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The Client Magnet Formula for Lawyers

The Client Magnet Formula for Lawyers
Author: Michelle Peters
Publisher:
Total Pages: 130
Release: 2019-10-10
Genre:
ISBN: 9781798634127

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Would you like more - or higher quality - clients for your legal practice? Have you had little or no training in how to attract your ideal clients, and are you suspicious of traditional marketing and 'sales' tactics? If so, then this book is for you. The Client Magnet Formula enables you to dramatically increase the number of clients you attract and let's you to work only with those who appreciate you and don't quibble about fees. Applying the Client Magnet Formula means you won't have to 'sell' your services or do anything that feels unprofessional. By applying the strategies and systems in this book you will: (1) Learn how to use a powerful Client Magnet to attract significantly more enquiries from your ideal clients (2) Develop a Client Attraction System to consistently and predictably attract new enquiries, freeing you from time-consuming networking and the uncertainty of referrals (3) Discover the secret to helping clients see the true value of your services, so you can increase your fees and still have them say 'yes' (4) Create a Client Conversion System to dramatically increase your success at turning enquiries into clients. Whether you're a lawyer with an established practice or have only recently set one up, this book is essential reading if you want to increase the quantity and quality of your clients in a way that's both ethical and which actually works. Download the FREE worksheets that accompany the book at https://www.thebusinessinstructor.com/book/About the Author: Michelle Peters practised as a solicitor at a large international firm in London. As The Business Instructor, she now helps lawyers attract more clients and increase their profits without working more hours. Michelle strongly believes that to grow a practice you need to be good at the business of law as well as the practise of law. Her strategic advice, training (including marketing and conversion skills) and mentoring ensure her clients know what to do, how to do it, and - most importantly - get it done.


How to Get More Law Firm Clients: Without Losing Time & Money Or Getting Screwed by a Marketing Company

How to Get More Law Firm Clients: Without Losing Time & Money Or Getting Screwed by a Marketing Company
Author: Andrew Stickel
Publisher: Independently Published
Total Pages: 174
Release: 2019-01-11
Genre: Law
ISBN: 9781790417957

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Do You Know the #1 Secret to Getting More Law Clients? Marketing is always evolving. Forty years ago, lawyers couldn't market. Then along came Bates v. Arizona State Bar, and attorneys rushed to radio stations, local TV, and the phone book in search of that once-in-a-lifetime case. Then the internet happened, bringing us Search Engine Optimization, Pay Per Click ads, and Social Media. Every lawyer I talk to has tried one (or more) of these, but they feel like they're just throwing money away. And most of the time they are. Gone are the days when you could say, "Need legal help? Hire me!" and get clients. What's a savvy lawyer to do? In How Get More Law Firm Clients Without Losing Time & Money or Getting SCREWED By a Marketing Company, you'll learn a completely new (and much cheaper) way to market your law firm and retain more clients--value first. Provide value, and you'll be able to: Easily increase your monthly intake Create top of mind awareness without spending a dime Launch ad campaigns that convert like crazy Generate clients on demand with a "community of leads" Turn past clients into your best salespeople Protect your bottom line from all-hype-no-substance marketers Whether you're a sole proprietor just starting out, you own an established firm with local brand recognition, or you work at a national firm with hundreds of partners, How to Get More Law Firm Clients will help you take your firm's revenue to the next level.


Through the Client's Eyes

Through the Client's Eyes
Author: Henry W. Ewalt
Publisher: American Bar Association
Total Pages: 396
Release: 2008
Genre: Law
ISBN: 9781604420272

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This book will help lawyers build better, stronger, and smarter relationships with their clients. From educating the client about the law to eliciting quantifiable feedback by using surveys, this updated edition covers legal marketing in an easy-to-read, well-organized and practical manner.


Client Attraction Secrets for Lawyers R0

Client Attraction Secrets for Lawyers R0
Author: David V. Lorenzo
Publisher:
Total Pages: 138
Release: 2012-08-14
Genre: Practice of law
ISBN: 9780938065128

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Attracting and retaining more clientsJob number one in every law firm is to attract and retain more clients. But how do you go about that challenging task? How do you know the marketing work in which you are investing scarce hours and dollars will actually pay off?David V. Lorenzo's Client Attraction Secrets provides a practice-proven roadmap to increasing law firm revenue without increasing your hours. His techniques might even allow you to shorten your workweek.Your results will depend on how enthusiastically and creatively you implement Mr. Lorenzo's suggestions, but know beforehand that the techniques detailed have worked for a wide variety of lawyers, in all types of practices, in good economic times and bad.Mr. Lorenzo has helped attorneys in ambitious solo practices, mid-sized firms, and multi-national behemoths. But what he most enjoys is helping lawyers build lifestyle-friendly niche practices that generate a comfortable income while permitting a healthy working/living balance.His book explains how he does it.


