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Music in the Marketplace

Music in the Marketplace
Author: Samuel Cameron
Publisher: Routledge
Total Pages: 322
Release: 2015-03-24
Genre: Business & Economics
ISBN: 1317934725

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Much recent economic work on the music industry has been focused on the impact of technology on demand, with predictions being made of digital copyright infringement leading to the demise of the industry. In fact, there have always been profound cyclical swings in music media sales owing to the fact that music always has been, and continues to be, a discretionary purchase. This entertaining and accessible book offers an analysis of the production and consumption of music from a social economics approach. Locating music within the economic analysis of social behaviour, this books guides the reader through issues relating to production, supply, consumption and trends, wider considerations such as the international trade in music, and in particular through divisions of age, race and gender. Providing an engaging overview of this fascinating topic, this book will be of interest and relevance to students and scholars of cultural economics, management, musicology, cultural studies and those with an interest in the music industry more generally.


Industry

Industry
Author: William Robin
Publisher: Oxford University Press
Total Pages: 288
Release: 2021-02-08
Genre: Music
ISBN: 0190068671

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Amidst the heated fray of the Culture Wars emerged a scrappy festival in downtown New York City called Bang on a Can. Presenting eclectic, irreverent marathons of experimental music in crumbling venues on the Lower East Side, Bang on a Can sold out concerts for a genre that had been long considered box office poison. Through the 1980s and 1990s, three young, visionary composers--David Lang, Michael Gordon, and Julia Wolfe--nurtured Bang on a Can into a multifaceted organization with a major record deal, a virtuosic in-house ensemble, and a seat at the table at Lincoln Center, and in the process changed the landscape of avant-garde music in the United States. Bang on a Can captured a new public for new music. But they did not do so alone. As the twentieth century came to a close, the world of American composition pivoted away from the insular academy and towards the broader marketplace. In the wake of the unexpected popularity of Steve Reich and Philip Glass, classical presenters looked to contemporary music for relevance and record labels scrambled to reap its potential profits, all while government funding was imperilled by the evangelical right. Other institutions faltered amidst the vagaries of late capitalism, but the renegade Bang on a Can survived--and thrived--in a tumultuous and idealistic moment that made new music what it is today.


Making a Living in Your Local Music Market

Making a Living in Your Local Music Market
Author: Dick Weissman
Publisher: Hal Leonard Corporation
Total Pages: 292
Release: 2006
Genre: Music
ISBN: 9780634099243

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You can survive happily as a musician in your local music market. This book shows you how to expand and develop your skills as a musician and a composer right in your own backyard. Making a Living in Your Local Music Market explores topics relevant to musicians of every level: Why should a band have an agreement? How can you determine whether a personal manager is right for you? Are contests worth entering? What trade papers are the most useful? Why copyright your songs? Also covers: * Developing and packaging your artistic skills in the marketplace * Dealing with contractors, unions, club owners, agents, etc. * Producing your own recordings * Planning your future in music * Music and the Internet * Artist-operated record companies * The advantages and disadvantages of independent and major record labels * Grant opportunities for musicians and how to access them * College music business programs * Seminars and trade shows * Detailed coverage of regional music markets, including Austin, Atlanta, Denver, Miami, Seattle, and Portland, Oregon.


Music in the Market

Music in the Market
Author: Don Cusic
Publisher: Popular Press
Total Pages: 198
Release: 1996
Genre: Business & Economics
ISBN: 9780879726942

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Offers a detailed overview of the business of popular music, showing how it fits into popular culture and how it is disseminated in the American commercial market. Explores subjects such as money flow, talent acquisition and development, and promotion, and discusses marketing strategies and the marketing of specialty areas such as classical, jazz, bluegrass, and folk by small independent labels. Of interest to students and scholars of popular culture and popular music fans. Paper edition (unseen), $22.95. Annotation copyright by Book News, Inc., Portland, OR


Music Marketing for the DIY Musician

Music Marketing for the DIY Musician
Author: Bobby Borg
Publisher: Rowman & Littlefield
Total Pages: 454
Release: 2020-01-07
Genre: Music
ISBN: 1538134632

