Heart to Heart Appeals
Author | : William Jennings Bryan |
Publisher | : |
Total Pages | : 208 |
Release | : 1917 |
Genre | : United States |
ISBN | : |
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Author | : William Jennings Bryan |
Publisher | : |
Total Pages | : 208 |
Release | : 1917 |
Genre | : United States |
ISBN | : |
Author | : William Jennings Bryan |
Publisher | : Literary Licensing, LLC |
Total Pages | : 190 |
Release | : 2014-03-29 |
Genre | : |
ISBN | : 9781497857346 |
This Is A New Release Of The Original 1917 Edition.
Author | : William Jennings Bryan |
Publisher | : Forgotten Books |
Total Pages | : 198 |
Release | : 2018-01-18 |
Genre | : Political Science |
ISBN | : 9780483301597 |
Excerpt from Heart to Heart Appeals There is only one line that can be drawn through society, always and everywhere, namely, the line that separates the man who is at heart a democrat from the man who is at heart an aristocrat. I do not use the word democrat in a partisan sense. The word is more than two thousand years older than the democratic party. It describes an attitude of the human heart. Nine-tenths of those who call themselves republicans are at heart democratic and some who call themselves democrats are at heart aristocratic. To discover whether any one is at heart a democrat or an aristocrat, tell him the story of Lazarus and Dives and note his comment. If he is a democrat he will try to devise a plan for decreasing the number of the poor; if he is an aristocrat he will say: What a lucky thing for Lazarus that there was a Dives near to furnish crumbs. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author | : Jennifer Ames |
Publisher | : |
Total Pages | : |
Release | : 1934 |
Genre | : |
ISBN | : |
Author | : Fred W. Umbreit |
Publisher | : |
Total Pages | : 63 |
Release | : 1944 |
Genre | : |
ISBN | : |
Author | : Jennifer Delamere |
Publisher | : London Beginnings |
Total Pages | : 0 |
Release | : 2018 |
Genre | : Fiction |
ISBN | : 9781432849450 |
Julia Bernay has come to London to become a doctor--a glorious new opportunity for women during the reign of Victoria. When she witnesses a serious accident, her quick actions save the life of barrister Michael Stephenson. He rose above his family's stigma, but can he rise to the challenge of the fiercely independent woman who has swept into his life?
Author | : Maysie Greig |
Publisher | : |
Total Pages | : 312 |
Release | : 1934 |
Genre | : |
ISBN | : |
Author | : Ted Brader |
Publisher | : University of Chicago Press |
Total Pages | : 297 |
Release | : 2020-07-08 |
Genre | : Political Science |
ISBN | : 022678830X |
It is common knowledge that televised political ads are meant to appeal to voters' emotions, yet little is known about how or if these tactics actually work. Ted Brader's innovative book is the first scientific study to examine the effects that these emotional appeals in political advertising have on voter decision-making. At the heart of this book are ingenious experiments, conducted by Brader during an election, with truly eye-opening results that upset conventional wisdom. They show, for example, that simply changing the music or imagery of ads while retaining the same text provokes completely different responses. He reveals that politically informed citizens are more easily manipulated by emotional appeals than less-involved citizens and that positive "enthusiasm ads" are in fact more polarizing than negative "fear ads." Black-and-white video images are ten times more likely to signal an appeal to fear or anger than one of enthusiasm or pride, and the emotional appeal triumphs over the logical appeal in nearly three-quarters of all political ads. Brader backs up these surprising findings with an unprecedented survey of emotional appeals in contemporary political campaigns. Politicians do set out to campaign for the hearts and minds of voters, and, for better or for worse, it is primarily through hearts that minds are won. Campaigning for Hearts and Minds will be indispensable for anyone wishing to understand how American politics is influenced by advertising today.
Author | : Robert Boyd |
Publisher | : |
Total Pages | : 229 |
Release | : 1873 |
Genre | : Salvation |
ISBN | : |
Author | : Jennifer Delamere |
Publisher | : Baker Books |
Total Pages | : 387 |
Release | : 2018-03-06 |
Genre | : Fiction |
ISBN | : 1493413635 |
Strong-minded and independent Julia Bernay comes to London to study medicine and become a doctor--a profession that has only just opened up to women. She witnesses a serious accident, and through her quick actions saves the life of an ambitious young barrister named Michael Stephenson. Coming from a family that long ago lost its money and its respectability, Michael Stephenson has achieved what many would have thought was impossible. Hard work and an aptitude for the law have enabled him to rise above his family's stigma and set him on the path to wealth and recognition. But his well-laid plans are upended when the accident brings Julia into his life. Michael soon discovers he's met a woman every bit as stubborn and determined to make her mark on the world as he is. Sparks fly--but will they find common ground?