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The Fashion Designer Survival Guide, Revised and Expanded Edition

The Fashion Designer Survival Guide, Revised and Expanded Edition
Author: Mary Gehlhar
Publisher: Kaplan Publishing
Total Pages: 304
Release: 2008-07-01
Genre: Business & Economics
ISBN: 9781427797100

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Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives readers behind-the-scenes insights and essential business information on creating and sustaining a successful career as an independent designer. With advice from fashion luminaries including Donna Karan, Tommy Hilfiger, Cynthia Rowley, Diane von Furstenberg, Richard Tyler, and top executives from Saks Fifth Avenue and Barneys New York, this fully updated and revised edition of The Fashion Designer Survival Guide addresses the latest trends in apparel and accessories, the newest designers, an updated introduction, and a new foreword by Diane von Furstenberg, Designer and President of the Council of Fashion Designers of America (CFDA). The Fashion Designer Survival Guide provides the necessary tools to get a fashion line or label up and moving on the right track, including: How to create a viable business plan Figuring out how much money you need, where and how to get it, and how to make it last, including the latest on private equity The best sources for fabric and materials Navigating the pitfalls of production both at home and abroad Marketing, branding, and getting the product into the stores and into the customer’s closets Romancing the press, dressing celebrities, and creative publicity techniques Producing a runway show that will get results


The Fashion Designer Survival Guide

The Fashion Designer Survival Guide
Author: Mary Gehlhar
Publisher: Simon and Schuster
Total Pages: 314
Release: 2021-01-05
Genre: Business & Economics
ISBN: 1506265618

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“Mary Gehlhar’s third edition of her seminal Fashion Designer Survival Guide is the definitive how-to for navigating the fashion industry, post-pandemic. Mary’s trailblazing book illuminates and inspires. She is a fashion treasure and this new edition is a rare gem.” Tim Gunn “The Fashion Designer Survival Guide is packed with essential knowledge and advice from industry experts and experienced designers to set you on the right path. These insights will give you the solid foundation to create a plan and make smart decisions…” Christian Siriano In this updated and expanded edition of The Fashion Designer Survival Guide, Mary Gehlhar, industry authority and consultant to hundreds of fashion design entrepreneurs, offers behind-the-scenes insight and essential information to launch and grow your own fashion label. You’ll hear from experts in social media, financing, and sales, along with advice from dozens of designers on solutions to their biggest challenges and their keys to success. A new section of full color photos from 25 independent designers bring the concepts to life. In this must-have guide, Gehlhar reveals essential information on: Creating a viable business plan Social media strategies to grow your customer base Maximizing online sales to get your designs directly into customers’ closets Integrating sustainability in your sourcing and manufacturing Collaborating with influencers, stylists and brands to expand your audience Landing the right financing for your type of business Establishing wholesale partnerships with the best retail stores Navigating the pitfalls of production both at home and abroad


The Fashion Designer Survival Guide

The Fashion Designer Survival Guide
Author: Mary Gehlhar
Publisher: Barrons Educational Services
Total Pages: 289
Release: 2021-01-05
Genre: Business & Economics
ISBN: 150626560X

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“Mary Gehlhar’s third edition of her seminal Fashion Designer Survival Guide is the definitive how-to for navigating the fashion industry, post-pandemic. Mary’s trailblazing book illuminates and inspires. She is a fashion treasure and this new edition is a rare gem.” Tim Gunn “The Fashion Designer Survival Guide is packed with essential knowledge and advice from industry experts and experienced designers to set you on the right path. These insights will give you the solid foundation to create a plan and make smart decisions…” Christian Siriano In this updated and expanded edition of The Fashion Designer Survival Guide, Mary Gehlhar, industry authority and consultant to hundreds of fashion design entrepreneurs, offers behind-the-scenes insight and essential information to launch and grow your own fashion label. You’ll hear from experts in social media, financing, and sales, along with advice from dozens of designers on solutions to their biggest challenges and their keys to success. A new section of full color photos from 25 independent designers bring the concepts to life. In this must-have guide, Gehlhar reveals essential information on: Creating a viable business plan Social media strategies to grow your customer base Maximizing online sales to get your designs directly into customers’ closets Integrating sustainability in your sourcing and manufacturing Collaborating with influencers, stylists and brands to expand your audience Landing the right financing for your type of business Establishing wholesale partnerships with the best retail stores Navigating the pitfalls of production both at home and abroad


Fashion School Survival Guide

Fashion School Survival Guide
Author: Ezinma Mbeledogu
Publisher: Laurence King Publishing
Total Pages: 213
Release: 2015-10-05
Genre: Design
ISBN: 1780678827

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This is an essential piece of kit for the aspiring fashion designer. Bringing together a wide assortment of technical tips, aide memoirs, anecdotal advice, dos and don’ts, inspirational quotes, and best practices. The day-to-day life of any student in fashion school can be hectic; dashing to meet deadlines, sketching in the canteen, late-nights during the shows, putting together your own collection. This book contains insider tips and hints that you can dip into at your leisure rather than trying to pick up along the way from a range of sources. From gathering research material and developing design ideas to choosing fabrics and cutting patterns, 100 nuggets of fashion wisdom will allow you to make the most of your experience as a fashion student.


