Methodology And Perspectives Of Business Studies PDF Download
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Author | : G. Balachandran |
Publisher | : Ane Books Pvt Ltd |
Total Pages | : 316 |
Release | : 2010 |
Genre | : Business |
ISBN | : 9789380156682 |
Download Methodology And Perspectives Of Business Studies Book in PDF, ePub and Kindle
Author | : |
Publisher | : |
Total Pages | : 144 |
Release | : 2009 |
Genre | : Electronic books |
ISBN | : 9788131752654 |
Download Methodology And Perspectives Of Business Studies Book in PDF, ePub and Kindle
Methodology of Business Education has been specially designed to serve as a complete textbook for the first-semester B.Com. course of the University of Kerala. It has been prepared according to the new syllabus framed under the choice-based credit and semester system (CCSS). The content for this work has been carefully selected and organized to provide an integrated learning approach to business education.
Author | : David Brinberg |
Publisher | : Springer Science & Business Media |
Total Pages | : 427 |
Release | : 2012-12-06 |
Genre | : Business & Economics |
ISBN | : 1461386098 |
Download Perspectives on Methodology in Consumer Research Book in PDF, ePub and Kindle
Methodological advances in consumer behavior are increasing rapidly. We can characterize these advances by work in two logically separate but functionally related areas: (a) the philosophical underpinnings of our methods, and (b) the analytic strategies for examining the phenomena of interest in the field. An important aspect in communicating these advances is the demonstration of their use on focal problems in consumer behavior. Current research strategies and analytic techniques in the field of consumer research reflect the dominant logical empiricist epistemology. The develop ment of new epistemologies (e.g., scientific relativism, hypothetical realism), however, is likely to modify the dominant logical empiricist approach and is also likely to influence the analytic strategies used to conduct research. For instance, with the increased awareness of scientific relativism and hypothet ical realism, greater emphasis is anticipated for idiographic rather than nomo thetic designs, for observational rather than experimental designs, for process rather than static analyses, and for more sophisticated techniques for summariz ing findings across studies. The major theme underlying this volume is that conceptual, analytic, and sub stantive diversity are essential for consumer behavior research to advance. Col lectively, the chapters we present in this volume are a diverse set of perspectives for the study of consumer behavior. This volume is organized into three parts: (1) philosophical orientations toward consumer behavior research, (2) analytic strategies for consumer behavior research, and (3) applications of these orientations and strategies to current research areas.
Author | : Päivi Eriksson |
Publisher | : SAGE |
Total Pages | : 354 |
Release | : 2008-03-17 |
Genre | : Business & Economics |
ISBN | : 1446259595 |
Download Qualitative Methods in Business Research Book in PDF, ePub and Kindle
`Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report Covering all the major qualitative approaches in business studies (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical how-to guide shows how qualitative methods are used within management, marketing, organizational studies and accounting. Within each approach, the authors consider crucial issues such as framing the research, generating research questions, getting access, collecting empirical materials, reporting the results and evaluating the research. Original case studies drawn from around the world are included throughout to demonstrate the practical applications of the methods discussed.
Author | : Pervez N. Ghauri |
Publisher | : Pearson Education |
Total Pages | : 286 |
Release | : 2005 |
Genre | : Business & Economics |
ISBN | : 9780273681564 |
Download Research Methods in Business Studies Book in PDF, ePub and Kindle
Research Methods in Business Studies A Practical Guide Third edition Pervez Ghauri and Kjell Gronhaug This clearly written introduction is ideal for business students taking a course in research methods, or undertaking their first dissertation or report on a work placement project. Written in a concise and accessible style, it demonstrates the importance of a scientific approach to business research and problem-solving projects. It shows students how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data. Key Features: Provides guidelines to formulate a research problem, preparing students to fully understand the questions and objectives before undertaking research. Explains the importance of methods and models to equip students with a systematic approach in thinking, executing and writing. Evaluates different qualitative and quantitative methods and their consequences on data collection and analysis so that students can choose the most appropriate research method for a given situation. Offers clear guidelines about structuring clear, concise and relevant reports. Contains detailed discussion of research theories and their practical application in business. This edition has extended coverage of international and cross-cultural research, more examples from real dissertations and research projects from diverse areas of business such as HRM and accounting, and a new chapter on qualitative research and the software used to analyse data. A concise, clear and comprehensive introduction to research methods, which equips students with a systematic approach to business research. Dr. Pervez Ghauri is Professor of International Business at Manchester Business School, The University of Manchester, UK. Dr Kjell Gronhaug is Professor of Business Studies at the Norwegian School of Economics and Business Administration, Bergen, Norway.
Author | : Pervez N. Ghauri |
Publisher | : Financial Times/Prentice Hall |
Total Pages | : 265 |
Release | : 2010 |
Genre | : Business & Economics |
ISBN | : 9780273712046 |
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This concise but comprehensive book explains the importance of a scientific approach to business research and problem-solving projects.
Author | : Information Reso Management Association |
Publisher | : |
Total Pages | : 544 |
Release | : 2017-06 |
Genre | : |
ISBN | : 9781668429273 |
Download Business Education and Ethics Book in PDF, ePub and Kindle
Author | : Dr Sue Greener |
Publisher | : Bookboon |
Total Pages | : 110 |
Release | : 2008 |
Genre | : Business |
ISBN | : 8776814211 |
Download Business Research Methods Book in PDF, ePub and Kindle
Author | : Emmanuel |
Publisher | : Pearson Education India |
Total Pages | : 146 |
Release | : 2010-09 |
Genre | : Industrial management |
ISBN | : 9788131730690 |
Download Methodology of Business Studies Book in PDF, ePub and Kindle
The content for this book has been carefully selected and organized to provide an integrated learning approach to business studies.
Author | : Päivi Eriksson |
Publisher | : SAGE |
Total Pages | : 353 |
Release | : 2008-03-17 |
Genre | : Business & Economics |
ISBN | : 1446203662 |
Download Qualitative Methods in Business Research Book in PDF, ePub and Kindle
`Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report Covering all the major qualitative approaches in business studies (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical how-to guide shows how qualitative methods are used within management, marketing, organizational studies and accounting. Within each approach, the authors consider crucial issues such as framing the research, generating research questions, getting access, collecting empirical materials, reporting the results and evaluating the research. Original case studies drawn from around the world are included throughout to demonstrate the practical applications of the methods discussed.