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Interactive TV Technology and Markets

Interactive TV Technology and Markets
Author: H. O. Srivastava
Publisher: Artech House
Total Pages: 436
Release: 2002
Genre: Performing Arts
ISBN: 9781580535489
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"This forward-looking book focuses on interactive television (ITV), and illustrates how it is changing the face of TV broadcasting. The book provides professionals with important technical, strategic, and creative expertise to help in the development of ITV systems and with the assessment of their future business potential. Interactive TV Technology and Markets explains how bandwidth limitations associated with analog TV signals are eliminated as cable, satellite, and terrestrial TV network operators switch to digital bandwidth."--Jacket.

Interactive TV Standards

Interactive TV Standards
Author: Steven Morris
Publisher: CRC Press
Total Pages: 611
Release: 2012-08-06
Genre: Language Arts & Disciplines
ISBN: 1136035702
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For any digital TV developer or manager, the maze of standards and specifications related to MHP and OCAP is daunting-you have to patch together pieces from several standards to gather all the necessary knowledge you need to compete worldwide. The standards themselves can be confusing, and contain many inconsistencies and missing pieces. Interactive TV Standards provides a guide for actually deploying these technologies for a broadcaster or product and application developer. Understanding what the APIs do is essential for your job, but understanding how the APIs work and how they relate to each other at a deeper level helps you do it better, faster and easier. Learn how to spot when something that looks like a good solution to a problem really isn't. Understand how the many standards that make up MHP fit together, and implement them effectively and quickly. Two DVB insiders teach you which elements of the standards that are needed for digital TV, highlight those elements that are not needed, and explain the special requirements that MHP places on implementations of these standards. Once you've mastered the basics, you will learn how to develop products for US, European, and Asian markets--saving time and money. By detailing how a team can develop products for both the OCAP and MHP markets, Interactive TV Standards teaches you how to to leverage your experience with one of these standards into the skills and knowledge needed to work with the critical, related standards. Does the team developing a receiver have all the knowledge they need to succeed, or have they missed important information in an apparently unrelated standard? Does an application developer really know how to write a reliable piece of software that runs on any MHP or OCAP receiver? Does the broadcaster understand the business and technical issues well enough to deploy MHP successfully, or will their project fail? Increase your chances of success the first time with Interactive TV Standards.

Interactive Digital Television: Technologies and Applications

Interactive Digital Television: Technologies and Applications
Author: Lekakos, George
Publisher: IGI Global
Total Pages: 378
Release: 2007-05-31
Genre: Technology & Engineering
ISBN: 1599043637
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The developments in digital television technology provide the unprecedented opportunity to drastically extend the role of television as a content delivery channel. E-health, e-commerce, e-government, and e-learning are only a few examples of value-added services provided over digital televisions infrastructures. These changes in the television industry challenge companies to adjust their strategies in order to meet the opportunities and threats in this new environment. Interactive Digital Television: Techniques and Applications presents the developments in the domain of interactive digital television covering both technical and business aspects. This book focuses on analyzing concepts, research issues, and methodological approaches, presenting existing solutions such as systems and prototypes for researchers, academicians, scholars, professionals and practitioners.

Multimedia and Interactive Digital TV

Multimedia and Interactive Digital TV
Author: Margherita Pagani
Publisher: IGI Global
Total Pages: 259
Release: 2003-01-01
Genre: Computers
ISBN: 1931777381
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"Addressing the issues that managers in the multimedia industry have confronted while developing and implementing this innovative technology, this book focuses on the latest research and findings in digital television technologies. Covered are the major issues surrounding digital convergence including the digital metamarket and new digital media devices and their potential for IT convergence at the macro level. Also addressed are multimedia and interactive digital television and the economic implications of these technologies. Additionally, the managerial implications of interactive digital television are covered, including branding strategies for digital television channels and the critical role of content media management."

Interactive Television Production

Interactive Television Production
Author: Mark Gawlinski
Publisher: Taylor & Francis
Total Pages: 285
Release: 2003
Genre: Business & Economics
ISBN: 0240516796
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Aimed at broadcasting and new media producers and anyone interested in implementing interactive TV, this is a practical guide to the technology and production processes, offering technical descriptions of how interactive TV works.

