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From Slogans to Mantras

From Slogans to Mantras
Author: Stephen A. Kent
Publisher: Syracuse University Press
Total Pages: 280
Release: 2001
Genre: History
ISBN: 9780815629238

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Maintains that the failure of political activism led many former radicals to become involved in such groups as the Hare Krishnas, Scientology, Sun Myung Moon's Unification Church, the Jesus movement, and the Children of God, and argues that numerous activists turned from psychedelia and political activism to guru worship and spiritual quest both as a response to the failures of social protest and as a new means of achieving social change. [book cover].


Successful Strategy Execution

Successful Strategy Execution
Author: Michel Syrett
Publisher: John Wiley & Sons
Total Pages: 180
Release: 2007-12-01
Genre: Business & Economics
ISBN: 9781861978943

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Companies rarely track their performance against long-term plans, and results often fail to meet projections. When companies do track performance, it seldom matches the prior year’s projection, and a great deal of value is lost in translation. This new title in The Economist series shows how businesses can overcome such failings and implement strategy effectively, using facts and anecdotal evidence from the real experiences of firms.


The Insider's Guide to Culture Change

The Insider's Guide to Culture Change
Author: Siobhan McHale
Publisher: HarperCollins Leadership
Total Pages: 209
Release: 2020-02-11
Genre: Business & Economics
ISBN: 1400214661

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Culture transformation expert Siobhan McHale defines culture simply: “It’s how things work around here.” The secret to the success or failure of any business boils down to its culture. From disengaged employees to underserved customers, business failures invariably stem from a culture problem. In The Insider’s Guide to Culture Change, acclaimed culture transformation expert and global executive Siobhan McHale shares her proven four-step process to demystifying culture transformation and starting down the path to positive change. Many leaders and managers struggle to get a handle on exactly what culture is and how pervasive its impact is throughout an organization. Some try to change the culture by publishing a statement of core values but soon find that no meaningful change happens. Others try to unify the culture around a set of shared goals that satisfy shareholders but find their efforts backfire as stressed employees throw their hands up because “leadership just doesn’t get it.” Others implement expensive new IT systems to try to bring about change, only to find that employees find “workarounds” and soon go back to their old ways. The Insider’s Guide to Culture Change walks readers through McHale’s four-step process to culture transformation, including how to: Understand what “corporate culture” really is and how it impacts every aspect of the way your organization operates Analyze where your culture is broken or not adding maximum value Unlock the power of reframing roles within your company to empower and engage your employees Utilize proven methods and tools to break through deeply embedded patterns and change your company mind-set Keep the momentum going by consolidating gains and maintaining your foot on the change accelerator With The Insider’s Guide to Culture Change, watch your employees go from followers to change leaders who drive an agile culture that constantly outperforms.


Brand Management Strategies

Brand Management Strategies
Author: William D'Arienzo
Publisher: Bloomsbury Publishing USA
Total Pages: 384
Release: 2016-09-22
Genre: Business & Economics
ISBN: 1501306677

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As global economies grow and the cost of doing business increases, the brand is the pre-eminent business asset needed for success in global business development. Brand Management Strategies: Luxury and Mass Markets presents the brand experience on a market continuum from mass market to luxury, using diverse examples from Burberry to BMW, Coca-Cola to Chanel, and Starbucks to Starwood. Underpinned by the author's many years of practical experience as both a professor and brand consultant, this book details the proven steps necessary to develop, build, and sustain a successful brand strategy and business. Features - Filled with current examples from fashion brands such as Burberry, Coach, Banana Republic, and Target and non-fashion brands including Apple, Samsung, Hyundai, Porsche, Ritz Carlton Hotels and more - Brandstorming: Successes and Failures depict real world case studies of successful-and not so successful-branding strategies - Experiential learning tools include learning objectives, bolded key terms, and end of chapter Conversations discussion questions and Challenges projects and activities STUDIO Resources - Study smarter with self-quizzes featuring scored results and personalized study tips - Review concepts with flashcards of terms and definitions Teaching Resources - Instructor's Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes - Test Bank includes sample test questions for each chapter - PowerPoint® presentations include full color images from the book and provide a framework for lecture and discussion PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501318436. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.


