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Extended Reality and Metaverse

Extended Reality and Metaverse
Author: Timothy Jung
Publisher: Springer Nature
Total Pages: 347
Release: 2023-03-10
Genre: Business & Economics
ISBN: 3031253906
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This book features the latest research in the area of immersive technologies as presented at the 7th International Extended Reality (XR) Conference, held in Lisbon, Portugal in 2022. Bridging the gap between academia and industry, it showcases the latest advances in augmented reality (AR), virtual reality (VR), extended reality (XR) and metaverse and their applications in various sectors such as business, marketing, retail, education, healthcare, tourism, events, fashion, entertainment, and gaming. The volume gathers selected research papers by prominent AR, VR, XR and metaverse scholars from around the world. Presenting the most significant topics and latest findings in the fields of augmented reality, virtual reality, extended reality and metaverse, it will be a valuable asset for academics and practitioners alike.

The Metaverse

The Metaverse
Author: Vicky V. Choudhary
Publisher: Vicky Choudhary
Total Pages: 95
Release: 2022-07-07
Genre: Computers
ISBN:
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• What is the Metaverse, exactly? Why is everyone going nuts over this? Why has it become such a fascination in the digital world? How to content ourselves with the concept of the Metaverse? So, if these questions spark your interest, why not take on a quest to discover what it is? The metaverse is an idea that has been around for a long time but has recently gained attention. The Metaverse craze has just swept over the internet, and with good cause. Technocrats, Researchers, and Economists are working tirelessly to develop the Ecosystem. Businesses, too, see it as a valuable asset for the future. Introducing To You: • The Metaverse: Gain Insight into The Exciting Future of the Internet This book focuses on examining how the internet has changed over time and how it will change moving forward. This book offers explanations for why we should all be enthusiastic about these novel virtual world ideas. This book helps you understand the world of the Metaverse. It explains the Metaverse Ecosystem and its architecture. The book further discusses various aspects associated with the Metaverse Ecosystem. What can you learn from the book? • Introduction to Metaverse • Defining Metaverse • How is the metaverse different from the internet? • Evolution of the Internet • Understanding Web 1.0 • Understanding Web 2.0 • Web 3.0- A decentralized web • Let’s Explore the Metaverse • What is Extended Reality? • Augmented Reality (AR) • Virtual Reality (VR) • Mixed Reality (MR) • The Metaverse Ecosystem • Characteristics of the Metaverse • Timeline of Significant Events • Good Points About Metaverse • Downside in Metaverse • Security Risks in the Metaverse • Use Cases of Metaverse • Future of the Metaverse • Summary Happy Learning! Enjoy Your Reading!

Extended Reality in Practice

Extended Reality in Practice
Author: Bernard Marr
Publisher: John Wiley & Sons
Total Pages: 275
Release: 2021-07-26
Genre: Business & Economics
ISBN: 1119695171
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WINNER AT THE BUSINESS BOOK AWARDS 2022 - SPECIALIST BUSINESS BOOK CATEGORY. As one of the leading business trends today, extended reality (XR) promises to revolutionize the way consumers experience their encounters with brands and products of all kinds. Top brands from Pepsi and Uber to Boeing and the U.S. Army are creating immersive digital experiences that capture the interest and imaginations of their target markets. In Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality are Changing Business and Society, celebrated futurist, technologist, speaker, and author Bernard Marr delivers a robust and accessible explanation of how all kinds of firms are developing innovative XR solutions to business problems. You’ll discover the new ways that companies are harnessing virtual, augmented, and mixed reality to improve consumers’ perception of their brands. You’ll also find out why there are likely to be no industries that will remain untouched by the use of XR, and why these technologies are popular across the commercial, governmental, and non‑profit spectrums. Perfect for Chief Executive Officers, business owners, leaders, managers, and professionals working in business development, Extended Reality in Practice will also earn a place in the libraries of professionals working within innovation teams seeking an accessible resource on the possibilities and potential created by augmented, virtual, and mixed reality technologies. An insightful exploration of extended reality from a renowned thought leader, technologist, and futurist Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality are Changing Business and Society offers readers a front-row seat to one of the most exciting and impactful business trends to find traction in years. Celebrated futurist and author Bernard Marr walks you through the ins and outs of XR, or extended reality, and how it promises to revolutionize everything from the experience of walking through an airport or shopping mall to grabbing a burger at a fast-food restaurant. Discover insightful and illuminating case studies from businesses and organizations in a variety of industries, including Burger King, BMW, Boeing, and the U.S. Army, and see how they’re turning virtual, mixed, and augmented reality experiences into big wins for their stakeholders. You’ll also find out about how XR can help businesses tackle the problems of lackluster engagement and lukewarm customer loyalty with reinvigorated consumer experiences. Ideal for executives, founders, business leaders and owners, and professionals of all sorts, Extended Reality in Practice is an indispensable guide to an indispensable new technology. The book is the leading resource for anyone seeking a one-stop reference for augmented, virtual, and mixed reality tech and their limitless potential for enterprise.

