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La Cultura Como Empresa Multi-national

La Cultura Como Empresa Multi-national
Author: Armand Mattelart
Publisher:
Total Pages: 177
Release: 1976
Genre: International business enterprises
ISBN:

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La cultura como empresa multinacional

La cultura como empresa multinacional
Author: Armand Mattelart
Publisher:
Total Pages: 224
Release: 1979
Genre: International business enterprises
ISBN:

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Superbombarderos y superhéroes - Cultura de masas y economía de guerra - Los nuevos dueños y públicos de la agresión cultural - La industria del turismo en la reconversión del emperio.


Multinational Enterprises, Innovative Strategies and Systems of Innovation

Multinational Enterprises, Innovative Strategies and Systems of Innovation
Author: John Cantwell
Publisher: Edward Elgar Publishing
Total Pages: 360
Release: 2003-01-01
Genre: Business & Economics
ISBN: 9781781009871

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This volume explores the extent to which multinational enterprises (MNEs) are decentralizing the creation of new technological capabilities to various countries. The book contends that technological strategies and innovation activities undertaken by firms are a critical part of the increasing internationalization of economic activity and that MNEs are the main actors for these changes. It goes on to explain that MNEs must now effectively manage new technological assets in order to cope with the extensive changes in the nature of international competition.


Cultural Autonomy in Global Communications

Cultural Autonomy in Global Communications
Author: Cees J. Hamelink
Publisher: Longman Publishing Group
Total Pages: 168
Release: 1983
Genre: Language Arts & Disciplines
ISBN:

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The prescriptions found in Cees Hamelink's book collide frontally with the vital interests of the transnational corporate system. In his plea for "cultural dissociation", Hamelink urges that nations seeking sovereignty and independent development sever as many as possible of their links, especially cultural and informational ones, with transnational corporate chain -- From foreword.


International Production and the Multinational Enterprise (RLE International Business)

International Production and the Multinational Enterprise (RLE International Business)
Author: John H Dunning
Publisher: Routledge
Total Pages: 447
Release: 2013-03-05
Genre: Business & Economics
ISBN: 1135134146

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The growth and impact of the multinational enterprise (MNE) in the post war period is one of the most important phenomena of our time. This volume, originally published in 1981 provides a comprehensive and detailed review of both the theoretical and policy issues at a time when the subject had reached a watershed, after the controversies of the 1970s. The book provides a balanced discussion of major themes such as the development of modern theories of international production; the impact of the MNE on the nation-state and the structure of the international market; the response of governments and the appropriate framework for policy measures; and the historical context and likely future of the MNE.


Managerial Competencies for Multinational Businesses

Managerial Competencies for Multinational Businesses
Author: López-Fernández, Macarena
Publisher: IGI Global
Total Pages: 387
Release: 2018-08-03
Genre: Business & Economics
ISBN: 1522557822

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There is a growing interaction between companies and countries, illustrated by a constant flow of trade, capital, and work. With the rapid emergence of other countries with sufficient potential to join the globalization process, it is necessary to provide techniques for managerial planning, organization, and control in an international context. Managerial Competencies for Multinational Businesses is a collection of innovative research on the methods of leadership styles and skills required for managers to be successful in an international company. Highlighting a range of topics, including human resource management, industrial relations, and international careers, this book is ideally designed for senior managers, business professionals, team leaders, and human resource managers seeking current research on the key aspects of managing a company in a developing globalized market.


The Multinational Corporation

The Multinational Corporation
Author: Sanjaya Lall
Publisher: Springer
Total Pages: 271
Release: 1983-05-26
Genre: Business & Economics
ISBN: 1349052280

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Multinational Corporations and the Emerging Network Economy in Asia and the Pacific

Multinational Corporations and the Emerging Network Economy in Asia and the Pacific
Author: Juan J. Palacios
Publisher: Routledge
Total Pages: 478
Release: 2008-03-25
Genre: Business & Economics
ISBN: 113408109X

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Multinational Corporations and the Emerging Network Economy in Asia and the Pacific delves into the ongoing rise of a global economy anchored in a web of inter-firm production networks and the role played by multinational corporations in the process. It considers the strategies and business models corporations have adopted lately to face today’s highly competitive global markets, especially outsourcing and offshoring, focusing on the modalities observed in Asia Pacific and the Pacific Rim at large. Since their inception, corporations have undergone a series of fundamental changes; each has corresponded to a given era of industrial development and has given rise to a particular type of government policy response. The book addresses these timely issues and other such as the transformation of global production networks into global innovation networks, the link between corporate and national innovation strategies and movement up the global production value chain, and the fragmentation of production and the resulting increase in component and sub-assembly trade in the region. It also takes up the emergence of multinational corporations from developing countries and the efforts aimed at forging basic rules of corporate social responsibility and developing sound institutions for building a working framework of corporate governance in the Pacific. Written by some of the region’s most eminent and influential economists and political scientists, this volume will appeal to students and scholars working in the field of Asia Pacific studies as well as to businesspersons and policymakers taking decisions in the region.


Technological Innovation, Multinational Corporations and New International Competitiveness

Technological Innovation, Multinational Corporations and New International Competitiveness
Author:
Publisher: Taylor & Francis
Total Pages: 340
Release: 1995
Genre: Business & Economics
ISBN: 9783718656851

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This book examines those countries of Southern Europe influenced by the phases of European construction and countries of Latin America where the opening up process has changed the traditional role played by multinational corporations.