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Family Child Care Marketing Guide, Second Edition

Family Child Care Marketing Guide, Second Edition
Author: Tom Copeland
Publisher: Redleaf Press
Total Pages: 216
Release: 2012-11-27
Genre: Business & Economics
ISBN: 1605542059

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Filled with information to effectively market a family child care program and maximize enrollment and income, Family Child Care Marketing Guide provides dozens of marketing tips and inexpensive ideas. This second edition includes two new chapters detailing the use of technology and social media as marketing tools.


Family Child Care Marketing Guide, Second Edition

Family Child Care Marketing Guide, Second Edition
Author: Tom Copeland
Publisher: Redleaf Press
Total Pages: 217
Release: 2012-08-28
Genre: Business & Economics
ISBN: 1605541125

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Proven marketing tips for family child care owners from Tom Copeland, renowned tax and child care business specialist.


The Ultimate Child Care Marketing Guide

The Ultimate Child Care Marketing Guide
Author: Kris Murray
Publisher: Redleaf Press
Total Pages: 253
Release: 2012-02-14
Genre: Business & Economics
ISBN: 1605541702

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Built around the four pillars of marketing—metrics, market, message, and media—this comprehensive resource is filled with guidance and advice from an experienced child care business coach and marketing consultant. The Ultimate Child Care Marketing Guide helps child care center directors and family child care owners manage and grow their child care business, find and retain the best customers, and keep their program fully enrolled. Filled with tools, exercises, and case studies, this resource will help early childhood professionals create a marketing plan, analyze strategies, improve customer and staff retention, and more.


Business Administration Scale for Family Child Care (BAS)

Business Administration Scale for Family Child Care (BAS)
Author: Teri N. Talan
Publisher: Teachers College Press
Total Pages: 48
Release: 2018-05-18
Genre: Education
ISBN: 9780807759394

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The Business Administration Scale for Family Child Care (BAS) is the first valid and reliable tool for measuring and improving the overall quality of business and professional practices in family child care settings. It is applicable for multiple uses, including program self-improvement, technical assistance and monitoring, training, research and evaluation, and public awareness. It is currently embedded in many state quality rating and improvement systems (QRIS) across the nation. Using a 7-point rating scale (inadequate to excellent), this easy-to-use instrument assesses 10 items: Qualifications and Professional Development Income and Benefits Work Environment Fiscal Management Recordkeeping Provider-Family Communication Family Support and Engagement Marketing and Community Relations Provider as Employer The second edition of the BAS includes refinements to support the reliable use of the instrument and to reflect current best practices in administering a family child care program: The Notes for the BAS items are expanded to increase understanding and facilitate greater consistency in both interpretation and scoring. There is greater emphasis on practices that promote family and community engagement. New national norms for the BAS are reported based on data collected between 2009 and 2017 from 439 home-based programs in 22 states. Use the BAS second edition with the Family Child Care Environment Rating Scale (FCCERS-3 or FCCERS-R) for a comprehensive picture of your family child care learning environment and the business and professional practices that support the program.


Family Child Care Record-Keeping Guide, Ninth Edition

Family Child Care Record-Keeping Guide, Ninth Edition
Author: Tom Copeland, JD
Publisher: Redleaf Press
Total Pages: 215
Release: 2014-10-28
Genre: Business & Economics
ISBN: 1605543977

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The most up-to-date and reliable record-keeping resource for home-based family child care providers


Family Child Care Record-Keeping Guide, Ninth Edition

Family Child Care Record-Keeping Guide, Ninth Edition
Author: Tom Copeland
Publisher: Redleaf Press
Total Pages: 216
Release: 2014-10-06
Genre: Business & Economics
ISBN: 1605543985

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For home-based family child care (daycare) providers, taking care of the children is only half of the job. The other half is taking care of the business—tracking expenses, being profitable, filing taxes, and meeting government requirements. This resource covers everything family child care providers need to keep accurate business records. If a family child care provider pays close attention to the recommendations in this book, he or she will be able to claim the maximum allowable deductions and pay the lowest possible federal taxes. Since the previous edition of Family Child Care Record-Keeping Guide, Congress and the IRS have made many changes to tax rules that affect family child care providers. There have been changes in depreciation rules, adjustments to food and mileage rates, and clarifications on how to calculate the Time-Space percentage. Author Tom Copeland has been involved in many IRS audits and represented providers in several Tax Court cases that have also clarified numerous rules. Further necessitating this ninth edition, the IRS issued two significant new rules in 2013. These updates, new rules, and clarifications are detailed in this book; all of the information is applicable to child care providers in every state, regardless of local regulations. Tom Copeland, is a writer, trainer, lawyer, and consultant focusing on family child care business issues. He has conducted record-keeping, tax preparation, and business workshops for family child care providers across the country since 1981.


Family Child Care Money Management and Retirement Guide

Family Child Care Money Management and Retirement Guide
Author: Tom Copeland
Publisher: Redleaf Press
Total Pages: 206
Release: 2008-10-01
Genre: Business & Economics
ISBN: 1605540099

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Helps family child care providers gain more financial control over their lives.


Family Child Care Contracts and Policies, Third Edition

Family Child Care Contracts and Policies, Third Edition
Author: Tom Copeland
Publisher: Redleaf Press
Total Pages: 171
Release: 2006-05-01
Genre: Business & Economics
ISBN: 1929610793

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A complete guide to creating professional contracts, policies, and relationships in a family child care environment.


Family Business

Family Business
Author: Malinda Pennoyer Chouinard
Publisher:
Total Pages: 0
Release: 2016
Genre: Business & Economics
ISBN: 9781938340536

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"This visual guide illustrates why Patagonia's on-site child care center is a key component of our corporate mission, and why providing high quality on-site child care to working familites is essential. In safe and engaging environments we support unstructured play where our children learn, and where physical strength, creativity and confidence develop. True to Patagonia's climbing roots we encourage risk as the children learn and grow in an atmosphere of trust. This book is the visual story of how one corporation provides the support working families need to preserve American ingenuity that begins in early childhood"--Publisher.


Family Child Care Marketing Guide

Family Child Care Marketing Guide
Author: Tom Copeland
Publisher:
Total Pages: 0
Release: 1999
Genre: Child care services
ISBN: 9781884834752

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Because family child care providers operate out of private homes and are largely invisible to parents, they are faced with a special challenge when they try to market their programs. Based on the premise that there is no contradiction between offering a high-quality home-based child care program and marketing it as a business, this book focuses on family child care marketing or procedures for communicating the benefits of the program to parents who might use it. Directed toward both new providers and experienced professionals, this book teaches the basics of marketing to help maximize enrollment and income. The book discusses ways to market to prospective clients, including home appearance, handling phone calls and interviews, and offering special services. The guide also describes marketing to current clients, including communicating procedures, the use of a finder's fee, videotapes, and evaluations. The book presents both low-cost and high-cost ideas for marketing a program, ranging from Web sites, children's t-shirts, and an alumni magazine, to paid advertising. The book then identifies the key organizations to approach to assist with marketing, such as child care resource and referral agencies, community organizations, and child care regulators, and discusses how to set rates. It also offers suggestions for competing with a new child care center and with unregulated providers. Finally, the book offers ideas for evaluating the marketing plan. Samples of forms and checklists are appended. (KB)