How to Capture and Keep Clients

How to Capture and Keep Clients
Author: Jennifer J. Rose
Publisher: American Bar Association
Total Pages: 292
Release: 2005
Genre: Lawyers
ISBN: 159031526X

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In this new, in-depth book the best and most innovative solo and small firm lawyers give you their secrets, approaches and strategies to that age-old puzzle of growing your law firm. Through this wealth of savvy advice, you'll learn how to ask for business, attract and keep clients, partner with other lawyers, build a virtual law firm, use technology in client development, brand your law firm and much more.


Courting Your Clients

Courting Your Clients
Author: Margaret Grisdela
Publisher: Rj Communications
Total Pages: 176
Release: 2011-05-01
Genre: Business & Economics
ISBN: 9780979567414

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Courting Your Clients is a legal marketing book that provides a rainmaking roadmap for lawyers at any point in their career. Attorneys will discover what works and what to avoid in building the right marketing programs for their law firm practice. Powerful business development techniques are described in detail, including how to generate new revenues quickly by marketing to current and past clients; how to build a strategic referral network; how to implement Internet marketing techniques for lead generation; and how to create high visibility speaking and publishing opportunities that attract qualified prospects. A sample attorney marketing plan is included as part of this fact-filled book.


Business Development for Lawyers

Business Development for Lawyers
Author: Sally J. Schmidt
Publisher: ALM Publishing
Total Pages: 324
Release: 2006
Genre: Law
ISBN: 9781588521361

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Whether you’re launching a practice or trying to expand your book of business, this new guide gives you the help you seek. From developing a reputation to developing relationships, from retaining existing clients to generating new business, Business Development for Lawyers: Strategies for Getting and Keeping Clients examines all the available techniques, providing you with the expert insights and practical tips you need to make them work for you. You’ll learn how to write for publications, make effective presentations, network, handle the media, get results from participating in conferences and social events, follow up with contacts, build relationships with referral sources, close the deal with prospective clients, and more. This new book from a leading law firm marketer and consultant is an excellent starting point for anyone developing a personal marketing plan or for the lawyer who wants to improve personal marketing and business development skills


How to Get and Keep Good Clients - Global 3rd Edition

How to Get and Keep Good Clients - Global 3rd Edition
Author: Jay G Foonberg
Publisher:
Total Pages: 566
Release: 2021-03-16
Genre:
ISBN:

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Join the hundreds of thousands of lawyers who have benefited from Mr. Foonberg's sharing of information. Any one chapter or idea can immensely improve your practice income and your life. Best selling author and acknowledged marketing ace Jay Foonberg gives time-proven tips and systems that you can use for long-range and immediate marketing success. This book is not theoretical. Foonberg encourages you to try different marketing approaches in order to develop your own winning personal style. This is practical information you can put to use right away. You'll find hundreds of useful suggestions intended to grow your practice, and improve the way you do business day to day. The end result is a more client-focused, efficient, and profitable practice with everything pointed in the right direction.Included: "Foonberg's Favorite 51 Rules of Good Client Relations for the Busy Lawyer""How Turning Down my First Case Led to 19 Cases""How to Handle People Who Hate Lawyers or the Legal System""Fee Allocation Formulas to Encourage Marketing"Numerous sample letters, homespun advice, and personal experiences, written in Foonberg's straightforward, no-nonsense styleAnd much, much more!Put Jay Foonberg's over thirty years of personal experience in the continuing education field to work for you. You'll find his advice practical and understandable as he presents even the most complex theories in a simple easy-to-learn and easy-to apply fashion. Jay believes any person can have a successful career, and have a life with high income and free of non meritorious complaints if that person is willing to learn and willing to make the simple changes he suggests


Selling and Communication Skills for Lawyers

Selling and Communication Skills for Lawyers
Author: Joey Asher
Publisher: ALM Publishing
Total Pages: 308
Release: 2005
Genre: Law
ISBN: 9781588521231

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Designed for lawyers seeking to improve and strengthen their client relationships, this guide offers strategies for effectively communicating with clients. Top lawyers offer their own strategies for speaking and presenting themselves in a way that pleases clients and cultivates their practice. The importance of empathizing with a client's position is stressed and explained, as is creating a long-term business plan for a practice. How to conduct an efficient meeting, tips for creating an interactive legal presentation, and the ethical issues of selling and marketing a firm are also addressed.


The Lawyer's Field Guide to Effective Business Development

The Lawyer's Field Guide to Effective Business Development
Author: William J. Flannery
Publisher: American Bar Association
Total Pages: 170
Release: 2007
Genre: Business & Economics
ISBN: 9781590317365

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This is a practical business development and sales skills handbook that helps lawyers obtain additional business for their firms. Author Bill Flannery, a recognized leader and true pioneer in legal business development, helps lawyers identify the skills needed to increase client loyalty, increase business from loyal clients, and become the client's trusted advisor. For beginners, the field guide provides practical advice on how to develop basic skills and build confidence. Intermediate-level business developers will benefit from self-assessment tools that provide clear insight into what they are doing well and what they need to do differently, with specific tools and resources that will help them improve. Advanced-level business developers will benefit from advice about sophisticated techniques not currently available elsewhere in published materials geared to the legal profession.