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| Author | : Jan Wallen |
| Publisher | : |
| Total Pages | : 152 |
| Release | : 2011-09-01 |
| Genre | : Computers |
| ISBN | : 9780982296905 |
Provides an introduction and overview of LinkedIn, as well as tips for various users on making the resource meet their goals.
| Author | : Josh Steimle |
| Publisher | : |
| Total Pages | : |
| Release | : 2021-10-11 |
| Genre | : |
| ISBN | : 9781734718461 |
There's only one place in the world where you can find and connect with hundreds of millions of professionals every day, and that's on LinkedIn. Are you taking advantage of it? Or are you who Gary Vaynerchuk is talking about when he says, "So many . . . are missing out on the insane opportunity on LinkedIn right now."Tragically, too many of the almost 800 million people on LinkedIn are missing out because they use it the wrong way, but that spells opportunity for those who use it correctly. The good news is, with this book as your guide, you'll be an expert LinkedIn user in no time.Whether you're an employee who dreams of finding a new job, an executive who needs to hire star talent, or an entrepreneur who wants to grow a business, LinkedIn Mastery is the super-simple, straightforward, practical blueprint that will help you achieve your goals.This step-by-step guide to mastering LinkedIn will teach you how to:Optimize your LinkedIn profile so it's something you're proud to show off, rather than something you want to hideMake high-quality connections on LinkedIn with your ideal audience-the people you can serve and who can serve youCreate compelling content-quickly, easily, and affordably-that will bring your dream opportunities to youThis book contains 60 LinkedIn lessons, each short enough to understand and implement in 15 minutes or less. If you complete one each day, within 60 days you'll fully master LinkedIn. If you're looking to find a new job, your LinkedIn profile will attract the best employers and the best offers. If you're recruiting, you'll find and connect with top talent. And if you're generating leads and growing your business, you'll create content that brings your ideal customer to you.Are you ready for your first lesson?
| Author | : Andreas Ramos |
| Publisher | : |
| Total Pages | : 134 |
| Release | : 2019-07-29 |
| Genre | : |
| ISBN | : 9781086166200 |
We use the model of inbound/outbound marketing to see how LinkedIn works and how you can use it for your business. We cover Sales Navigator, a powerful tool with advanced filters so you can search millions of members to find the ones for your business, learn about your leads, watch their activity, contact them, and develop business connections with them.You'll also learn how to write posts that get thousands of views and how the LinkedIn ranking algorithm works. The book is written in accessible English for everyone.How to Use LinkedIn for B2B Business DevelopmentUse LinkedIn for Inbound and Outbound MarketingUse Your LinkedIn Profile for Inbound MarketingUse Your Company Pages for Inbound MarketingUse Your Connections for Inbound MarketingUse Posts and Articles for Inbound MarketingUse LinkedIn Sales Navigator for Outbound MarketingUse LinkedIn Ads for Outbound Marketing
| Author | : Ruth Stevens |
| Publisher | : Pearson Education |
| Total Pages | : 220 |
| Release | : 2012 |
| Genre | : Business & Economics |
| ISBN | : 0789741148 |
The Hands-On, Up-to-the-Minute Guide to Generating Better-Qualified, Quicker-to-Close B2B Leads! Lead generation is "Job One": B2B marketers' single most important objective. Maximizing Lead Generation brings together everything you need to know to do it right. Fast-paced and 100% practical, it will help you achieve outstanding results in any B2B marketplace from enterprise technology to industrial equipment to professional services. World-renowned expert Ruth P. Stevens helps you bring science and systematization to all facets of lead generation, building on process, best practices, continuous testing, and ongoing improvement. You'll learn how to maximize the value of tried-and-true B2B tools and the newest social, web, and search technologies. Stevens offers indispensable insights for the entire lead lifecycle, including qualification, nurturing, measurement, and tracking. Organized for clarity, usability, and speed, this book will help you supercharge salesforce productivity and company profits. You'll Learn How To: · Develop and refine rules that consistently lead to higher-quality leads · Gain deeper insights into your customers and their buying processes · Build sophisticated, accurate marketing databases · Identify the media most likely to work for you · Execute highly effective campaigns · Drive huge ROI improvements · Use BANT and other qualification criteria · Apply new "nurturing" techniques to convert "duds" into "diamonds" · Track results and quantify the business value of campaigns · Utilize best practices content marketing and marketing automation · Integrate continuous improvement into lead generation · Discover 10 trends that will transform the way you prospect
| Author | : Danielle N Mills |
| Publisher | : Independently Published |
| Total Pages | : 58 |
| Release | : 2020-03-31 |
| Genre | : |
| ISBN | : |
A true playbook that will give you a step by step guide on How to Master Linkedin. Are you happy in your current company? Do you want to aim for a larger role with more responsibilities? This playbook will allow you to Brand yourself, Stand out, and give you all of the necessary tips needed to make a huge Impact on Linkedin. Linkedin is the new Resume. Your Linkedin speaks before you do.
