Marketing Methods and Salesmanship
Author | : Herbert Francis De Bower |
Publisher | : |
Total Pages | : 588 |
Release | : 1916 |
Genre | : Marketing |
ISBN | : |
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Author | : Herbert Francis De Bower |
Publisher | : |
Total Pages | : 588 |
Release | : 1916 |
Genre | : Marketing |
ISBN | : |
Author | : Alexander Hamilton Institute (U S ) |
Publisher | : Palala Press |
Total Pages | : 586 |
Release | : 2018-02-24 |
Genre | : History |
ISBN | : 9781378630662 |
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author | : Ralph Starr Butler |
Publisher | : Theclassics.Us |
Total Pages | : 152 |
Release | : 2013-09-12 |
Genre | : |
ISBN | : 9781230465630 |
This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1916 edition. Excerpt: ... ness--and every business under the right management will be a growing business--can absorb men as fast as they are developed. New departments should be headed by men taken from and developed in the business. There will be no definite limit to the progress of a business directed by men developed in this way and by executives capable of developing such men. It is this vision of always having before him the opportunity of securing a position just as big as his ability entitles him to that will grapple the ambitious and able salesman to the house with hooks of steel. 295. Idealizing the business.--That methods such as have been described cost money cannot be denied. But that the money spent is returned many times over is evidenced by the big, rapidly growing concerns from whose experiences these facts and methods have been drawn. In reality, it costs more money to operate a lot of poorly trained men with little or no enthusiasm than it does to handle a well-trained, highly-efficient, "enthusiastic organization. That concern is to be congratulated whose salesmen refer to the house as "ours"--who consider themselves not distinct selling units but members of a big, growing family--who look upon their concern as the ideal of organization, square dealing and efficiency and upon its product as the best of its kind--who feel that their company is performing a highly useful service in the world and that they are privileged in being its representatives--and who, through this love and regard, cast their lot with the organization not for a day but for years. This is not an extravagant statement. There are numberless concerns in which such a spirit pervades the selling organization from top to bottom. Few businesses are so big, so successful, or so...
Author | : Joseph French Johnson |
Publisher | : |
Total Pages | : 588 |
Release | : 1914 |
Genre | : Business |
ISBN | : |
Author | : Paul Dulaney Converse |
Publisher | : |
Total Pages | : 678 |
Release | : 1921 |
Genre | : Marketing |
ISBN | : |
Author | : Dr. Mangesh P. Waghmare |
Publisher | : Prashant Publications |
Total Pages | : 79 |
Release | : 2019-12-01 |
Genre | : Business & Economics |
ISBN | : 9389492920 |
Author | : Erick Simpson |
Publisher | : Intelligent Enterprise |
Total Pages | : 474 |
Release | : 2007 |
Genre | : Computers |
ISBN | : 9780978894313 |
Simpson focuses squarely on one of the most challenging aspects of running a successful I.T. Drawing upon MSP University's experience in helping partners across the country transition to an annuity-based, proactive managed service delivery model, each phase of the I.T.
Author | : Julian Clay |
Publisher | : Thorogood Publishing |
Total Pages | : 152 |
Release | : 2013-06 |
Genre | : Sales management |
ISBN | : |
This book is designed to help business owners construct and implement their sales strategy. Understanding how a sales team operates within a changing environment and having a proactive approach will have a big impact on a company's future success.
Author | : C.L. Tyagi |
Publisher | : Atlantic Publishers & Dist |
Total Pages | : 440 |
Release | : 2004 |
Genre | : |
ISBN | : 9788126903115 |
The Textbook Is Primarily Written For Students Pursuing Sales Management As A Main Or As An Optional Paper In Marketing Course. The Book Covers Syllabus Of B.B.A., M.B.A. And P.G.D.B.M. Marketing Executives And Advertising Managers Can Also Appraise Themselves Of The Subject.The Book Has Been Written In An Easy Language And A Lucid Style. Latest Models And Theories Are Very Well Explained With Practical Examples. Questions Set In The Universities Are Given At The End Of Each Chapter. Even Professionals In Marketing, Sales, Finance And Production/Purchasing Would Find This Easy-To-Understand Book Valuable.The Main Topics Covered In The Book Include :Introduction; Salesmanship And Themes Of Selling; Sales Promotion; Marketing Management; Physical Distribution; Salesmen-Recruitment; Personal Selling; Wholesaling; Retailing; Cooperative Selling; The Sales Organisation; Marketing Strategy In Personal-Selling; Sales And Other Departments; The Sales Manager; The Sales Force Management; Training In Sales; Remuneration Of Sales Personnel; Motivation By Sales Management; Sales Field, Territories, Quotas And Salesman S Report; Marketing Policies; Market Measurement, Sales Forecasting And Sales Budget; Psychology Of Sales; Techniques Of Selling; Sales Talks; Sales Records.
Author | : Neil Rackham |
Publisher | : Taylor & Francis |
Total Pages | : 253 |
Release | : 2020-04-28 |
Genre | : Business & Economics |
ISBN | : 1000111482 |
True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.