How to Start a Home-based Fashion Design Business

How to Start a Home-based Fashion Design Business
Author: Angela Wolf
Publisher: Rowman & Littlefield
Total Pages: 240
Release: 2012-12-04
Genre: Business & Economics
ISBN: 0762792612

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This book will be a priceless resource for those considering adventuring into the fashion industry, yet not knowing how or where to start. Comprised of detailed information, How to Start a Home-based Fashion Design Business will be a guide for the aspiring designer to plan and execute a successful home based business. This material will not only provide a fashion realm, but will show how to create additional revenue streams in the sewing field. This book will be the "one stop shop" for the small designer.


The Fashion Designer Survival Guide

The Fashion Designer Survival Guide
Author: Mary Gehlhar
Publisher: Kaplan Publishing
Total Pages: 224
Release: 2005-09-01
Genre: Business & Economics
ISBN: 9780793198993

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Fashion Law

Fashion Law
Author: Guillermo C. Jimenez
Publisher: Bloomsbury Publishing USA
Total Pages: 417
Release: 2016-01-01
Genre: Business & Economics
ISBN: 1609018613

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In today's highly competitive global market, fashion designers, entrepreneurs, and executives need state, federal, and international laws to protect their intellectual property-their brands and the products by which their customers recognize them. Fashion Law provides a concise and practical guide to the full range of legal issues faced by a fashion company as it grows from infancy to international stature. Updated to reflect recent legal decisions and regulatory developments, this revised edition covers such vital issues as intellectual property protection and litigation, licensing, anti-counterfeiting, start-ups and finance, commercial transactions, retail property leasing, employment regulations, advertising and marketing, celebrity endorsements, and international trade. Features of the text help to make legal concepts accessible to the lay reader. More than 25 leading attorneys practicing in the emerging legal specialty of fashion law contributed the chapters for this authoritative text, and their expertise provides a foundation for fashion professionals and their legal advisors to work together effectively. New to this Edition -Expanded section on Intellectual Property protection, including an all new Chapter 6 on Litigation -All new Chapter 10 on Fashion Finance Features Features -Box Features provide real-life examples that demonstrate the role that law plays in the fashion business, including landmark court cases and current events -Practice Tips discuss legal issues that should be considered as fashion designers and executives establish procedures for conducting their business -Sample Clauses familiarize readers with the legal language that covers the rights and responsibilities of the parties to agreements -Instructor's Guide and PowerPoint® presentations available.


The Fashion Design Reference & Specification Book

The Fashion Design Reference & Specification Book
Author: Jay Calderin
Publisher: Rockport Publishers
Total Pages: 288
Release: 2013-07-01
Genre: Design
ISBN: 1610587871

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An essential primer for students and first-stop reference for professionals, The Fashion Design Reference & Specification Booktakes the fashion designer through the entire design process, from conceiving a garment to marketing it. This valuable handbook contains the information and ideas essential to planning and executing fashion projects of every scale and distills them in an easy-to-use format that is compact enough to slip into a tote. Linking six central phases in the cycle of fashion—research, editing, design, construction, connection, and evolution—The Fashion Design Reference & Specification Book helps designers develop effective strategies for building a cohesive collection and communicating their vision. The Reference & Specification Book series from Rockport Publishers offers students and practicing professionals in a range of creative industries must-have information in their area of specialty in an up-to-date, concise handbook.


Top Model Fashion Design Book

Top Model Fashion Design Book
Author: Design Prinbook
Publisher:
Total Pages: 56
Release: 2021-04-02
Genre:
ISBN:

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Top Model Fashion Design Book, A book to learn fashion design for women, in an easy and wonderful way, in order for my lady to become a professional in wearing clothes, it contains many modern clothes, and many colors in a very harmonious way, and some practical exercises that can be colored, so that you learn how to coordinate colors. A wonderful book designed by design professionals, for women of all ages that can be used at home, school, college, and fashion design stores..