XR-Metaverse Cases

XR-Metaverse Cases
Author: Timothy Jung
Publisher: Springer Nature
Total Pages: 111
Release: 2023-06-22
Genre: Business & Economics
ISBN: 3031305663
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This book presents a collection of latest case studies on augmented reality (AR) and virtual reality (VR), extended reality (XR) and metaverse applications in various industries. AR, VR, XR and Metaverse are changing the business landscape, providing opportunities for businesses to offer unique services and experiences to their customers. The case studies explore business uses of the technology across multiple industries such as healthcare, tourism, hospitality, events, fashion, entertainment, retail, education and video gaming. The volume includes solutions of different maturities as well as those from startups to large enterprises thereby providing a thorough view of how AR, VR, XR and Metaverse can be used in business.

The Future of Metaverse in the Virtual Era and Physical World

The Future of Metaverse in the Virtual Era and Physical World
Author: Aboul Ella Hassanien
Publisher: Springer Nature
Total Pages: 265
Release: 2023
Genre: Cyberspace
ISBN: 3031291328
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This book is divided into three parts. The first part discusses the Metaverse's basics, development, and optional applications such as 3D virtual dressing room-based user-friendly Metaverse, the use of Metaverse in the healthcare and environment sectors as well as the ethics of the Metaverse and digital virtual environments. Part two presents some chapters that discuss emerging technologies in the Metaverse world including IoT, digital twining, and artificial intelligence and shows its impact on climate change. The third part contains chapters discussing cybersecurity in the Metaverse including blockchain technology opportunities and applications and the threat of the digital humanities in the Metaverse. The book is suitable for students and academics aiming to build up their background on the Future of the Metaverse in the Virtual Era and Physical World. .

Metaverse and Immersive Technologies

Metaverse and Immersive Technologies
Author: Chandrashekhar A
Publisher: John Wiley & Sons
Total Pages: 395
Release: 2023-09-29
Genre: Computers
ISBN: 1394177151
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METAVERSE AND IMMERSIVE TECHNOLOGIES The book covers the multidimensional perspectives of the metaverse through the prism of virtual reality, augmented reality, blockchain, artificial intelligence, and IoT, ranging from rudimentary to advanced applications. This book provides a thorough explanation of how the technology behind metaverse and other virtual reality technologies are changing the world. The primary objective is to present the revolutionary innovation of the 21st century—the metaverse—and exhibit its wide range of applications in different domains. Although blockchain and VR/AR were the first popularly known applications of the metaverse, several other applications also exist. While some still believe the metaverse is overhyped, in reality, it is transforming almost every industry—healthcare, 3D, 4D, industry, game industry, business management, artificial intelligence, and IoT, just to name a few. This technological breakthrough not only paved the way for virtual reality but also provided useful solutions for other areas of technology. The unique nature of the technology, which is a single, shared, immersive, persistent, 3D virtual space where humans experience life in ways not possible in the physical world, makes it suitable for all real-world applications; it has great potential to transform business, and companies are already in the race for different product offerings. Audience AI and computer science researchers, engineers and graduate students, IT personnel in business as well as entrepreneurs and policymakers.