| Author | : Patrice-Anne Rutledge |
| Publisher | : Pearson Education |
| Total Pages | : 300 |
| Release | : 2011-08-29 |
| Genre | : |
| ISBN | : 0132918625 |
*** This USING LinkedIn book is enhanced with 2 hours of FREE step-by-step VIDEO TUTORIALS and AUDIO SIDEBARS! *** LinkedIn is a popular, fast-growing social media and online collaboration used to develop business, find clients, recruit staff, and much more. USING LinkedIn is a media-rich learning experience designed to help new users master LinkedIn quickly, and get the most out of it, fast! EVERY chapter has multiple video and audio files integrated into the learning material which creates interactive content that works together to teach everything mainstream LinkedIn users need to know. You’ll Learn How to: - Use LinkedIn to Find a Job or Promote Your Business Online - Participate in LinkedIn Groups - Create a Profile that Achieves Targeted Goals - Customize LinkedIn Privacy Settings Examples of Topics Covered in VIDEO TUTORIALS, which Walk You Through Tasks You’ve Just Got to See! - Use LinkedIn Answers and Groups for Research and Marketing - Perform an Advanced Job Search - Extend the Power of LinkedIn with Applications and Tools Examples of Topics Covered in AUDIO SIDEBARS, which Deliver Insights Straight From the Experts! - Create a LinkedIn Profile that Generates Results - Keep your LinkedIn Profile Current - Learn about LinkedIn Recruitment Options Please note that due to the incredibly rich media included in your Enhanced eBook, you may experience longer download times. Please be patient while your product is delivered. This Enhanced eBook has been developed to match the Apple Enhanced eBook specifications for the iPad and may not render well on older iPhones or iPods or perform on other devices or reader applications.
| Author | : Linda Coles |
| Publisher | : |
| Total Pages | : |
| Release | : 2011 |
| Genre | : |
| ISBN | : |
Discover how to use social media to give your business an unbeatable competitive edge in no time! Written by an internationally renowned social media guru, Learn Marketing with Social Media in 7 Days supplies you with the knowledge and tools needed to use Twitter, LindkenIn, Facebook, YouTube and other popular social media platforms to grow your business. Geared towards small business owners and entrepreneurs, it provides step-by-step guidance on creating low-cost, high-impact online marketing strategies that really work. You'll learn how to create an effective social media presence for your business, measure the fruits of your efforts, and maintain your social media sites in just thirty minutes a day. Supported by practical information, templates and case studies, this book is for savvy business owners and managers who want to understand their customers better, improve their business networks, and gain an unbeatable competitive edge online. Packed with valuable tips, tricks, and time-saving shortcuts, this is essential reading for anyone looking to quickly and easily build a business presence online Build and maintain effective relationships online in thirty minutes per day Harness your Facebook, LinkedIn and Twitter pages to gain the edge on your competitors Learn how other companies are using the sites and gaining success.
