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How to Write a Press Release, Second Edition

How to Write a Press Release, Second Edition
Author: Brian Cook
Publisher: Createspace Independent Pub
Total Pages: 44
Release: 2011-08-01
Genre: Business & Economics
ISBN: 9781466277007

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A well-written press release can help your business achieve several objectives: - it can generate internet publicity - it can define your message and defend your brand - it can get links with high-ranking websites - it can make your content indexable by major search engines - it can make your message available to news outlets and thousands of RSS recipients Although it can seem daunting, there is no reason that any business owner cannot take advantage of the nearly free publicity offered by press releases by easily writing and submitting one within a single day. (And, once you discover it's effectiveness, you will likely begin distributing press releases on a regular basis.) Updating the 2010 edition, this guide features detailed information on how to write a press release; ten sample templates that you can use to get started quickly; and a current listing of the most popular free press release services.


How to Write a Press Release

How to Write a Press Release
Author: Peter Bartram
Publisher: How to Books Limited
Total Pages: 144
Release: 1995
Genre: Language Arts & Disciplines
ISBN: 9781857031638

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The Craft of Professional Writing, Second Edition

The Craft of Professional Writing, Second Edition
Author: Michael S. Malone
Publisher: Anthem Press
Total Pages: 258
Release: 2024-07-16
Genre: Language Arts & Disciplines
ISBN: 1839992115

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The Craft of Professional Writing, 2nd edition is the most complete manual ever written for every form of professional (and professional quality) writing. Its chapters range from toasts and captions to every form of journalism to novel writing, book authorship and screenplays. The book offers techniques for the writing of each form, sample templates, and the advice on navigating a career in each writing field, including public relations and commercial writing, journalism in all media and self-employment as a freelancer. It also offers sections on the tools of writing, including pacing, editing, pitching, invoicing and managing the highs and lows of the different writing careers.


How to Write a Press Release

How to Write a Press Release
Author: Brian Cook
Publisher: Createspace Independent Pub
Total Pages: 56
Release: 2010
Genre: Business & Economics
ISBN: 9781450510837

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A well-written press release can help your business achieve several objectives: - it can generate internet publicity - it can define your message and defend your brand - it can get links with high-ranking websites - it can make your content indexable by major search engines - it can make your message available to news outlets and thousands of RSS recipients Although it can seem daunting, there is no reason that any business owner cannot take advantage of the nearly free publicity offered by press releases by easily writing and submitting one within a single day. (And, once you discover it's effectiveness, you will likely begin distributing press releases on a regular basis.) Discover dozens of easy-to-follow pointers geared at helping you craft a professional press release that will be eagerly accepted by most media outlets. From Brian Cook, author of "How to Write a Press Release, Second Edition," this popular guide can help you grow your small business and have fun doing it.


How to Write Perfect Press Releases

How to Write Perfect Press Releases
Author: Steven Lewis
Publisher: Taleist
Total Pages: 104
Release: 2012
Genre: Business & Economics
ISBN: 9780980855968

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Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities for those who can make a timely pitch in the right way. In this guide for first-time press release writers and PR professionals alike, Steven Lewis breaks down the press release transaction, showing you how to write a press release that will get attention. As a journalist for publications like the Financial Times and Esquire, Steven Lewis received thousands of press releases. As a consultant to global corporations, he has written press releases that led to media coverage around the world. How to Write Perfect Press Releases puts all that experience in your hands and shows you how to do the same.


Writing Effective News Releases, 2nd Edition

Writing Effective News Releases, 2nd Edition
Author: Catherine McIntyre
Publisher: Piccadilly Books
Total Pages: 176
Release: 2008-07-01
Genre: Business & Economics
ISBN: 9780941599009

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Would you like to have your business featured in hundreds of newspapers and magazines, and on radio and television stations around the country? Would you like your name, service, event, or organization advertised at little or no expense? You can do just this by using news releases. A large part of the information the public receives from the media is generated through news releases. If you want to publicize anything, but have a limited budget, you can get the publicity you need through news releases. This book, written in easy-to-understnd language, will show you how to write effective news releases. The author gives clear, step-by-step instructions to help you understand the essential elements of a good news release and provides numerous examples that have proven to be successful. You will learn what information to include and what mistakes to avoid, how to structure the release for greatest effect and how to incorporate news values that will make your news release newsworthy and spark the interest of editors and program directors. Includes dozens of valuable tips on dealing with the media to assure the best results from your efforts. A must for any business, club, or organization.


Press Release Power

Press Release Power
Author: Paul Clifford
Publisher:
Total Pages: 56
Release: 2011-06-02
Genre: Internet in public relations
ISBN: 9781463517274

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Everyone has heard of press releases. However not many people consider them for online exposure, traffic and for improving your search ranking - maybe because the costs are too prohibitive or because they don't have 'worthy' news? Press Release Power - How To Write A Press Release For Online Distribution has been written with the smaller business in mind and focused around writing a release that not only gets media attention, but also helps your business get ranked in the search engines. Its written in a short (56 pages) and factual handbook size instead of a lengthy tome, so readers can gain a quick and deep understanding of what really works with online press releases. About the Author: Paul Clifford works for Ravepress.com, is an internet marketing expert, coach and author. Working in the Internet industry since 1995, much of his expertise has been gained in getting companies to the top of the search engines and Press Release Power is his latest book for small businesses.