Reality+: Virtual Worlds and the Problems of Philosophy

Reality+: Virtual Worlds and the Problems of Philosophy
Author: David J. Chalmers
Publisher: W. W. Norton & Company
Total Pages: 544
Release: 2022-01-25
Genre: Philosophy
ISBN: 0393635813
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A leading philosopher takes a mind-bending journey through virtual worlds, illuminating the nature of reality and our place within it. Virtual reality is genuine reality; that’s the central thesis of Reality+. In a highly original work of “technophilosophy,” David J. Chalmers gives a compelling analysis of our technological future. He argues that virtual worlds are not second-class worlds, and that we can live a meaningful life in virtual reality. We may even be in a virtual world already. Along the way, Chalmers conducts a grand tour of big ideas in philosophy and science. He uses virtual reality technology to offer a new perspective on long-established philosophical questions. How do we know that there’s an external world? Is there a god? What is the nature of reality? What’s the relation between mind and body? How can we lead a good life? All of these questions are illuminated or transformed by Chalmers’ mind-bending analysis. Studded with illustrations that bring philosophical issues to life, Reality+ is a major statement that will shape discussion of philosophy, science, and technology for years to come.

The Extended Reality Blueprint

The Extended Reality Blueprint
Author: Annie Eaton
Publisher: John Wiley & Sons
Total Pages: 246
Release: 2024-03-26
Genre: Business & Economics
ISBN: 1394207697
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Follow a tried-and-tested approach to integrating augmented and virtual reality into your business The Extended Reality Blueprint focuses on design for non-gaming or gaming adjacent applications in extended reality (XR), including augmented and virtual reality. Author Annie Eaton is a leading producer of immersive content in the XR space. Many of Annie's clients come to her with the same questions, often not knowing where to begin as they seek to implement extended reality solutions into their business. This book presents the discovery and product development process through an immersive technology lens. You will walk through the XR production process and learn how to apply this technology directly within your organizations in a meaningful and effective way. Join leading businesses like Delta Air Lines, Mars Wrigley, Georgia-Pacific, and JLG Industries, and learn how top companies are leveraging XR for greater market share, engagement, and profit. Learn about the latest applications of extended reality (XR), including augmented and virtual reality. Discover the steps of the XR product development process, including how to find profitable uses of XR and decide on technology suites. Assemble effective teams of XR developers, designers, artists, and other key members to bring your projects to fruition and success. Learn from the real-world examples and lessons learned of businesses that have taken the leap into extended reality. The Extended Reality Blueprint, delivers a concrete, actionable process for brining extended reality into your organization and embracing this crucial technology to remain current.

Augmented Lean

Augmented Lean
Author: Natan Linder
Publisher: John Wiley & Sons
Total Pages: 429
Release: 2022-10-03
Genre: Business & Economics
ISBN: 1119906016
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Explore the real future of work in this expert tech implementation guide that goes beyond automation In Augmented Lean: A Human-Centric Framework for Managing Frontline Operations, serial startup founder Dr. Natan Linder and futurist podcaster Dr. Trond Arne Undheim deliver an urgent and incisive exploration of how to facilitate agile processes amongst a millennial workforce that already lives by many of its tenets. The book demonstrates how to abandon legacy industrial technology that is failing modern operations and hindering operational excellence and digital progress. As an executive and leader, you cannot fall prey to hyped-up notions of industry 4.0's factory of the future automation, artificial intelligence, internet of things, sensors, digital twins, and augmented reality fixing every problem. Instead, to truly reduce cognitive load, complexity, and frustrations in the workplace, we must build cyber-physical technologies so that humans remain at the center. Leaders must ensure that the technology they deploy at an industrial scale has fluid interfaces that demonstrably simplifies work and makes operations more flexible without introducing fear, uncertainty, or doubt. The authors provide: A step-by-step walkthrough of the Augmented Lean framework that shows readers when, how, and why to augment your workforce through cyber-physical principles that go beyond both Lean and Agile management practices Concrete strategies on how to scale these operational augmentation methods throughout your organization based on real-world case studies of operators in the trenches of manufacturing whose impact far outweighs their seniority in the corporate hierarchy Insightful advice for how to use the augmentation framework in small- and medium-sized enterprises where license and training costs are prohibitive when only using off-the-shelf industry 4.0 approaches A thoroughly practical playbook for augmenting your workforce with the latest cyber-physical adaptations to digital technologies, Augmented Lean provides you with the organizational-, process-, and management-level techniques you need to get the most out of your employees. In turn, as an operator, engineer, or industrial worker reading this book, you will become empowered to be a change agent through no-code interfaces instead of remaining a recipient of endless training demands and ever-increasing technological complexity. Augmented Lean will orient you towards the future with the most effective tools to cut through hype so you can instantly apply your learnings and be productive wherever you currently operate.