| Author | : Tomos William Archer |
| Publisher | : Independently Published |
| Total Pages | : 0 |
| Release | : 2023-07-21 |
| Genre | : |
| ISBN | : |
"Mastering LinkedIn: A Guide to Writing Engaging Posts" is a comprehensive, step-by-step handbook that will transform your LinkedIn presence from ordinary to exceptional. Authored by Chasity Bailey and Tomos Archer, seasoned professionals with extensive social media expertise, this book is a must-have resource for professionals, entrepreneurs, and job seekers who want to harness the true potential of LinkedIn through captivating and impactful posts. In this book, you will uncover the secrets to writing engaging LinkedIn posts that capture attention, drive meaningful conversations, and create valuable connections. Whether you are new to LinkedIn or have been using it for some time, this guide is designed to take your content creation skills to the next level, improving your personal brand, and maximizing your professional opportunities. Inside "Mastering LinkedIn: A Guide to Writing Engaging Posts," you will discover: Understanding the LinkedIn Landscape: Unlocking the full potential of LinkedIn's unique features and functionalities to achieve your professional goals. Identifying Your Target Audience: Defining your ideal audience and tailoring your posts to resonate with their interests and needs. Crafting Compelling Storylines: Mastering the art of storytelling to captivate and engage your LinkedIn connections, leaving a lasting impression. Writing Engaging Copy: Exploring proven strategies to craft concise, persuasive, and compelling copy that drives action and stimulates discussions. Incorporating Visual Elements: Leveraging the power of images, videos, and infographics to enhance your posts' impact and encourage greater engagement. Optimizing Post Formats: Understanding the strengths and opportunities each post format (articles, text, images, videos, etc.) offers, and selecting the most effective option for your desired outcome. Utilizing LinkedIn Features and Tools: Harnessing the full potential of LinkedIn's features, such as hashtags, mentions, and tagging, to increase post visibility and expand your network. Enhancing Post Discoverability: Applying proven SEO techniques to optimize your LinkedIn posts and ensure they are easily discoverable by relevant audiences. Analyzing Performance and Iterating: Implementing a data-driven approach to analyzing post performance, understanding audience behavior, and fine-tuning your content strategy for continuous improvement. "Mastering LinkedIn: A Guide to Writing Engaging Posts" provides a comprehensive roadmap for creating highly engaging and impactful posts that resonate with your target audience on LinkedIn. Packed with practical tips, real-life examples, and actionable advice, this book empowers you to not only master the art of crafting LinkedIn posts but also build a strong personal brand, foster valuable professional relationships, and unlock a world of new opportunities. If you are ready to harness the immense power of LinkedIn to boost your professional success, "Mastering LinkedIn: A Guide to Writing Engaging Posts" is your invaluable companion on this exciting journey.
| Author | : Daniel Disney |
| Publisher | : John Wiley & Sons |
| Total Pages | : 381 |
| Release | : 2021-03-04 |
| Genre | : Business & Economics |
| ISBN | : 1119787890 |
Become a LinkedIn power user and harness the potential of social selling With the impact of COVID, remote working has become big, and so has the use of digital/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do not use it properly. The Ultimate LinkedIn Sales Guide is the go-to book and guide for utilizing LinkedIn to sell. It covers all aspects of social and digital selling, including building the ultimate LinkedIn profile, using the searching functions to find customers, sending effective LinkedIn messages (written, audio & video), creating great content that generates sales, and all the latest tips and tricks, strategies and tools. With the right LinkedIn knowledge, you can attract customers and generate leads, improving your sales numbers from the comfort and safety of your computer. No matter what you are selling, LinkedIn can connect you to buyers. If you’re savvy, you can stay in touch with clients and generate more repeat sales, build trust, and create engaging content that will spread by word-of-mouth—the most powerful sales strategy around. This book will teach you how to do all that and more. In The Ultimate LinkedIn Sales Guide you will learn how to: Use the proven 4 Pillars of Social Selling Success to improve your existing LinkedIn activities or get started on a firm footing Create the Ultimate LinkedIn Profile, complete with a strong personal brand that could catapult you to industry leader status Generate leads using LinkedIn, then build and manage relationships with connected accounts to turn those leads into customers Utilize little-known LinkedIn “power tools” to grow your network, send effective messages, and write successful LinkedIn articles And so much more! The Ultimate LinkedIn Sales Guide is a must read for anyone wishing to utilise LinkedIn to improve sales.
| Author | : Chris Muccio |
| Publisher | : Happy About |
| Total Pages | : 126 |
| Release | : 2013-08 |
| Genre | : Business & Economics |
| ISBN | : 1607731002 |
"Learning to generate results using LinkedIn for Leads"--Cover.