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Do it yourself and succeed! More and more artists are taking advantage of new technologies to try and build successful careers. But in this expanding competitive marketplace, serious do-it-yourself musicians need structured advice more than ever. In Music Marketing for the DIY Musician, veteran musician and industry insider Bobby Borg presents a strategic, step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one’s music. Presented in a conversational tone, this indispensable guide reveals the complete marketing process using the same fundamental concepts embraced by top innovative companies, while always encouraging musicians to find their creative niche and uphold their artistic vision. The objective is to help artists take greater control of their own destinies while saving money and time in attracting the full attention of top music industry professionals. It’s ultimately about making music that matters, and music that gets heard! Updates include: New interviews highlighting current marketing strategies for the new music market Info on how to leverage digital marketing and streaming playlists Updated stories and examples of current music marketing principles Future forecasts and trends into music marketing New and revised services, tools, references, and contacts that can help musicians further their careers New marketing plan samples for bands/solo artists and freelance musicians and songwriters


Copyright and the Music Marketplace

Copyright and the Music Marketplace
Author: United States United States Copyright Office
Publisher: Createspace Independent Publishing Platform
Total Pages: 208
Release: 2015-12-21
Genre:
ISBN: 9781522852155

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The Copyright Office has previously highlighted the outmoded rules for the licensing of musical works and sound recordings as an area in significant need of reform. Moreover, the Office has underscored the need for a comprehensive approach to copyright review and revision generally. This is especially true in the case of music licensing the problems in the music marketplace need to be evaluated as a whole, rather than as isolated or individual concerns of particular stakeholders.


Copyright and the Music Marketplace

Copyright and the Music Marketplace
Author: United States United States Copyright Office
Publisher: CreateSpace
Total Pages: 208
Release: 2015-02-12
Genre:
ISBN: 9781511916530

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The Copyright Office has previously highlighted the outmoded rules for the licensing of musical works and sound recordings as an area in significant need of reform. Moreover, the Office has underscored the need for a comprehensive approach to copyright review and revision generally. This is especially true in the case of music licensing the problems in the music marketplace need to be evaluated as a whole, rather than as isolated or individual concerns of particular stakeholders.


Music Distribution

Music Distribution
Author: C. Michael Brae
Publisher: Booksurge Publishing
Total Pages: 154
Release: 2002
Genre: Business & Economics
ISBN: 9781591094333

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A complete guide to Music Distribution, Marketing, Promotions and Selling Music.


Music Law in the Digital Age

Music Law in the Digital Age
Author: Allen Bargfrede
Publisher: Hal Leonard Corporation
Total Pages: 195
Release: 2017-05-01
Genre: Music
ISBN: 1495096742

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(Berklee Press). With the free-form exchange of music files and musical ideas online, understanding copyright laws has become essential to career success in the new music marketplace. This cutting-edge, plain-language guide shows you how copyright law drives the contemporary music industry. By looking at the law and its recent history, you will understand the new issues introduced by the digital age, as well as continuing issues of traditional copyright law. Whether you are an artist, lawyer, entertainment Web site administrator, record label executive, student, or other participant in the music industry, this book will help you understand how copyright law affects you, helping you use the law to your benefit. * How do you get fair compensation for your work and avoid making costly mistakes? * Can you control who is selling your music on their website? * Is it legal to create mash-ups? * What qualifies as fair use? * How do you clear another artist's samples to use in your own recordings? * What is the Creative Commons/Copyleft movement? * How do you clear music for use in an online music service or store? * Who decides who gets paid how much and by whom? You will learn the answers to these questions as well as: * The basics of copyright law, looking at the Copyright Act while explaining it in plain language * How revenue streams for music are generated under copyright law * The reasoning behind high-profile court decisions related to copyright violations *What licenses are needed for the legal online delivery of music * The intricacies of using music on sites like YouTube, Pandora, and Spotify * Deficiencies in current copyright law and new business model ideas


Music, Markets and Consumption

Music, Markets and Consumption
Author: Daragh O'Reilly
Publisher: Goodfellow Publishers Ltd
Total Pages: 246
Release: 2013-05-31
Genre: Business & Economics
ISBN: 1908999535

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A fully international and scholarly analysis integrating the unique popular music sector both within arts marketing and current marketing and consumption theories. It gives a full overview and coverage of music, marketing and cultural policy, and the emerging academic study of the sector.