and specific results were looked at for the purpose of identifying any existing regional differences."--Abstract.


Information and Communication Technologies in Tourism 2021

Information and Communication Technologies in Tourism 2021
Author: Wolfgang Wörndl
Publisher: Springer Nature
Total Pages: 587
Release: 2021-01-11
Genre: Business & Economics
ISBN: 303065785X

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This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world.