AI: Teach me How to Write a Book - Second Edition

AI: Teach me How to Write a Book - Second Edition
Author: John Nunez
Publisher: John Nunez
Total Pages: 631
Release: 2024-04-12
Genre: Language Arts & Disciplines
ISBN:

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"AI: Teach Me How to Write a Book - 2nd Edition" is a comprehensive guide designed for writers at all levels to harness the capabilities of Artificial Intelligence in creative writing. This book offers a deep dive into the integration of AI tools with traditional writing practices, aimed at enhancing creativity, improving narrative structure, and optimizing the writing process across various genres. Key Features AI Tools and Techniques: The book introduces readers to a variety of AI tools that can assist in plot generation, character development, and emotional depth. It discusses how these tools can serve as co-creators, helping you, the writer, to generate ideas, overcome creative blocks, and refine their narratives. Practical Application: Each chapter is structured to provide actionable advice on how to apply AI in real-world writing scenarios. This includes prompts, how-to guides, and step-by-step instructions on getting AI to collaborate in everything from drafting dialogues to world-building. Genre-Specific Writing Assistance: The content is tailored to address the specific needs of different genres, including science fiction, fantasy, romance, and historical fiction, ensuring that the guidance is relevant and applicable to a your specific field. Balancing AI and Human Creativity: A significant focus is placed on maintaining your voice in control and ensuring that AI complements rather than overrides the human creative process. This is crucial if you are concern about the authenticity and originality of your work. Ethical Considerations: The book also explores the ethical implications of using AI in writing, discussing topics like authorship, originality, and the responsible use of AI tools. Structure The publication, 600+ long, is divided into several key sections, each focusing on different aspects of AI-assisted writing: Introduction to AI in Writing: This part covers the basics of AI technologies and sets the stage for their application in creative writing. Developing Characters and Plot with AI: Detailed chapters discuss how AI can aid in developing complex characters and intricate plots, with tools for emotional analysis and dynamic storytelling. Enhancing Dialogue and Narrative: The book offers strategies for using AI to craft realistic dialogue and maintain narrative coherence, providing examples of how AI can enhance narrative depth and reader engagement. World-Building: Extensive guidelines on using AI to create vivid, immersive worlds, especially in genres like fantasy and science fiction where detailed world-building is pivotal. Specialized Applications: Separate areas of the book address the use of AI in specific genres, providing tailored advice for crafting genre-specific narratives and character archetypes. Practical Exercises and Prompts: Throughout the book, readers are encouraged to engage with practical exercises and AI-generated prompts to practice the skills discussed. In few words The publication concludes with a look at the future of AI in writing, discussing upcoming trends and how you can stay ahead of the curve. It emphasizes continuous learning and adaptation, encouraging us to evolve with technology while staying true to their creative vision. "AI: Teach Me How to Write a Book - 2nd Edition" is ideal for aspiring and experienced writers like you, interested in integrating technology into their creative process. It is also useful for educators and students in creative writing courses seeking to understand the intersection of technology and literature. This detailed guide combines theoretical insights with practical advice, making it a valuable resource for anyone looking to explore the possibilities of AI in enhancing the art of writing.


Changing Communities, Second Edition

Changing Communities, Second Edition
Author: Patricia Spindel
Publisher: Canadian Scholars’ Press
Total Pages: 182
Release: 2021-08-24
Genre: Social Science
ISBN: 1773382462

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Experienced community organizer and professor Patricia Spindel provides a practical guide for producing change through community action and social activism in the updated second edition of Changing Communities. Spindel explores who has power in society and how communities can mobilize to create positive change by building capacity, developing community structures, and taking direct action to shift power relations. Outlining a practical approach to asset mapping, creating community economic development strategies, and critiquing some current approaches to community development, the chapters cover topics including the impact of corruption and the influence of powerful interests, community strengths and needs assessment, community-based research, various community development strategies, and the principles and some of the tactics used in community organization. Equipped with case studies and practical examples, this fundamental guide is an essential resource for students in community development, social service work, gerontology, and other human services and helping professions. FEATURES - Includes a community strengths-based assessment framework developed by the author, referred to as the Strengths, Assets, Challenges, and Opportunities Assessment (SACO) - Offers case studies and practical examples from Canada and the United States - Provides students with practical knowledge on how to build powerful coalitions, raise funds for grassroots projects, and deal with the press and social media, including how to write a press release


Writing a Press Release

Writing a Press Release
Author: Peter Bartram
Publisher: How to Books
Total Pages: 0
Release: 1999
Genre: Business report writing
ISBN: 9781857034851

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Every day, newspapers and magazines are deluged with thousands of press releases. Which stories make an editor sit up and take notice? Why do some press releases never get used? This book takes the reader through every stage of the process, from conceiving the story idea, researching information and writing the release, to distributing by the most effective means. Case studies and examples are included.