Find Your Mantra Journal

Find Your Mantra Journal
Author: Editors of Rock Point
Publisher: Rock Point Gift & Stationery
Total Pages: 131
Release: 2020-09-22
Genre: Body, Mind & Spirit
ISBN: 1631067532

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Harness the power positive affirmations to empower your dreams with the interactive Find Your Mantra journal.


The Imperfect Individual

The Imperfect Individual
Author: David Coffey
Publisher: AuthorHouse
Total Pages: 136
Release: 2022-09-20
Genre: Self-Help
ISBN: 1728374642

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Why is the West so confused and lacking in direction? Why does society appear to value groupthink over personal insight? And why has ideology won the battle against ideas? We are living in a time of momentous change. A political, economic, health, social, AI and media revolution has taken place whilst we have been distracted by ideologically driven narratives and the unhealthy and immoral products of multi-billion-pound corporations. How and why has society become so enslaved to government, media and pharmacological cartelism, what dangers does this pose and what can we do about it? Rather than theorise on who may be pulling the strings of society and orchestrating the current vast hysteria, The Imperfect Individual focusses on individual and societal behaviour. It explores why it has been so easy to manipulate people into a certain way of thinking and behaving and why Western populations are largely so thoughtlessly obedient and conformist. The book clearly paints a picture of a Western world in disarray but also strikes an incredibly optimistic tone about the future if enough people understand the critical importance of reasserting themselves as true stakeholders in their own societies by pursuing values such as courage, truth, authenticity, open-mindedness and freedom.


The Recovery Revolution

The Recovery Revolution
Author: Claire D. Clark
Publisher: Columbia University Press
Total Pages: 344
Release: 2017-05-02
Genre: History
ISBN: 023154443X

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In the 1960s, as illegal drug use grew from a fringe issue to a pervasive public concern, a new industry arose to treat the addiction epidemic. Over the next five decades, the industry's leaders promised to rehabilitate the casualties of the drug culture even as incarceration rates for drug-related offenses climbed. In this history of addiction treatment, Claire D. Clark traces the political shift from the radical communitarianism of the 1960s to the conservatism of the Reagan era, uncovering the forgotten origins of today's recovery movement. Based on extensive interviews with drug-rehabilitation professionals and archival research, The Recovery Revolution locates the history of treatment activists' influence on the development of American drug policy. Synanon, a controversial drug-treatment program launched in California in 1958, emphasized a community-based approach to rehabilitation. Its associates helped develop the therapeutic community (TC) model, which encouraged peer confrontation as a path to recovery. As TC treatment pioneers made mutual aid profitable, the model attracted powerful supporters and spread rapidly throughout the country. The TC approach was supported as part of the Nixon administration's "law-and-order" policies, favored in the Reagan administration's antidrug campaigns, and remained relevant amid the turbulent drug policies of the late twentieth and early twenty-first centuries. While many contemporary critics characterize American drug policy as simply the expression of moralizing conservatism or a mask for racial oppression, Clark recounts the complicated legacy of the "ex-addict" activists who turned drug treatment into both a product and a political symbol that promoted the impossible dream of a drug-free America.


Online Personal Brand

Online Personal Brand
Author: Ryan M. Frischmann
Publisher: Ryan Frischmann
Total Pages: 102
Release: 2014-07-19
Genre: Business & Economics
ISBN: 1500370983

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Online personal branding is a requirement for all professionals. The common argument of the experts is: you have a digital footprint - in social media and on the internet - so people are already making impressions of you. Take control of their perceptions. More importantly, you have an opportunity to proactively project your personal brand onto networks. Two other advantages of personal branding are that it forces you to be visionary of your career goals and helps you land favorable employment. This books shares a functional angle to personal branding that is refreshingly simpler than the traditional marketing angle. The definition of an online personal brand is the combination of a skill set, an aura, and an identity, and there is discussion where the concepts overlap.


Future West

Future West
Author: William Henry Katerberg
Publisher:
Total Pages: 304
Release: 2008
Genre: History
ISBN:

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What is the future of the American West? This book look at works of utopian, dystopian, and apocalyptic science fiction to show how narratives of the past and future powerfully shape our understanding of the present-day West.