Interactive Television

Interactive Television
Author: YIU-KWONG. CHIU
Publisher:
Total Pages:
Release: 2017-01-26
Genre:
ISBN: 9781361178249
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Interactive TV: High-impact Emerging Technology - What You Need to Know

Interactive TV: High-impact Emerging Technology - What You Need to Know
Author: Kevin Roebuck
Publisher: Tebbo
Total Pages: 0
Release: 2011
Genre:
ISBN: 9781743043332
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Interactive television (generally known as ITV or sometimes as iTV when used as branding) describes a number of techniques that allow viewers to interact with television content as they view it. This book is your ultimate resource for Interactive TV. Here you will find the most up-to-date information, analysis, background and everything you need to know. In easy to read chapters, with extensive references and links to get you to know all there is to know about Interactive TV right away, covering: Interactive television, Enhanced TV, Accidental Lovers, ActiveVideo Networks, Advanced Digital Broadcast, AFDESI, AOL TV, ASTRA Platform Services, ASTRA2Connect, ASTRA2Connect Maritime Broadband, Attack of the Show!, BBC Red Button, BD-J, Broadcast Markup Language, Captain Power and the Soldiers of the Future, CBS Summer Playhouse, CloudTV, Control System Middleware for operator functioning (CSMW), Crid, Datacasting, First Business, Football First, Free Stuff, Full Service Network, The Game Show, Ginga (SBTVD Middleware), Globally Executable MHP, Google TV, User: Nickwald/google tv (for AWID), Hauppauge MediaMVP, Hugo (franchise), Hybrid Broadcast Broadband TV, IceTV, IMX, Individual Television Experience, Interactive television standards, Smart TV, IP over DVB, IVOD, Key & See, Larry the Lobster (Saturday Night Live), MetaTV, MHEG-5, Moxi, MPEG-2, MSN TV, Multimedia Home Platform, Multiprotocol Encapsulation, OEDN, Open...., OpenTV, OpenTV Hardware Porting Kit, Overcasting, Playin' TV, Portable Content Format, Pushbutton, Red Button (digital television), ReplayTV, Rock Star (TV series), Satellite contribution, Slime Time Live, Solaris Mobile, Stoneroos, SWRV, Televisionary, Telly (home entertainment server), TiVo, TiVo, Inc., Transformers: The Headmasters, TV Site, TVWorks, U-Pick Live, UK Profile of MHEG-5, Unidirectional Lightweight Encapsulation, Viera Cast, WapTV, WTVML, XBMC, Xlet, Yasmin's Getting Married, YouView This book explains in-depth the real drivers and workings of Interactive TV. It reduces the risk of your technology, time and resources investment decisions by enabling you to compare your understanding of Interactive TV with the objectivity of experienced professionals.

The Arrival of iDTV / Interactive Digital Television

The Arrival of iDTV / Interactive Digital Television
Author: Lars Kirchhoff
Publisher: diplom.de
Total Pages: 88
Release: 2001-10-17
Genre: Computers
ISBN: 3832446222
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Inhaltsangabe:Abstract: With the recent emergence of Interactive Television (iTV) in Europe, the TV set will rival the PC as an interface for interactive services in the European home. The purpose of this report is to look at the current situation and future prospects of Internet provision via TV in order to then identify possible changes within the traditional Internet world. Based on these findings, the study will give recommendations to Internet businesses regarding the appropriate choice of strategies to be pursued. In a first step, however, this report will introduce Interactive Television (iTV) and sum up its current and predicted market situation in Europe. This report consists of five chapters. Chapter 1 provides an introduction to Interactive Television and the Internet and states why the Net on TV stands the chance to influence the PC-based Internet world. In Chapter 2a detailed picture of Interactive Television and its features is created. Further, the European TV landscape is analyzed, looking at the current situation and future prospects of Interactive Television. After an assessment of the implications of TV-based Internet access, possible changes in the traditional Internet world are indicated. Chapter 3 outlines the methods used for the information gathering process of the primary and secondary research. Chapter 4 complements and evaluates the information stated in Chapter 2 with insights obtained from three industry specialists. Finally, Chapter 5 summarizes the key findings of this report and gives recommendations to Internet ventures regarding the appropriate choice of strategy in order to exploit the opportunities arising from iDTV. Inhaltsverzeichnis:Table of Contents: DECLARATION OF ORIGINALITYI EXECUTIVE SUMMARYII ACKNOWLEDGEMENTSIV TABLE OF CONTENTSV TABLE OF FIGURESVIII TABLE OF TABLESIX CHAPTER 1: INTRODUCTION1 1.1Intro1 1.2Introducing The Protagonists2 1.2.1What Is Interactive Television?2 1.2.2Internet - Some Facts And Figures3 1.2.2.1Medium Internet4 1.2.2.2Penetration And Growth5 1.2.2.3Access Devices6 1.2.2.4Commerce7 1.3iTV Might Have An Impact On The Internet World9 1.4Objectives And Scope Of The Study10 1.4.1Principal Aims10 1.4.2General Limitations10 1.4.3Geographical Scope10 1.4.4Technological Scope12 CHAPTER 2: SECONDARY RESEARCH13 2.1Introduction13 2.2Characteristics And Features Of iTV13 2.2.1Broadcasting And Interactivity13 2.2.1.1Television Transmission [...]