Hospitality Marketing Management 6th Edition PDF Download
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Author | : David C. Bojanic |
Publisher | : Wiley Global Education |
Total Pages | : 386 |
Release | : 2016-11-16 |
Genre | : Business & Economics |
ISBN | : 1119195152 |
Download Hospitality Marketing Management Book in PDF, ePub and Kindle
Hospitality Marketing Management, 6th Edition explores marketing and themes unique to hospitality and tourism. The 6th edition presents many new ideas along with established marketing principles, exploring not only the foundations of marketing in the hospitality world but also new trends in the industry.
Author | : David C. Bojanic |
Publisher | : Wiley |
Total Pages | : |
Release | : 2016-08-22 |
Genre | : Business & Economics |
ISBN | : 9781119304333 |
Download Hospitality Marketing Management, Sixth Edition Binder Ready Version Book in PDF, ePub and Kindle
Author | : Reid |
Publisher | : Wiley |
Total Pages | : 0 |
Release | : 2001-03 |
Genre | : |
ISBN | : 9780471405979 |
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Author | : Robert D. Reid |
Publisher | : Van Nostrand Reinhold Company |
Total Pages | : 424 |
Release | : 1989 |
Genre | : Business & Economics |
ISBN | : |
Download Hospitality Marketing Management Book in PDF, ePub and Kindle
Covers the major principles of marketing with a practical, applications oriented approach. This is a core marketing text specifically geared for the hospitality student. It covers the major principles of marketing with a practical, applications oriented approach, rather than traditional marketing texts found in the business programs that focus on a lot of theory. Includes coverage of tourism marketing Features new material on marketing technology and it's implications in the hospitality industry Offers international coverage Provides new, applications approach to the discipline of marketing
Author | : David C. Bojanic |
Publisher | : Wiley |
Total Pages | : |
Release | : 2016-02-29 |
Genre | : Business & Economics |
ISBN | : 9781119223139 |
Download Hospitality Marketing Management, Sixth Edition Wiley E-Text Reg Card Book in PDF, ePub and Kindle
Author | : Robert D. Reid |
Publisher | : Wiley |
Total Pages | : 0 |
Release | : 2005-03-14 |
Genre | : Business & Economics |
ISBN | : 9780471696100 |
Download Hospitality Marketing Management, Student Workbook Book in PDF, ePub and Kindle
Covers the major principles of marketing with a practical, applications oriented approach. This is a core marketing text specifically geared for the hospitality student. It covers the major principles of marketing with a practical, applications oriented approach, rather than traditional marketing texts found in the business programs that focus on a lot of theory. Includes coverage of tourism marketing Features new material on marketing technology and it's implications in the hospitality industry Offers international coverage Provides new, applications approach to the discipline of marketing
Author | : |
Publisher | : |
Total Pages | : 232 |
Release | : 2014 |
Genre | : |
ISBN | : 9789380748726 |
Download Hospitality Marketing Management Book in PDF, ePub and Kindle
Author | : James R. Abbey |
Publisher | : Educational Institute |
Total Pages | : 0 |
Release | : 2014-08-18 |
Genre | : Hospitality industry |
ISBN | : 9780133594508 |
Download Hospitality Sales and Marketing Book in PDF, ePub and Kindle
In today's highly-competitive hospitality market, it is essential to have an understanding of sales and marketing. Hospitality Sales and Marketing goes beyond theory to focus on a customer-oriented and practical approach for effectively marketing hotels and restaurants. The book explores the "four Ps" (price, product, promotion, and place) as they relate to specific market segments, providing a customer-focused perspective. Illustrations and exhibits include industry examples (forms, checklists, advertisements, etc.) that are used by today's industry leaders to effectively market their properties.
Author | : National Restaurant Association, Educational Foundation Staff |
Publisher | : Wiley |
Total Pages | : 288 |
Release | : 2001-02-01 |
Genre | : |
ISBN | : 9780471442011 |
Download Hospitality Marketing Management Book in PDF, ePub and Kindle
Author | : NRA Educational Foundation Staff |
Publisher | : |
Total Pages | : 400 |
Release | : 2001-01 |
Genre | : |
ISBN | : 9780471442127 |
Download Hospitality Marketing Management Book in PDF, ePub and Kindle